Thank you, Kerem. I want to take a few moments to thank you all for coming to our event, I hope you found the sessions, breakouts, and discussions to be interesting and enlightening as you move forward on your own path with Cloud. I'd like to close by recapping a few key points. Cloud is clearly enabling companies to reinvent the way they do business. From an IT perspective, cloud delivers services faster b/c of automation and standardization, enables integration across clouds with pre-built templates, and increases efficiencies with virtualized, scalable, consolidated resources From a business perspective, it's enabling clients to capture new business value from existing IT and consume new higher value products and services faster. The benefits are impactful: Cloud drives down overall cost of running business applications, has a lower TCO, can force us to conform to better ways of running tasks / business functions, and empowers business to access best in class applications, quickly that we never could have in past. Thank you.
The IBM Smart Cloud platform focuses on how optimally enable this type of transformation. One of the strengths of IBM Smart Cloud is it’s underpinnings. It is build on a Cloud Reference Architecture and Common Cloud Management Platforms that embody the collective strength and expertise of IBM Technology – Software and Hardware, along with the unique IBM know-how and expertise garnered from 1) implementing thousands of Cloud infrastructures world-wide and 2) managing IT environments for some of the most demanding companies around the world for decades. It’s a combination that no other vendor can match. The IBM Smart Cloud becomes a platform that spans deployment options from Private, to Public, to Hybrid. It’s a platform that we use to deliver other services, along with applications that come from IBM (Software Group), Industry solutions meant to address specific challenges across a broad array of industries. Additionally it is a platform for Eco-systems to exploit and leverage – whether as a solution platform in the case of integrators or as a platform for ISVs. Additionally ISVs can integrate at the platform level – providing their value-add to applications and solutions on top
This chart is an attempt to summarize the features of the IBM Smart Business Development & Test on the IBM Cloud offering. The image on the left is a screen capture of a portion of the offering Internet site, and highlights a “View demo” function. The “View demo” graphic is a link to a demo pop-up. The site itself and additional offering information can be found using the links at the bottom left. The list on the right summarizes the elements of the offering: There are nine 32- and 64-bit configuration options that allow you to pick the virtual machine (VM) instance sizes that best fit your needs. These can be configured with either a Linux operating system (Redhat or Novell SUSE) or Windows Server 2003 or 2008. There are dozens of preconfigured and tested software images that you can use as the basis for building and saving customized private images to suit your needs. Private images can be shared by users within an account. With the persistent storage option, you can order extra blocks of persistent storage to use with a virtual machine instance for longer term storage of content. Small (256 GB), medium (512 GB) and large (2048 GB) blocks are available. You can attach up to 3 blocks to each server at provisioning time, assuming instance and blocks all are located in the same Cloud center. A customer may clone un-attached persistent storage block (included clones) to a block of the same size located in the same cloud center. The system will not allow a user to clone a storage block if the user thereby exceeds his entitlement The offering provides a virtual private network option which isolates your instances on a private virtual LAN. In addition, servers can be configured with up to 4 IP addresses which enables you to build more robust systems by implementing fallback strategies. IBM standard and add-on support services consist of: Standard services: Technical support for all services—available through the web portal and by checking the online Cloud Service forum pages after log-in. Around-the-clock monitoring and management of the IBM cloud infrastructure, including: Security activities for the IBM Cloud Center base infrastructure to govern access to and use of our services Scheduled maintenance for the IBM Cloud Center base infrastructure to maintain our services Fee-based add-on services: Remote on-boarding support to help account managers and end users learn how to navigate and use the self-service web portal Premium support—around-the-clock telephone support with a web-based service request ticketing system Add-on operating system assistance on top of premium support for Linux as well as Windows Server. From a payment perspective, all of the standard features are available on a pay-as-you-go model. Virtual servers, selected software images, persistent storage and static IP addresses are charged for by the hour. Persistent storage charges include charges for storage blocks as well as for storing private images. Virtual private network options are charged for per month. Use of certain software images require a prepaid license. Operating system charges are included in the virtual server per hour charge. IBM provides network bandwidth for inbound and outbound data transfers between the IBM Cloud Center and the Internet for you to access and use the services. IBM tracks and measures the amount of data transferred. Data transfer is charged for on a GB-transferred basis. Reserved capacity packages consist of pools of resources from which customers can provision as required. They carry a monthly charge but also offer preferred (discounted) rates on the virtual servers provisioned. Premium support is charged for as an uplift to pay-as-you-go charges.
New in Workload Deployer V3: Ability to construct integrated workload patterns based on IBM middleware Time-saving IBM Workload Deployer Pattern for Web Applications enables end-to-end management of web applications Added support for Red Hat Enterprise Linux in z/VM environments Main Point: Built upon proven WebSphere CloudBurst Appliance technology to further enhance the deployment and management of on-premise cloud environments with new Hypervisors, and best practice workload patterns, and more. Overview IBM Workload Deployer V3.0 dispenses and manages WebSphere Application Server to virtualized servers and private cloud computing environments. Workload Deployer dispenses patterns of virtual images into a pool of virtualized resources running on a supported hypervisor. For your convenience, a set of virtual images including WebSphere Application Server Hypervisor Edition and DB2 is preloaded on Workload Deployer. Licenses to use these virtual images must be purchased separately. In addition to existing support for IBM AIX in PowerVM environments, Novell SUSE Linux Enterprise Server in z/VM environments, and Novell SUSE Linux Enterprise Server and Red Hat Enterprise Linux in VMware ESX environments, Workload Deployer now supports Red Hat Enterprise Linux in z/VM environments. For additional information, refer to Software Announcement ABC-123, (RFA-XXXX) dated April 30, 2010. Workload Deployer V3.0 offers exciting new capability: Support for automated elasticity of environments which make use of the WebSphere Application Server Hypervisor Edition Intelligent Management Pack More robust hardware platform, with more compute power and storage capacity Support for a new IBM Workload Deployer Pattern for Web Applications which provides end-to-end management of web applications Ability to initiate virtual machine mobility to more efficiently place workloads Support for Computer Associates ’ VM Secure product in z/VM environments Microsoft Excel readable usage reports Finer grained control of IP address assignment and node naming in pattern deployments A new type of pattern is available in Workload Deployer V3.0. These patterns are referred to as “workload patterns.” Workload patterns are tailored for a specific use case, and contain all the capability required to serve that use case. The more familiar “topology patterns” (which are composed of Hypervisor Edition images and have been available since WebSphere CloudBurst v1.0) have become more dynamic in Workload Deployer V3.0. When the Intelligent Management Pack is enabled in a deployed environment, users may enable automated elasticity to allow patterns to grow and shrink without manual input. Workload Deployer also adds support for the new WebSphere Application Server Hypervisor Edition for Red Hat Enterprise Linux for System z virtual image to support Red Hat Enterprise Linux for z/VM. The ability to initiate virtual machine mobility, coupled with finer grained control of IP address assignment and node naming makes it easier to use Workload Deployer in association with production environments. Workload Deployer delivers value in several ways: Helps lower costs, as higher hardware utilization rates are reached in virtualized environments, reducing power consumption. Increases agility and reduces time to value. It empowers individual application managers, developers, and testers to manage IT infrastructure in a more autonomous and agile fashion by leveraging a shared self-service, multi-tenant environment. As a result, your company can quickly adapt to changing business needs. Workload Deployer delivers value by factoring out repetitive, time-consuming manual tasks, such as hardware approvals, operating system installation and configuration, middleware installation and configuration, application installation and configuration, and maintenance applications, and replaces them with a single interaction on the administrative console. Increases repeatability and helps reduce costly errors by allowing you to customize environments once (in the way familiar to WebSphere Application Server users), capture them, and redeploy them at the click of a button. This gives application managers, developers, and testers a standard, known starting point from which to make exploratory changes, evaluate development fixes, apply maintenance, and install applications. Provides a physically secure hardware appliance. It manages a shared, multi-tenant environment, where isolation and security are of utmost importance. The secure nature of the appliance is rooted in a self-disabling switch, triggered if the appliance cover is removed. This physical security allows Workload Deployer to serve as a secure vault for credentials, which can be tied to virtual images throughout their entire lifecycle (in storage, being dispensed, running in the cloud, or being removed from the cloud). Manages users and groups and their access. It tracks and reports usage statistics based on user and group information. These reports can be used for internal chargeback purposes. Workload Deployer is targeted for on-premise production, staging, development, and test environments, and can also serve as the foundation for hosted software-as-a-service environments. Specifications: Processors: 2 units; 2 x 6c 95w, 12 cores; 2.93 Ghz, 24 threads Memory: 12 units; 6 x 8GB, 48 GB total Disk RAID10: 4 units; 4 x 1TB; 4TB (2 TB avail) Network: 2 units; 1 x 8x1GB, 8 1GB total; 1 x 2x10GB, 2 10GB total XG5: 1 unit Cavium 16XX: 1 unit Fusion ioDrive: 320 GB; 1 unit Flash drive: 16 GB eUSB; 1 unit Cloud Standards Customer Council (http://www.cloudcustomercouncil.org/ ): Join your colleagues to drive user requirements into standards development process.
Challenges: Takes too long to create middleware infrastructures Average lead time to get a new application environment up and running is 4-6 weeks Creating middleware infrastructures is a manual and error-prone process 30% of bugs are introduced by inconsistent configurations, emerge when moving btw dev/test, QA, and production Poorly utilized resources driving up hardware & labor costs Because it’s so expensive to set up an environment, there is an incentive to hold onto them even when no longer needed “just in case.” Capabilities: Hardware appliance that provides access to software virtual images and patterns that can be used as is or easily customized, and then securely deployed, managed and maintained in a private cloud Deploy and manage images, workloads, and patterns in cloud computing environments Run in virtualized hardware server environments including IBM zVM, IBM PowerVM on AIX and VMware ESX Benefits: Seeds application deployment and dramatically reduces setup time for WebSphere environments from weeks to minutes Increases agility through removal of manual processes that hinder productivity Ensures security in a shared environment serving as a secured, tamper-resistant vault for images and credentials Reduce set up time of WS environments – weeks to minutes (1) 13x-15x faster time to market (1) IT benefits: 1.5x more compute, 6.8x more storage capacity, 6x more memory (2) Sources: Haddon Hill Case Study - http://www-01.ibm.com/software/success/cssdb.nsf/CS/CPOR-8CVJTW?OpenDocument&Site=corp&cty=en_us Design Specs
There are a number of key areas where we're actually defining entirely new markets. We're investing in our cloud portfolio in these key areas to take our clients to the next level. These includes the cloud enabled services that make up our Smarter Commerce and Social Business solutions, as well as emerging opportunities in analytics enabled by the cloud. Briefly define each space: Smarter Commerce: Is about improving the processes associated in commerce- buying, selling, marketing, services- by acting on insights generated through mobile and social commerce. It is about helping clients become more efficient and effective, improving margins, and creating new revenue streams. Social Business: The way people work is changing. Collaboration within and outside of your organization is no longer a nice-to-have, it's a necessity. Cloud technology makes it possible for users to collabrate within and across company firewalls, and simplifies and improves daily business interactions. According to an IDC Survey (&quot;IDC North American Cloud Survey&quot; - Robert Mahowald, January 2011), 'After email, with 58% saying they'd be using a cloud solution of some type in the next 24 months, overall collaboration was the second most important workload, with 48% saying they'd be looking to build out an internal cloud, or use a public solution.‘ BAO: Analytics is the key to making both of these- and many other spaces- work. BAO is the process that enables our clients to turn oceans of data into predictive models and actionable decisions. These cloud-enabled capabilities allow our clients to optimize the people and processes within their organizations, use insights to drive smarter decisions, and instrument and maximize their assets. We’re also defining new industry solutions cloud services, which enable industry-specific outcomes for our clients. A great example there is around Smarter Cities, which I’ll talk about shortly. Let's take a closer look at one of these spaces and the cloud-enabled services.
Steve Mills 09/15/10 100915 MILLS WebSphere eCommerce Forum Toronto.ppt
The BladeCenter Foundation for Cloud offering is a pre-integrated, virtualized solution that allows businesses to rapidly deploy compute, network &amp; storage capacity that is ready for cloud. Designed to help clients accelerate workload deployment via an easy to deploy, integrated offering BladeCenter Foundation for Cloud was soft announced in February 2011. Overview: Designed to help clients reduce the headaches of deploying network, servers, storage, and virtualization and management software. The integrated, virtualized platform provides: dramatic improvement in time-to-value, turn-key installation, creates the base for a cloud environment. Value proposition: For virtualization and infrastructure workloads, this offering gives the customer a stream-lined purchase process, and one number to call for support. The pre-loaded and integrated features cut deployment times from weeks to days and reduce complexity and human error. This integrated system, gives customers a highly resilient infrastructure with no single point of failure (unlike HP or Cisco offerings), and a much greater bandwidth capability than they get with Cisco. Once a customer has deployed this virtualized solution, they can easily expand to an optimized cloud without having to rip and replace Call to action: Use this to counter a CISCO UCS attack Use to build the virtualization foundation which can be enhanced with IBM Service Delivery Manager for complete cloud stack Currently available in: US, Canada, UK, Ireland, Switzerland, Germany, Austria, Denmark, Finland, Norway, Sweden, France, Italy, Netherlands, Belgium, Spain, Portugal, Japan, GMU (verifying individual country list) Pricing strategy: Small, medium, large and extra large configurations. Price ranges from $250K to $2M
2011.04.04. Les partenaires IBM et le Cloud Business - Loic Simon
Les Partenaires IBM et le Cloud Loic Simon - Loic_simon @ fr.ibm.com +33 6 76 75 40 71
Cloud IT - Cloud Business La Révolution Industrielle Informatique Pourquoi l’informatique continuerait-elle à utiliser des « cols bleus logiciels » ?
La vraie valeur du Cloud : Permettre de transformer le Business ! Social Business Business Analytics Mobility Smart Commerce… Managed Cloud Services
Quelques Attributs Clés d’un Service Cloud <ul><li>Partagé, Standard, Packagé </li></ul><ul><li>Self-service, Immédiat </li></ul><ul><li>Elastique </li></ul><ul><li>Payé à l’usage </li></ul><ul><li>Accessible par Internet </li></ul><ul><li>Connectable, Disposant d’API publiés </li></ul><ul><li>On-demand self-service </li></ul><ul><li>Broad network access </li></ul><ul><li>Resource pooling </li></ul><ul><li>Rapid elasticity </li></ul><ul><li>Measured Service. </li></ul><ul><li>Définition NIST </li></ul>
<ul><li>Le Cloud Washing lave tout plus blanc </li></ul><ul><li>Les Me Too prolifèrent </li></ul><ul><li>Le Canada Dry coule à flot </li></ul>
Source : IT News Les Prestataires Cloud développent leurs offres Cloud en exploitant des partenariats pour combler les trous de leurs portefeuilles Cloud Services Broker New “Cloud Unit” : ITS Multiple Partnerships “ Everything-as-a-Service” Own HW/SW offerings Microsoft Exclusive Alliance Cloud accelerator Microsoft partnership Infrastructure On Command Cisco UCS Architecture + Steria tools Dynamics Services Own infrastructure SAP Partnership Atos Sphere Own Infrastructure & Tools 500M€ by 2015 Strong Product Roadmap Multiple Partnerships
Les Partenaires IBM et le Cloud choisir, planifier, démarrer ?
Les Partenaires IBM et le Cloud La séduction réciproque!
Rejoindre le bon Ecosystème pour prendre son pied, la tête au dessus des nuages !
Les Partenaires Cloud d’IBM peuvent déployer le(s) modèle(s) de Business Cloud qui correspond(ent) à leur position et à leur expérience/compétence. Private Cloud Implementation Infrastructure & Platform Services Business Solutions “ I want to help my clients to design, build, manage their private cloud” “ I want to build and operate a public cloud infrastructure (IaaS and PaaS)” “ I want to deliver my application or asset as a cloud service” “ I want to resell a portfolio of public cloud services” “ I want to extend and add value to other providers’ clouds”
IBM travaille avec ses Partenaires Cloud en fonction de leur(s) Modèle(s) de Business et en alignement avec ses 3 priorités. Private Cloud Implementation Infrastructure & Platform Services Business Solutions Cloud Builders Cloud Infrastructure Providers Cloud Application Providers Cloud Services Solution Providers Cloud Technology Providers
Cloud Builders Qui ? Intégrateurs d’Infrastructures, CSI, Revendeurs à valeur ajoutée… qui a ident les clients à concevoir, construire et gérer leurs clouds privés: Revenu? : Revente & Influence. Besoins ? Compétences en architecture de solution Cloud Etapes de progression & roadmap pour mener la conversation avec le client Portefeuille de technologies cloud éprouvées, dont solutions d’intégration. Support IBM ? Certification Cloud, Bénéfice de la Cloud Computing Specialty
Connectivité dans un monde Hybride [avec CastIron…] ? Intégrer moyens internes et « cloud » 1 des 3 préoccupations majeures des clients
Cloud Builder Bootcamp – 14 avril <ul><li>9h30 à 17h30 - IBM Forum de Bois-Colombes. </li></ul><ul><li>Pour équipes dirigeantes et commerciales des Partenaires IBM </li></ul><ul><li>revendeurs </li></ul><ul><li>intégrateurs d'infrastructure </li></ul><ul><li>infogéreurs </li></ul><ul><li>qui développent ou souhaitent développer une activité de conseil et de mise en oeuvre de clouds privés [et publics] pour leurs clients. </li></ul><ul><li>Au programme : </li></ul><ul><li>- compréhension des besoins des clients </li></ul><ul><li>- description de l'architecture de référence cloud </li></ul><ul><li>- présentation du portefeuille d'offres cloud IBM </li></ul><ul><li>- démarches commerciales et outils </li></ul><ul><li>- modèle d'engagement avec IBM </li></ul>
Cloud Infrastructure Providers Qui ? Hébergeurs, Telcos, Intégrateurs, Editeurs… qui offrent des services d’IaaS ou de PaaS au travers de leur propre cloud public. Revenu ? Services d’abonnement [souscription] Besoins ? Plateforme de gestion de services cloud éprouvée, “carrier grade” Solutions et options d’infrastructure évolutives, “scalable” Ecosystème pour étendre, marketer, mettre en oeuvre et vendre leurs services cloud. Support IBM ? Workload Optimized Systems, Service Management Platform, Cloud Specialty benefits
Cloud Application Providers <ul><li>Qui ? </li></ul><ul><li>Editeurs, Start-ups, Intégrateurs fonctionnels, intégrateurs de solutions applicatives, Entreprises qui proposent des applications d’entreprise horizontales ou verticales au travers d’un modèle de souscription dans le Cloud </li></ul><ul><li>Revenu ? Vente de Services d’Abonnement </li></ul><ul><li>Besoins ? </li></ul><ul><ul><li>Infrastructure performante, sûre, sécurisée et évolutive </li></ul></ul><ul><ul><li>Support au développement de nouvelles applications cloud ou à lmigration d’offres existentes </li></ul></ul><ul><ul><li>Support “Go to Market” pour toucher de nouveaux clients et de nouveaux marchés </li></ul></ul><ul><ul><li>Fonctionnalités supplémentaires pour étendre leurs applications. </li></ul></ul><ul><li>Support IBM ? </li></ul><ul><ul><li>Options de déploiement et de pricing flexibles, Business Analytics, Collaboration, Integration, Bénéfices de la Cloud Computing Specialty </li></ul></ul>
Cloud Application Providers – Offres et Support IBM & Partenaires Enablement Support (developerWorks, IBM Innovation Ceners) Infrastructure Services (Hardware Virtualization, Network Management, Storage Management) Your Application Integration Analytics Collaboration Platform Services (Application Virtualization, Pattern-based Middleware, Elastic Data Management) Go to Market Support (Cloud Specialty marketing benefits)
Cloud Services Solution Providers [Experts Métiers] [Experts BizDev] <ul><li>Qui ? </li></ul><ul><ul><li>Companies that resell multiple public cloud services and offer complementary value add skills such as training and integration. </li></ul></ul><ul><ul><li>Distributors, System Integrators, resellers, MSPs, CSPs, Direct Response Centers </li></ul></ul><ul><li>Revenu ? Reselling IBM Cloud Services and value added capabilities </li></ul><ul><li>Besoins ? A portfolio of public cloud services, Business Development Programs, Education and support </li></ul><ul><li>Support IBM </li></ul><ul><ul><li>Partner enabled IBM Cloud Services, LotusLive reseller options, Cloud Specialty Benefits </li></ul></ul>
ANNONCE du 28 MARS IBM Smart Business Cloud - Enterprise
Exemples de Services DU Partenaire autour de Smart Business Cloud - Enterprise « Managed Cloud Services » - Infogérance de Services Cloud Image Management Level 1 helpdesk Persistent Storage Readiness review Networking Business Continuity
[Experts Métiers] [ Experts BizDev ] Cloud Application Providers + Cloud Services Solution Providers Cloud Builders Cloud Infrastructure Providers Cloud Technology Providers FORMATION pour VOUS, les Experts BizDev! « Comprendre les enjeux et l'écosystème cloud pour engager nos partenaires dans le business cloud avec IBM »
Pour vous aider « high and early » <ul><ul><li>Loic Simon [GBP] </li></ul></ul><ul><ul><li>Patrice Fontaine [IDR] </li></ul></ul><ul><ul><li>Lionel Maugey [STG] </li></ul></ul><ul><ul><li>Et les autres SME* Cloud réunis autour de Philippe Verien. </li></ul></ul>[*Subject Matter Experts]