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Cloud computing is the provision of dynamically scalable and often virtualised resources as a service over the internet (public cloud) or intranet (private cloud)

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  • The chart depicts the common attributes of cloud computing we discussed earlier and the associated business impact of what a cloud-enabled enterprise can provide.. Virtualization has been around for 30 years. And yet how many have really truly virtualized at all the layers of the stack? You really can't expect cloud to produce what a cloud is expected to produce if in fact it isn't virtualized and standardized and automated, because people expect scalable services, right? In a cloud environment people, expect self‑service, being able to get started very quickly. Self‑provisioning or rapid provisioning. All of those things essentially demand that you do have these very important fundamentals in place. The only way you're going to be able to get efficiency is to virtualize, standardize and automate. And that's going to drive down costs and it's going to improve service. That's really a pretty simple equation and we are seeing clients that are doing this achieve very real measurable business results. These are the type of results we are seeing.. These include Server/storage. IT resources from servers to storage, network and applications are pooled and virtualized to help provide an implementation-independent, efficient infrastructure, with Elastic scaling – environments that can scale up and down by large factors as demand changes. Automation with : Self-service portal – point and click access to IT resources Automated provisioning. Re sources are provisioned on demand, helping to reduce IT resource setup and configuration cycle times Service catalog ordering. Uniform offerings are readily available from a services catalog on a metered basis. Standardization with Service catalog ordering. Uniform offerings are readily available from a services catalog on a metered basis. Flexible pricing. Utility pricing, variable payments, pay-by-consumption with metering and subscription models help make pricing of IT services more flexible. Coaching tip - This chart highlights our the real business impact of working with IBM and leveraging cloud computing. They numbers cited can be backed up with testimonials from actual clients. These are “typical results” - this is not marketing hype!
  • Based on our workload suitability analysis and our experience over the last two years with client engagements and our own internal and public cloud initiatives, IBM has identified the workloads that we believe offer the most favorable entry points for public and for private cloud delivery models. Moreover, we believe that clients should make workloads a key factor in strategy development for cloud computing. Put simply, if your organization is interested in piloting a public cloud service, the infrastructure workloads listed here will most likely be the projects that will pose the lowest risk and offer highest potential return. The same holds true for the workloads listed as top candidates for private cloud implementation. You will notice that "test environment infrastructure" is in the middle of both lists. That is because it is a relatively low-risk workload in terms of the business and the overall IT operation…and at the same time providing test resources using traditional IT delivery is typically slow, costly and a drain on resources, so any gains in speed and reduction in cost translate into a high rate of return. For these reasons, IBM believes that test environment infrastructure should always have high consideration for companies who are looking to choose a pilot cloud project.
  • Standardizing on ibm cloud Bunch of things clients need to do….analytics, deve test, desktop, workload need We are now on the how…… Smart Business Systems Two paradines of service delivery
  • Cloud

    1. 1. Cloud
    2. 2. Agenda What is Cloud? 1 What is the Benefit to Business? 2 How Can it be Used? 3 How Can IBM Help? 4 Next Steps? 5
    3. 3. There is greater need for IT to help address business challenges Reducing Risk Ensure the right levels of security and resiliency across all business data and processes Breakthrough Agility Increase ability to quickly deliver new services to capitalize on opportunities while containing costs and managing risk Higher Quality Services Improve quality of services and deliver new services that help the business grow and reduce costs Doing More with Less Reduce capital expenditures and operational expenses
    4. 4. IBM Confidential <ul><li>A user experience & business model </li></ul><ul><ul><li>Standardized, self service offerings </li></ul></ul><ul><ul><li>Rapidly provisioned services </li></ul></ul><ul><ul><li>Flexibly priced </li></ul></ul>Cloud computing is the provision of dynamically scalable and often virtualised resources as a service over the internet (public cloud) or intranet (private cloud). <ul><li>An infrastructure management and services delivery method </li></ul><ul><ul><li>Virtualized resources </li></ul></ul><ul><ul><li>Managed as a single large resource </li></ul></ul><ul><ul><li>Delivered services with elastic scaling </li></ul></ul>Business Perspective IT Perspective
    5. 5. Cloud is driving business innovation with convergence of available technologies Convergence of available technologies, a demanding marketplace and a shift in societal expectations An Example from the Banking Industry…
    6. 6. Agenda What is Cloud? 1 What is the Benefit to Business? 2 How Can it be Used? 3 How Can IBM Help? 4 Next Steps? 5
    7. 7. Cloud Computing provides benefits across the enterprise IT Analysts Financial Analysts IT Customers End Users Common Attributes of Clouds Enhanced user experience Elastic scaling Automated provisioning Highly virtualized Source: IBM Corporate Strategy analysis of MI, PR, AR and VCG compilations Anywhere access to applications through a simplified user interface Rapid time to market for new services. Anywhere access to applications through a simplified user interface Ability to elastically scale resources and maintain high quality of service Ability to elastically scale resources at significantly lower incremental management cost
    8. 8. Why the C-Suite is interested in Cloud Computing Cloud Computing is a key catalyst for these changes The ability to adapt a business model to meet new expectations and capture new short lived revenue streams, requires highly flexible core processes and IT infrastructure that can turn on a dime – <ul><li>Flexible, adaptable, extendable systems </li></ul><ul><li>Reliability </li></ul><ul><li>User adoption & empowerment </li></ul>CIO <ul><li>Improved growth & profitability </li></ul><ul><li>Governance, risk & compliance </li></ul><ul><li>Transparency, visibility & control </li></ul>CFO <ul><li>Faster, broader, more uncertain change </li></ul><ul><li>Innovation for competitive advantage </li></ul><ul><li>Strategic alignment </li></ul>CEO
    9. 9. Resulting in Business and IT aligned benefits <ul><li>Accelerate innovation projects that can lead to new revenue </li></ul><ul><li>M ake IT an enabler of, not a barrier to rapid innovation </li></ul><ul><li>Provide an effective and creative service delivery model </li></ul><ul><li>Deliver services in a less costly and higher quality business model, while providing service access ubiquity </li></ul><ul><li>Create a sustainable competitive differentiation </li></ul><ul><li>Rapidly deploy applications over the internet and leverage new technologies to deliver services when, where and how your clients want them-before your competitors do. </li></ul><ul><li>Lower IT barriers to launch new business services </li></ul><ul><li>Build and integrate modular services –in record time- by leveraging “rentable” IT services capabilities, pay only for what you use. </li></ul>
    10. 10. Cloud computing drives exponential improvements across IT and the Business VIRTUALIZATION AUTOMATION STANDARDIZATION Legacy environments Cloud-enabled enterprise Cloud accelerates business value across a wide variety of domains Cloud attributes From Server/storage virtualization 10–20% Utilization of infrastructure 10–20% Self-service None Automated provisioning Months Change and release management Months Service catalog ordering Months Metering/billing Fixed cost model Payback period for new services Years To 70–90% 70–90% Unlimited Days/hours Minutes Days/hours Granular Months
    11. 11. Private Test Cloud ROI Analysis Example International Financial Institution Saving by Category 1st Year After Cloud Transformation Cost Structure With and Without Cloud Transformation Without With Current Year 1 Year 2 Year 3 Cost $Million $0 $9 Hardware Cost 12% Soft ware Cost 3% Sys. Admin. Cost 30% Provisioning Cost 38% Testing Process Overhead 17%
    12. 12. Agenda What is Cloud? 1 What is the Benefit to Business? 2 How Can it be Used? 3 How Can IBM Help? 4 Next Steps? 5
    13. 13. Some workloads are currently ready to be delivered in a cloud model Desktops Test and development Complex transaction processing Proprietary applications Backup and restore Collaboration and e-mail Highly sensitive data Currently Moving To Cloud Model Not Yet Moving To Cloud Model
    14. 14. Enterprise Today there are three primary delivery models that companies are implementing for cloud <ul><li>Public Cloud </li></ul><ul><li>IT activities/functions are provided “as a service,” over the Internet </li></ul><ul><li>Key features: </li></ul><ul><ul><li>Scalability </li></ul></ul><ul><ul><li>Automatic/rapid provisioning </li></ul></ul><ul><ul><li>Standardized offerings </li></ul></ul><ul><ul><li>Consumption-based pricing. </li></ul></ul><ul><ul><li>Multi-tenancy </li></ul></ul><ul><ul><li>Capital Preservation </li></ul></ul>Traditional Enterprise IT <ul><li>Private Cloud </li></ul><ul><li>IT activities/functions are provided “as a service,” over an intranet, within the enterprise and behind the firewall </li></ul><ul><li>Key features include: </li></ul><ul><ul><li>Scalability </li></ul></ul><ul><ul><li>Automatic/rapid provisioning </li></ul></ul><ul><ul><li>Chargeback ability </li></ul></ul><ul><ul><li>Widespread virtualization </li></ul></ul>Hybrid Cloud Internal and external service delivery methods are integrated, with activities/functions allocated to based on security requirements, criticality, architecture and other established policies. Private Cloud Public Clouds Hybrid Cloud Source: IBM Market Insights, Cloud Computing Research , July 2009.
    15. 15. Which workloads offer the most favorable entry points for each of the cloud delivery models? Source: IBM Market Insights, Cloud Computing Research , July 2009. n=1,090 Workloads will need to be determined based on value and feasibility Top private workloads <ul><li>Data mining, text mining, analytics </li></ul><ul><li>Security </li></ul><ul><li>Data warehouses or data marts </li></ul><ul><li>Business continuity, disaster recovery </li></ul><ul><li>Test environment infrastructure </li></ul><ul><li>Long-term data archiving/preservation </li></ul><ul><li>Transactional databases </li></ul><ul><li>Industry-specific applications </li></ul><ul><li>ERP applications </li></ul>Top public workloads <ul><li>Audio/video/Web conferencing </li></ul><ul><li>Service help desk </li></ul><ul><li>Infrastructure for training and demos </li></ul><ul><li>WAN capacity and VoIP </li></ul><ul><li>Desktop </li></ul><ul><li>Test environment infrastructure </li></ul><ul><li>Storage </li></ul><ul><li>Data center network capacity </li></ul><ul><li>Server </li></ul>Analytics Collaboration Development and Test Desktop and Devices Infrastructure Compute Infrastructure Storage
    16. 16. Agenda What is Cloud? 1 What is the Benefit to Business? 2 How Can it be Used? 3 How Can IBM Help? 4 Next steps 5
    17. 17. Delivering Cloud Computing to our Clients Enterprise Data Center Cloud Smart Business Services cloud services delivered Smart Business Systems purpose-built infrastructure Standardised services on the IBM cloud Private cloud services behind your firewall, built and/or run by IBM Pre-integrated hardware, software and service offerings IBM has 3 choices to deploy the workloads that matter to our clients for greater efficiency, productivity, and control Private Cloud Hardware Software Services
    18. 18. IBM Cloud Offerings Smart Business on the IBM cloud IBM Smart Business Services IBM Smart Business Systems Standardized services on the IBM cloud Pre-integrated, workload-optimized systems Private c loud services , behind your firewall, built and/or managed by IBM IBM Lotus Live IBM Lotus ® iNotes ® IBM CloudBurst ™ family IBM Smart Business Development and Test Cloud IBM Smart Business Desktop Cloud IBM Smart Business Storage Cloud Analytics Collaboration Development and test Desktop and devices Infrastructure storage IBM Smart Analytics System Smart business for small or midsize business (backed by the IBM cloud) Infrastructure compute IBM Computing on Demand IBM Information Protection Services Business services BPM BlueWorks (design tools) IBM Smart Analytics Cloud Smart business expense reporting on the IBM cloud IBM Information Archive IBM Smart Business Development and Test on the IBM Cloud IBM CloudBurst ™ family IBM Smart Business Development and Test Cloud IBM Smart business end user support – self enablement portal Smart Business Desktop on the IBM Cloud
    19. 19. <ul><li>Develop cloud strategy and roadmap </li></ul><ul><ul><li>Assess cloud deployment models, service options and workloads </li></ul></ul><ul><ul><li>ROI Analysis </li></ul></ul><ul><ul><li>Choose initial project </li></ul></ul>How we help our Clients get started with cloud computing <ul><li>Start with an isolated pilot cloud deployment </li></ul><ul><ul><li>Architect and implement low-risk workloads such as test and development for cloud </li></ul></ul><ul><ul><li>Standardize applications and systems </li></ul></ul><ul><ul><li>Deploy self-service portal </li></ul></ul><ul><li>Roll out cloud across the enterprise </li></ul><ul><ul><li>Enable additional workloads on private cloud </li></ul></ul><ul><ul><li>Add new users </li></ul></ul><ul><ul><li>Use trusted public cloud services to supplement business and IT workloads </li></ul></ul>Pilot and Deploy Extend and Evolve Plan and Prepare <ul><li>Condition existing infrastructure for cloud </li></ul><ul><ul><li>Virtualize and automate existing systems </li></ul></ul><ul><ul><li>Add service management, service catalog </li></ul></ul>  
    20. 20. The journey to cloud needs Flexible, Efficient, Automated Infrastructure Business Value Consolidate Virtualize Centralize Automate Optimize > > > = Organization Culture Governance … .requires an integrated and orchestrated approach.
    21. 21. IBM can help enable your journey to Cloud Computing <ul><ul><li>Integrated service lifecycle mgmt. </li></ul></ul><ul><ul><li>Expose resources “as-a-Service”. </li></ul></ul><ul><ul><li>Integrated Security infrastructure. </li></ul></ul><ul><ul><li>Rapid provisioning of IT resources, massive scaling. </li></ul></ul><ul><ul><li>Dynamic service mgmt. </li></ul></ul><ul><ul><li>Energy saving via auto workload distribution. </li></ul></ul><ul><ul><li>Rapid deployment of infrastructure and applications. </li></ul></ul><ul><ul><li>Request-driven service management. </li></ul></ul><ul><ul><li>Service Catalog. </li></ul></ul><ul><ul><li>Virtualization. </li></ul></ul><ul><ul><li>Better hardware utilization. </li></ul></ul><ul><ul><li>Improved IT agility. </li></ul></ul><ul><ul><li>Server Consolidation. </li></ul></ul><ul><ul><li>Streamline Operations – manage physical and virtual systems. </li></ul></ul><ul><ul><li>Lower power consumption. </li></ul></ul>
    22. 22. Agenda What is Cloud? 1 What is the Benefit for Business? 2 How Can it be Used? 3 How Can IBM help? 4 Next Steps 5
    23. 23. Moving forward <ul><li>Where does Cloud Computing fit in your organization? </li></ul><ul><li>What are the key projects you have underway or are planning to launch? </li></ul><ul><li>What are your plans to evaluate/implement clouds? </li></ul><ul><li>How can IBM help you to proceed? </li></ul>
    24. 24. Thank you!