Not all workloads are necessarily ready for a cloud computing deployment model. And workloads in different organizations will be at different stages of readiness. For example, different workloads have very different architectural characteristics – think about how Google is optimized for search or massive reading, Amazon for web displaying, and Salesforce for a heavy multi-tenant environment. Those areas that have a high degree of affinity with the cloud model – technically and from a risk/reward perspective – include Infrastructure as a Service and Software as a Service solutions. Workloads that clients are adopting now include test and development, desktop, collaboration, storage, compute and analytics. All of these are highly standardized….the more standard the environments the better the economics are going to be. There are other workloads that cannot at this time move to the cloud due to regulations, criticality, or security concerns. And new workloads are being made possible due to the benefits of clouds - massive scalability and self-service, economies of scale – such as medical images, fraud detection, or energy management. IBM takes workloads into account when building our cloud solutions…
So how are real customer situations realizing benefits from the cloud. We’ve compiled here a list of the ways that customers are telling us they’ve been able to see real, tangilbe results form their cloud delivered implementations. Why can a cloud environment have this kind of effect? The key is that the cloud is based on three essential fundamentals: It’s standardized, it’s virtualized and it’s automated. That’s how you can provide scalable services. That’s the way you’re going to see efficiency. And that’s the way you’re going to drive down costs and improve service. That’s really a pretty simple equation, and we are seeing clients that are doing this achieve very real, measurable business results. For example: Virtualization of IT resources —servers, storage, networks and applications—are pooled and virtualized to help provide an implementation-independent, efficient infrastructure with elastic scaling , meaning the environments can scale up and down by large factors as demand changes. Automation through a self-service portal and automated provisioning Standardization of pricing, processes and services The results shown here are indicative of typical results of IBM cloud clients, based on our client experiences and our own internal results.
IBM also recognizes that to deliver an effective workload optimized solutions it takes business partners. Here we’ve listed just a few of the partners that help us to deliver the development and test solutions. This ecosystem of business partners will continue to grow as cloud computing matures and expands to include new workloads.
So now let us turn to a framework to explain better how cloud computing can be delivered. First and foremost, no matter what cloud service you actually want to provide to your end users it must be integrated effectively with your existing and third party resources and services. So whether it is raw infrastructure services, combined patterns of middleware and infrastructure for platform as a service solutions, or applications and business processes for Software as a Service or Business process as a Service, they need to integrate and they need to be protected and enabled by an effective service management, security and business planning /lifecycle management. It is this latter that will enable you to control the environment more effectively, maximize productivity and minimize associated labor costs, and ensure a resilient safe environment for your business users.
The IBM Innovation Centers give you access to: - Technical resources and programs that help you build solutions and skills on growth platforms based on open standards. - Simple and effective marketing and selling resources that help you find more opportunities and close deals faster. - Our collaboration, networking, and teaming resources to expand your reach, engage new opportunities, and increase your sales revenue. Link with IBM’s worldwide field resources and the largest Business Partner network in the industry. - Communities and initiatives that let you leverage our leadership and investments to capitalize on and close business in new and emerging market opportunities such as SaaS, Business Continuity and more
Walter falk of ibm lightning talks at cloud camp austin
CloudCamp Austin – June 2010 A Point of View on Cloud Computing Walter Falk Executive Director, IBM Corporate HQ, Enterprise Initiative [email_address] www.ibm.com /cloud www.ibm.com/developerworks/cloud
Today there are three primary delivery models that companies are implementing for Cloud Computing Enterprise <ul><li>Public Cloud </li></ul><ul><li>IT activities/functions are provided “as a service,” over the Internet </li></ul><ul><li>Key features: </li></ul><ul><ul><li>Scalability </li></ul></ul><ul><ul><li>Automatic/rapid provisioning </li></ul></ul><ul><ul><li>Standardized offerings </li></ul></ul><ul><ul><li>Consumption-based pricing </li></ul></ul><ul><ul><li>Multi-tenancy </li></ul></ul>Traditional Enterprise IT <ul><li>Private Cloud </li></ul><ul><li>IT activities/functions are provided “as a service,” over an intranet, within the enterprise and behind the firewall </li></ul><ul><li>Key features include: </li></ul><ul><ul><li>Scalability </li></ul></ul><ul><ul><li>Automatic/rapid provisioning </li></ul></ul><ul><ul><li>Widespread virtualization </li></ul></ul><ul><ul><li>Chargeback ability </li></ul></ul>Hybrid Cloud Internal and external service delivery methods are integrated, with activities/functions allocated to based on security requirements, criticality, architecture and other established policies. Private Cloud Public Clouds Hybrid Cloud
Workloads may be at different levels of readiness for cloud
IT benefits from Cloud Computing are real…..this thing is not going away and will continue to transform IT Data Centers SOURCE: Based on IBM and client experience. Increasing speed and flexibility Reducing costs Results from IBM cloud computing engagements Test provisioning Weeks Minutes Change management Months Days/hours Release management Weeks Minutes Service access Administered Self-service Standardization Complex Reuse/share Metering/billing Fixed cost Variable cost Server/storage utilization 10–20% 70–90% Payback period Years Months
IBM Public Cloud - GA May 25, 2010 IBM Smart Business Development and Test on the IBM Cloud <ul><li>What is it </li></ul><ul><ul><li>A dynamically provisioned and scaled runtime environment that provides everything needed to develop and test applications. </li></ul></ul><ul><ul><li>Application lifecycle management offerings from Rational that can be provisioned as services on the cloud </li></ul></ul><ul><li>Customer benefits </li></ul><ul><ul><li>Instant self-service provisioning of software images –lower TCO </li></ul></ul><ul><ul><li>Dynamic/elastic computing for tests </li></ul></ul><ul><ul><li>Virtualized development infrastructure to build solutions </li></ul></ul><ul><ul><li>Flexible deployment options </li></ul></ul><ul><ul><ul><li>Can have IBM create this on a private cloud for you </li></ul></ul></ul>ibm.com/cloud/developer
An ecosystem of partners supporting an open cloud framework is key to wide scale adoption……IBM Cloud Ecosystem Partners
A framework for cloud computing is very important Business planning / lifecycle management services Shared middleware services Infrastructure services Industry-specific services Integrated service management and security Cloud-based business solutions for industry-specific processes Virtualized and optimized systems storage and networking IT services that are integrated with cloud services Application infrastructure for delivering cloud services Business services delivered via the cloud Integrated capabilities for visibility, control, automation and security of cloud services Capabilities to define an enterprise architecture for business planning/alignment and tools for managing the lifecycle of cloud services Process services Collaboration services Analytics services Existing services and third-party services …
To help clients with their Cloud adoption IBM has made available 38 Innovation Centers worldwide <ul><li>What they are… </li></ul><ul><ul><li>Are the physical and virtual gathering places for business, academic and technology innovators. </li></ul></ul><ul><ul><li>Support locally and reach globally: Provide expertise in your local market while extending your reach worldwide . </li></ul></ul><ul><li>Why they matter… </li></ul><ul><ul><li>Provide a place where Partners, IT professionals, and academics can find answers to everyday questions, build cutting edge skills, and explore the latest open-standards-based and open source technologies. </li></ul></ul><ul><ul><li>Unite a community impassioned about building faster, smarter solutions for business, and create cooperative selling relationships across the globe. </li></ul></ul>Austin IIC 11501 Burnet Road Bldg 902 [email_address]
Key links for SaaS and Cloud Computing from IBM <ul><li>ibm.com /cloud </li></ul><ul><li>ibm.com /cloud/developer </li></ul><ul><li>ibm.com /developerworks/cloud </li></ul><ul><li>ibm.com /partnerworld/saas </li></ul><ul><li>ibm.com /isv/marketing/saas/demo_series.html </li></ul><ul><li>https ://www-304.ibm.com/jct01005c/isv/spc/events/index.jsp </li></ul><ul><li>http:// aws.amazon.com/ibm </li></ul>