The document provides information about BSchool, an online business diploma program. It summarizes that BSchool is designed to equip students with skills for business success, covers 8 units taught by leading Australian entrepreneurs, and can be completed while working full-time. Unlike traditional courses, each unit is developed and taught by a proven expert in their field, providing invaluable first-hand knowledge and guidance.

1. 2014-15
DIPLOMA OF
BUSINESS
WHAT IS BSCHOOL?
BSchool is an education program designed to equip you for success in the new world of
business, starting today.
Created by Australia’s most successful entrepreneurs the BFaculty, the online course
is made up of eight units that will help you navigate, develop and commercialise you
business idea or goal.
Unlike traditional business courses, each unit at BSchool has been developed and is
taught by an inspiring business leader who is a proven expert in their field. You will learn
lessons, tips and skills that top entrepreneurs wished they had when they started out.
BSchool can be undertaken whilst working full time or running a business of your own.

2. Adrian Giles
Founder: Hitwise
Carolyn Creswell
Founder: Carman’s Muesli
Simon Crowe
Founder: Grill’d
Ryan Trainor
Founder: Republica Education
Emma Isaacs
Founder: Business Chicks
Peter Williams
Founder: Deloitte Digital
Richard Forbes
Managing Director: 333 Group
David Trewern
Founder: DT Digital
BE IN THE
NEXT WAVE OF
ENTREPRENEURS.
BE SUCCESSFUL IN
BUSINESS: IT ALL
STARTS HERE.
Adrian Giles founded
Hitwise and 10 years later
sold it for $300M in one of
Australia’s most successful
venture backed internet trade sales. Learn how
to come up with new ideas from Adrian.
Carolyn Creswell turned
her $1,000 investment
as an 18 year old into
Carman’s, Australia’s
number one selling muesli brand. Learn
how to develop a market leading range of
products from Carolyn.
Simon Crowe turned an
idea born over a beer at the
local pub into Grill’d Healthy
Burgers and nine years later
there are 75 restaurants across the country.
Learn how to brand and market your business
from Simon.
David Trewern built DT
Digital into one of Australia’s
largest digital agencies,
servicing the digital needs
of companies such as Bunnings, Optus &
Tourism Australia. Learn how to leverage
digital media from David.
Emma Isaacs has achieved
more at 34 than most twice
her age, having grown
Business Chicks into a
national community of over 30,000 members.
Learn how to build your own team and culture
from Emma.
Ryan Trainor started his first
company at age 23 and
has gone on to build many
more, including Australia’s
largest workforce training business which was
sold to the Washington Post. Learn how to
develop and execute a successful business
plan from Ryan.
Richard Forbes has 20
years’ experience providing
financial and strategic
advice to predominantly
privately owned businesses and
entrepreneurs from start-up phase through
exit. Learn how to raise capital and manage
finances for your business from Richard.
Peter Williams founded
Deloitte Digital and is
a recognised thought
leader and practitioner in
innovation with a particular focus on digital
innovation. Learn how to remain innovative
and keep your business ahead of the curve
from Peter.
THE B FACULTY
We’ve pulled together a team of inspiring entrepreneurs who have already made it. Now, they
want to impart their knowledge to you.
The B Faculty is a group of eight of Australia’s leading entrepreneurs. Each a success story in
their own right, they have helped shape the course, and will provide you with money-can’t-buy
guidance as you complete each unit of the Diploma of Business.
Each entrepreneur is an expert in the unit of study they represent and the online advice they give
you as you move through the course work is invaluable.
LUCY DAMIN
BSCHOOL STUDENT
“What BSchool offers; hearing and learning from some
of Australia’s most successful entrepreneurs, is just not
available anywhere else”

3. BE ON A BUSINESS
JOURNEY UNLIKE
ANY OTHER.
BE YOUR OWN
SUCCESS STORY.
5.BUILDTHETEAM
Decide who you need on your team.
BSBHRM506A - Manage recruitment, selection
and induction processes.
3.BUILDTHESTORY
Branding and communication of your new idea.
BSBMKG413A - Promote products and services.
1.THE BIG IDEA
Disrupt the market with a new idea.
BSBMKG501B - Identify and evaluate
marketing opportunities.
WHO IS BSCHOOL FOR?
The BSchool Diploma of Business is suitable for aspirational entrepreneurs, intrapreneurs,
existing business owners and company employees looking to become more dynamic and
entrepreneurial in their approach to business. The course provides a solid foundation in all
aspects of business development. But it has a very important point of difference: the added value
of online advice from some of Australia’s leading entrepreneurs.
These eight well-known entrepreneurs (The B Faculty) have been intensely involved in creating
and shaping the curriculum, and will individually oversee one unit of study each. This provides
an incredible pool of knowledge for you to draw upon as you progress through the course. The
insights and inspiration to be gleaned from people of this calibre are not to be underestimated.
Having this sort of access can really give you an edge.
6.THE PLAN
Create the plan and sharpen focus with
lean thinking.
BSBPMG522A - Undertake project work.
8.EVOLVEOR DIE
Continuous innovation is the key to survival.
BSBMGT403A - Implement
continuous improvement.
4.THEPOWEROFDIGITALMEDIA
Leverage digital marketing to be competitive
with the big boys.
BSBADV507B - Develop a media plan.
2.THE PRODUCT
Mobilise an idea and create the business model.
BSBMKG502B - Establish
and adjust the marketing mix.
7.SHAKE THE TIN
Raise capital for your idea.
BSBFIM501A - Manage budget and financial plans
BSCHOOL COURSE UNITS
The BSchool Diploma of Business (BSB50207) course involves 8 units that take you from
ideation and creation to implementation of a new product in an existing company.
On the first day of the course you become CEO of a large company that faces declining sales
and needs to return to profitability. Your task as CEO is to turn the company around with the
knowledge gained through each unit. Additionally, you have access to a likeminded community of
peers and the inspiration and online guidance from the expert entrepreneurs in the B Faculty.

4. NO UPFRONT FEES
(VET FEE-HELP)
NETWORKING EVENTS BE GUIDED BY
ENTREPRENEURS
NATIONALLY
RECOGNISED
ACCESS TO
INDUSTRY EVENTS
CONCIERGE
SUPPORT TEAM
LIVE MASTER
CLASSES
MODERN, CURATED
COURSES OF LEARNING
REASONS YOU’LL LOVE BSCHOOL
COURSE OUTLINE
The BSchool Diploma of Business course
involves eight units that take you from ideation
and creation to implementation of a new
product in a virtual company. On the first day
of the course you become CEO of a large
company that faces declining sales and needs
to return to profitability. Your task as CEO
is to turn the company around, utilising the
knowledge gained through each unit.
Some of the core business principles you will
learn during the BSchool foundation course
include: marketing and product development,
branding and communication, the power of
digital marketing, leadership and recruitment,
lean thinking and project management,
finance, raising capital and innovation.
ENROLMENTS
Enrolments are fortnightly and can be made
by contacting student admissions via the
enquiry form at www.bschool.edu.au, emailing
enquiries@bschool.edu.au or
calling us on 1300 656 074.
COURSE FEES
The fee for the entire course is $17,950.
The schedule of fees can be found at www.
bschool.edu.au.
Fees can be paid in total, via instalments or
via Government accredited VET Fee-Help
assistance.
VET FEE HELP
This Diploma of Business is fully Government
accredited and registered for VET Fee-Help
assistance.
VET Fee-Help Government Loan allows
students commencing their studies with the
BSchool to study now and pay later.
VET Fee-Help is a student loan scheme for
the Vocational Education and Training (VET)
sector that is part of the Higher Education
Loan Program (HELP). VET Fee-Help assists
eligible students undertaking certain VET
courses of study (diploma, advanced diploma,
graduate certificate and graduate diploma
courses) with an approved VET provider, to
pay for all or part of their tuition costs. A VET
provider is a registered training organisation
who has been approved by the Australian
Government to offer VET Fee-Help assistance
to their students.
The BSchool has a detailed refund policy,
requirements and policies for students in
regards to student fees and payment plans.
Please consult our Student Handbook for our
terms and conditions.
Official College
BSchool is a division of Republica Education
Pty Ltd NTIS Provider No 20814 Overseas
Provider Code 02212E.
Contact Details
BSchool, Tenancy 1, Level 2,
6 Palmer Parade, Cremorne VIC 3121
Ph: 1300 656 074
www.BSchool.edu.au
enquiries@bschool.edu.au