Jonothan Marshall: Designing the User Experience

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Technology Economy & Finance

00 Designing the UX

Designing the UX
Jonathan Marshall
TNX12

jonathan.marshall@connect-tv.tv

00 Designing the UX

- It’s all about the USER
- Keep it SIMPLE
- Provide CONSISTENCY
- Know your AUDIENCE
- Provide a VISUAL HIERARCHY
- Be HONEST
- Incorporated USER feedback
- Meets the requirements in the BRIEF...
- WOW

00 Designing the UX

Wow
Establish goal at the start of the
project.

00 Designing the UX

Oh...
Wow
Establish goal at the start of the
project.

00 Designing the UX

Wow
Establish goal at the start of the
project.

00 Designing the UX

Identify what you want to achieve
•
Mock up - To see if the concept works

•
Entry points - What’s the best place for the door to be left open

•
The device - Is it suitable?

•
Screen/context - Is the UI too complicated when walking

•
Do users understand the concept?

•
Are they interested?

00 Designing the UX

00 Designing the UX

00 Designing the UX

00 Designing the UX

00 Designing the UX

Questions?
Jonathan Marshall
jonathan.marshall@connect-tv.tv

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Jonothan Marshall: Designing the User Experience

1. 00 Designing the UX Designing the UX Jonathan Marshall TNX12 jonathan.marshall@connect-tv.tv

2. 00 Designing the UX - It’s all about the USER - Keep it SIMPLE - Provide CONSISTENCY - Know your AUDIENCE - Provide a VISUAL HIERARCHY - Be HONEST - Incorporated USER feedback - Meets the requirements in the BRIEF... - WOW

3. 00 Designing the UX Wow Establish goal at the start of the project.

4. 00 Designing the UX Oh... Wow Establish goal at the start of the project.

5. 00 Designing the UX Wow Establish goal at the start of the project.

6. 00 Designing the UX Identify what you want to achieve • Mock up - To see if the concept works • Entry points - What’s the best place for the door to be left open • The device - Is it suitable? • Screen/context - Is the UI too complicated when walking • Do users understand the concept? • Are they interested?

7. 00 Designing the UX

8. 00 Designing the UX

9. 00 Designing the UX

10. 00 Designing the UX

11. 00 Designing the UX Questions? Jonathan Marshall jonathan.marshall@connect-tv.tv