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1. A massaudience:massaudience isadiversifiedcollectionof mediatechnologiesthatreacha large
audience viamasscommunication.The technologiesthroughwhichthiscommunicationtakesplace
include avarietyof outlets.
A niche audience is: A niche marketisthe subsetof the marketon whicha specificproductis
focused.The marketniche definesasthe productfeaturesaimedatsatisfyingspecificmarketneeds,
as well asthe price range,productionqualityandthe demographicsthatisintendedtoimpact.Itis
alsoa small marketsegment.
Most horror films are niche audiencesbecausehorrormoviesare notmade fora general audience
as most require anage limittoevenview,byhavingitasa niche audience the productionteam
knowthat theywill 100% hitthe audiencestheyintended.
Give examplesof different3subgenresof horrorandidentifytheirniche audiencesandexplainwhy
they have those typesof audiences.Slasher,paranormal,disaster.A slasherhasthe niche audience
of people whowant ahorror movie thathas aspectsof the action genre itsalmosta middle ground
betweenthem.Paranormalmovieshave the audience of peoplewhoeitherdon’tbelieve initordo,
theyalsohave one of the highestfearfactors.A disastermovie hasa typical plotline andpleasesthe
audience ona basiclevel,generallyhave the same outcome andgroupof rolesinvolved.