This is a PowerPoint I made for a class assignment. We were told to create our own business (within a group). Each group member came up with their own idea and then one idea was selected. My group decided to go with my idea of creating a fitness camp for youth based around zombie survival training.
I was tasked with making the PowerPoint, and this was the end result. I'd like to note that this is also the first PP I ever made, so I know it's nothing spectacular, but I think it's pretty good for my first try.
1. Presented By
• Erica Hofsink
• Hayley Archer
• Karen Lajeunesse
• Maggie McBride
A Business Proposal to
the Royal Bank of Canada
2. Over 30% of 11-17 year olds in Canada are
overweight or obese
Doctors are seeing a rise in health problems among
youth
E.g. High blood pressure, high cholesterol, sleep apnea
and Type 2 diabetes
Mental health issues are also rising
E.g. low self-esteem and depression
3. Experts blame sedentary lifestyles for rising rate of
childhood obesity
Too much time in front of computer and television
Less time spent outside and playing sports
Child/adolescent obesity has reached epidemic
proportions
Pediatricians urge parents to get their children physically
active
Large need for an exciting way to get youths active
4. Create a fitness program for youths aged 12-18
Design a program teens will want to join
Program will be based around survival training
Promotes exercise and teaches basic wilderness survival
skills
Unique aspect: training will provide skills to survive a
zombie apocalypse
5. Zombies have become a pop-culture phenomenon
Large variety of movies, T.V. shows, books, video
games, etc. all based on a zombie apocalypse
Popularity shows no sign of slowing down anytime
soon
Zombie survival training has become huge in it’s own
right
The Zombie Survival Guide by Max Brooks is a New York
Times Best Seller
Various zombie survival kits now available for purchase
6. EXERCISE SURVIVAL TRAINING
Focus on cardio and
strength training
Cardio improved by daily
jogs
Instructors in zombie make-
up will “chase” participants
Strength will mainly be
bodyweight exercises
Encourages teens to
exercising at home
Teens will be taught a
variety of skills
What plants are edible
Starting a fire without
matches or lighter
Finding shelter
Animal tracking and building
traps
How to make homemade
alarms for your camp
7. Program will run all year
long
After school on
Mondays, Wednesdays and
Fridays
All day on Saturdays
Will run 5 days a week
during July and August
Initially will operate in
London, Ontario.
Will expand nationally if
successful
Possibility of United States
expansions as well
After school hours:
Monday – 4 p.m. to 6 p.m.
Wednesday – 4 p.m. to 6
p.m.
Friday – 4 p.m. to 6 p.m.
Saturday – 10 a.m. to 6 p.m.
Summer Hours:
Monday-Friday – 10 a.m. to 6
p.m.
8.
9. • At least two per group
• Ensures exercises done right and safely
• Wage will be $14/hour
Certified
Personal
Trainers
• Counsellors also the camp “zombies”
• Would like to hire post-secondary students
• Gives theatre students a chance to gain
acting experience
• Wage will be $10.25/hour
Camp
Counsellors
10. • Will do zombie make-up on counsellors
• Again, plan to hire post-secondary students
• Will provide experience for students
interested in special effects
• Wage will be $10.25/hour
Make-up
artists
• Will maintain accurate financials
• Wage estimated at $150/month during school
year
• $300/month during summer months
Part-time
bookkeeper
11. Large building will be required
Need room for a classroom and strength training
Require access to large outdoor space as well
Needed for cardio training and survival training
Several options in London available for rent
Rent would be approximately $650/month
Also budgeted $450/month for various utility expenses
12. Main advertising would be online via a website
Expensive, about $5000, but is worth the cost
Would also use radio, magazines and newspapers to
spread the word
Radio and print ads cost approximately $2500/month
Would reach a wide variety of people
Create a Facebook page once we gain some
popularity
13. Supplies: Cost: 1st
Quarter
Cost: 2nd
Quarter
Cost: 3rd
Quarter
Cost: 4th
Quarter
Makeup
(for zombie special effects)
$ 800 $ 800 $ 800 $ 600
Water and Snacks
(for the kids)
$ 180 $ 260 $ 280 $ 200
Gym Equipment
(Ropes, mats, hurdles, weights
etc.)
$ 400 $ 900 $ 1500 $ 600
Survival Equipment
(Knives, compasses, ropes,
first-aid, etc.)
$ 150 $ 200 $ 300 $ 150
Cleaning and Toiletry
Products
$ 150 $ 200 $ 250 $ 150
Office Supplies $ 700 $ 350 $ 400 $ 300
Costs vary per quarter due to increase in
expenses during the summer months
14. Insurance and Liability
Each participants parent/guardian will be required to sign a
liability waver
Waiver will help keep insurance costs manageable
Cost is approximately $100/month
Other start-up expenses included in budget
Renovations to our facility - $5000
Office furniture and equipment - $4000
Gym set-up and starting equipment - $7000
Fridge - $820
15. This chart displays the costs of the program for
each quarter
$-
$5,000.00
$10,000.00
$15,000.00
$20,000.00
$25,000.00
WAGES ADVERTISING SUPPLIES RENT UTILITIES OTHER
1st QTR
2nd QTR
3rd QTR
4th QTR
16. This chart shows a comparison of the different
costs for our program
WAGES
ADVERTISING
SUPPLIES
RENT
UTILITIES
OTHER
OTHER:
INSURANCE
RENOVATIONS
OFFICE EQUIPMENT
OFFICE FURNITURE
GYM EQUIPMENT
CREATE WEBSITE
FRIDGE
17. Noah is a 16-year-old male from
London, Ontario.
He would love the opportunity to go to Zombie
Survival 101
18. Our program is in line with RBC’s vision of building a
better future
Our camp will provide teenagers with a fun, exciting
environment
It will also help teens develop the skills and
motivation to live a healthy lifestyle
Thank you for your time
Editor's Notes
Hello members of RBCWe are very excited for the opportunity to talk to you today
30% of 11-17 are overweight or obese, rates climbing every yearDoctors seeing an increase in healthy problems; physical complications include high blood pressure, high cholesterol, sleep apnea and Type 2 diabetes Mental health issues rising as well; such as low self-esteem and depression
Experts say an increase in sedentary lifestyles is to blame for the rise of childhood obesityMore and more time is being spent in front of computers and T.V.s, not enough time spent outside, playing sports and being activePediatricians now say child and adolescent obesity has reach epidemic proportionsUrge parents to get their children physically activeWe have recognized a need for an exciting way to get youths active, and believe we have found a solution
Proposal addresses the growing issue of child/adolescent obesityDoes so by providing and fun and exciting way to get activeWould use the grant to create a fitness program based around survival trainingIt will promote exercise and will teach basic wilderness survival skillsWhat makes program unique is the survival training will be to teach them how to survive a zombie apocalypse
We have several reasons for why we settled on the zombie apocalypse training conceptZombies currently a pop-culture phenomenon; large variety of movies, T.V. shows, books, and games all based around zombie outbreaksThe zombie trend is still going strong, with no sign of slowing downZombie survival training has become popular as well; New York Times Best Seller Zombie Survival GuideGrowing amount of survival zombie kits available for purchaseWe believe the combination of exercise and the undead will create a program teens will want to participate in
As stated, our program will focus on a combination of exercise and survival trainingFocus for exercise will be cardio and strength trainingCardio improved by daily jogs, while being “chased” by instructors in zombie make-up to provide “motivation”Strength training will mainly be bodyweight exercises, such as push ups, crunches, lunges, etc.Encourages teens to exercise at home since no additional equipment is needed, and reduces our costsSurvival training will teach a variety of skills such as; edible plants, starting fires without matches or lighters, finding shelter, how to track animals and build traps, and how to set up homemade alarms around camp perimeterCan also provide basic zombie knowledge for fun
We plan on operating year roundMondays, Wednesdays and Fridays during the school year from 4-6Saturdays during school year from 10-6During summer months we will run Monday-Friday 10-6Initially will start up in London, OntarioIf the program proves to be successful we will expand nationally first, and eventually into the US
We are now going to look at the costs associated with our program
We will hire two certified personal trainers per group of participantsThis ensures exercises will be done safelyAverage wage for personal trainers is $14/hour, which is our planned wageWe also require camp counsellors who can act like zombiesWe would prefer to hire post-secondary students, as they are readily available during the summer monthsAlso more willing to accept minimum wage, $10.25/hour, which is our proposed wageIt would also provide acting experience for theatre students
We would also require make-up artists to do the zombie make-upOnce again we plan on hiring post-secondary students, especially those in make-up or special effectsWould provide valuable experience for the studentsProposed wage is also $10.25/hourWe also would hire a bookkeeper to ensure we maintain accurate financial recordsDuring the school year we estimate the bookkeeper will costs us $150/monthDuring the busier summer months the estimation is $300/month
Since we need both a classroom and room for strength training, large building is requiredAlso need access to large outdoor space for our cardio training, and certain aspects of the survival trainingThere are options available in London, with rent being approximately $650/monthWe have also budgeted $450/month for various expenses including internet, hydro, heat and phone
We would create a website to use as our main source of advertisingIt is expensive, approximately $5000, but in this day and age you almost need a website to succeed, so that makes it worth itWould also use radio, magazine and newspaper ads to spread the word of our programWould cost approximately $2500/monthThis allows us to reach a very wide variety of peopleOnce we start gaining popularity we will create a Facebook page as well
Here we have a breakdown of the various costs of Equipment and SuppliesThe costs vary per quarter due to more expenses during the summer monthsWe would need Make-up for the zombie effectsWater and snacks for the participantsGym equipment such as ropes, mats, hurdles, free-weights, etc.Survival equipment including knives (only for the older participants), compasses, first-aid materials, etc.Would need cleaning and toiletry products, as well as various office supplies
We will require all participants parents/guardians to sign a liability waiverBy having them sign this, it helps keep our insurance costs downInsurance costs will be approximately $100/monthWe have also included other start-up costs in our budget$5000 for any renovations needed$4000 for office furniture and equipment$7000 for our gym set-up and starting equipment$820 for a fridge
Here we have a clustered column chartIt displays the our costs in various categories over 4 quartersAs you can see, costs besides rent and utilities vary over the 4 quarters
This pie chart shows a comparison of the different costs for our programThis is broken down into various categories as wellAdvertising is a large chunk of our cost, but we believe it will pay off in the end
We now have a short video to play for youThis is a testimonial video by a 16-tear-old teenager who lives in London, OntarioHe would love the chance to participate in our program
RBC has made it their mission to make world a better placeDoes so by “delivering quality products, creating jobs, protecting the environment, respecting diversity, giving back to communities, helping kids flourish, promoting sports and supporting the arts”Demonstrated this with RBC After School ProgramWe believe our program is in line with thisCamp provides teens with fun, exciting environment, helps develop skills and motivation for healthy lifestyleThank you for all your time, and we hope to hear from you