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Brian Jenkins, co-founder (brian@anycloud.co)
Andy Waddell, co-founder (andy@anycloud.co)
PROPRIETARY AND CONFIDENTIAL
www.anycloud.co
one service to connect them all
problem #1 - email
email is #2 largest
photo storage service
hidden from view
unaccessible to cloud services
complex to transfer
mixture of gems & junk
firehose of sharing
problem #2
personal + shared stuff
scattered all over the place
problem #3
email
storage
social
mobile
desktop
Business Model
partner apps
photo printing
photo books
content providers
+ many more
zero
mobile
desktop
tv
+ many more
api
apps
zero
easiest way to move photos to cloud storage
Breaking Down
Content Walls
provisional patents (5) on “credential broker”
email
storage
social
mobile
desktop
Status: Open Beta
(~750 people)
frontend backend + APIs
credential broker
integrations
meta web service
Early User Reactions
The “AnyCloud Moment”
“This is sweet! …Dropbox…made it
100 times better for me :)”
“It feels effortless getting all your photos in one
place put into the same original folders you would
find them in on Facebook etc.. All easy to flick
through and at a size where you can easily find the
folder/pictures you need. I love that all your friends
photos get added as well and all your photos you
have been tagged in all easily available.”
“Nice idea! All the pics there, so fast, is
great. Good job guys.”
“Clean, simple, intuitive. I really, really like how
this website operates. It's simple for me to
access photos without having to dig through all
of my accounts... This is simple enough that my
mom would be able to use it. I don't really have
anything negative to say about this.”
“I like being able to consolidate all of my
online photos in one location.”
“It's nice to have one place to look when
attempting to find a photo - I take literally
thousands of pictures, but tend to spread them
out over various accounts due to either privacy
concerns or space limitations.”
“Great job on consolidating photo services into one
coherent overview with a good UX. Especially like
the animations when opening a folder/gallery.
Enjoyed the speed with which the pictures are
collected from the connected sites.”
“Compared to other similar sites, this was superior
in every way. I might end up using this as my new
photo integrator. Thank you.”
“I'd like to point out that this is a brilliant idea - and
despite the fact that it's in alpha it still astonishes.”
more comments here…
The “AnyCloud Moment”
http://www.youtube.com/watch?v=WjFu1LhOic0
Team
Brian Jenkins
Founder & CEO
Andy Waddell
Founder & CTO
David Simkin
CPO
VP, Marketing & Product – SkyPilot and AirFlow
4 startups (1 IPO, 3 acquisitions) / EE & CPS / MBA
Product Development – iControl, Fanfare
4 startups (1 IPO, 3 acquisitions)
20 years, UX/product design consultant
Ph.D. in cognitive psychology
Advisors
Matt Murphy Former CMO, Lemon / Founder, Appsurities
Donna Wells Former CMO, Mint / CEO, Mindflash
Kristin McDonnell Former CEO, LimeLife / Founder, M33 Partners
Aaron Simkin Product Management
Kingston Duffie Technologist & entrepreneur / founder, Lumanist
Other Felix Xiao, iOS developer (intern)
Offshore Russian developers & QA
Bethany Worm Marketing
Ryan Panos Front-End Developer
Organic search
Bloggers
Programs
Advertising
Facebook
AdWords
Customer Acquisition
Launch Growth Maturity
SEO
Direct Email
Growth Hacking
+ Online Ads+ Partners
+ Content SEO
PR
Viral – apps for $0 when inviting friends
AnyCloud blog
+ Content
Marketing
Facebook, Twitter
Social Media
+ Mobile
LTV
$8
CAC
$3
Social Sharing
company status
fundraising provisional patent application (5)
bootstrapped by founders ($50k)
initial prototype
frictionless contribution
frictionless access
cloud-to-cloud transfer between accounts for a
single user
cloud-to-cloud transfer between two users’
accounts
cloud-to-cloud transfer from multiple users to a
single account
friends & family ($75k)
current service
raising $500k ($150k committed)
company launch – june 1, 2013
competitive landscape
importers
competitive advantages anycloud defensibility
mobile-only
examples: circ, revel
offers method to import content from
multiple locations into their own service
choice – user selects where to store
content
content – not just personal but all content
ever shared
convenience – any-to-any transfers
provisional patents (5 methods for
credential broker)
meta service (not just mobile) for access
& interlinking services
api for 3rd-party apps
examples: cooliris, pixable
provides browsing of photos from multiple
services
market size
Market Segment Number of Users
Email
Gmail
Hotmail
Yahoo!
(85% of population)
425M
360M
302M
Social
Facebook
Google+
Twitter
(62% of population)
693M
343M
288M
Cloud (general)
Microsoft SkyDrive
Dropbox
Box.com
Google Drive
(20% of population)
200M
100M
10M
10M
Cloud (photos)
Photobucket
Instagram
Flickr
100M
90M
51M
Cloud (videos)
YouTube 300M
PROPRIETARY AND CONFIDENTIAL
Raising $500K
($150K already committed)
Deeper
Broader
100K users in 2013
massive market
real pain points
proven technology
experienced team
www.anycloud.co

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AnyCloud Investor Presentation

  • 1. Brian Jenkins, co-founder (brian@anycloud.co) Andy Waddell, co-founder (andy@anycloud.co) PROPRIETARY AND CONFIDENTIAL www.anycloud.co one service to connect them all
  • 2. problem #1 - email email is #2 largest photo storage service hidden from view unaccessible to cloud services complex to transfer mixture of gems & junk
  • 4. personal + shared stuff scattered all over the place problem #3
  • 6. Business Model partner apps photo printing photo books content providers + many more zero mobile desktop tv + many more api apps
  • 7. zero easiest way to move photos to cloud storage
  • 8. Breaking Down Content Walls provisional patents (5) on “credential broker” email storage social mobile desktop
  • 9. Status: Open Beta (~750 people) frontend backend + APIs credential broker integrations meta web service
  • 10. Early User Reactions The “AnyCloud Moment” “This is sweet! …Dropbox…made it 100 times better for me :)” “It feels effortless getting all your photos in one place put into the same original folders you would find them in on Facebook etc.. All easy to flick through and at a size where you can easily find the folder/pictures you need. I love that all your friends photos get added as well and all your photos you have been tagged in all easily available.” “Nice idea! All the pics there, so fast, is great. Good job guys.” “Clean, simple, intuitive. I really, really like how this website operates. It's simple for me to access photos without having to dig through all of my accounts... This is simple enough that my mom would be able to use it. I don't really have anything negative to say about this.” “I like being able to consolidate all of my online photos in one location.” “It's nice to have one place to look when attempting to find a photo - I take literally thousands of pictures, but tend to spread them out over various accounts due to either privacy concerns or space limitations.” “Great job on consolidating photo services into one coherent overview with a good UX. Especially like the animations when opening a folder/gallery. Enjoyed the speed with which the pictures are collected from the connected sites.” “Compared to other similar sites, this was superior in every way. I might end up using this as my new photo integrator. Thank you.” “I'd like to point out that this is a brilliant idea - and despite the fact that it's in alpha it still astonishes.” more comments here…
  • 12. Team Brian Jenkins Founder & CEO Andy Waddell Founder & CTO David Simkin CPO VP, Marketing & Product – SkyPilot and AirFlow 4 startups (1 IPO, 3 acquisitions) / EE & CPS / MBA Product Development – iControl, Fanfare 4 startups (1 IPO, 3 acquisitions) 20 years, UX/product design consultant Ph.D. in cognitive psychology Advisors Matt Murphy Former CMO, Lemon / Founder, Appsurities Donna Wells Former CMO, Mint / CEO, Mindflash Kristin McDonnell Former CEO, LimeLife / Founder, M33 Partners Aaron Simkin Product Management Kingston Duffie Technologist & entrepreneur / founder, Lumanist Other Felix Xiao, iOS developer (intern) Offshore Russian developers & QA Bethany Worm Marketing Ryan Panos Front-End Developer
  • 13. Organic search Bloggers Programs Advertising Facebook AdWords Customer Acquisition Launch Growth Maturity SEO Direct Email Growth Hacking + Online Ads+ Partners + Content SEO PR Viral – apps for $0 when inviting friends AnyCloud blog + Content Marketing Facebook, Twitter Social Media + Mobile LTV $8 CAC $3 Social Sharing
  • 14. company status fundraising provisional patent application (5) bootstrapped by founders ($50k) initial prototype frictionless contribution frictionless access cloud-to-cloud transfer between accounts for a single user cloud-to-cloud transfer between two users’ accounts cloud-to-cloud transfer from multiple users to a single account friends & family ($75k) current service raising $500k ($150k committed) company launch – june 1, 2013
  • 15. competitive landscape importers competitive advantages anycloud defensibility mobile-only examples: circ, revel offers method to import content from multiple locations into their own service choice – user selects where to store content content – not just personal but all content ever shared convenience – any-to-any transfers provisional patents (5 methods for credential broker) meta service (not just mobile) for access & interlinking services api for 3rd-party apps examples: cooliris, pixable provides browsing of photos from multiple services
  • 16. market size Market Segment Number of Users Email Gmail Hotmail Yahoo! (85% of population) 425M 360M 302M Social Facebook Google+ Twitter (62% of population) 693M 343M 288M Cloud (general) Microsoft SkyDrive Dropbox Box.com Google Drive (20% of population) 200M 100M 10M 10M Cloud (photos) Photobucket Instagram Flickr 100M 90M 51M Cloud (videos) YouTube 300M
  • 17. PROPRIETARY AND CONFIDENTIAL Raising $500K ($150K already committed) Deeper Broader 100K users in 2013
  • 18. massive market real pain points proven technology experienced team

Editor's Notes

  1. Hi, I'm Brian Jenkins, co-founder of AnyCloud.
  2. Behind Facebook, the second largest storage of photos in the world is…email. On average, consumers have over 500 photos buried in email. And that's a problem.  Photos stored in email are 1) hidden and 2) not accessible to online services for sharing and printing. 3) It's complicated to transfer photos to the cloud and the 4) buried photos are a mix of gems and junk.AnyCloud solves all these problems. AnyCloud 1) unburies all photos from email, 2) makes them accessible to cloud services, and 3)gives users an incredibly simple way to 4) collect the gems and discard the junk.
  3. Consumers are inundated with a firehose of photos that are shared with them through so many sources: email, Facebook, Instagram, and a multitude of photo sharing sites like Dropbox and Flickr. It's simply overwhelming to process it all.AnyCloud solves the problem of content overload. AnyCloud 1) gathers all shared photos from all sources into a queue that lets the 1) user view at their own pace, 2) engage as they wish, and 3) collect the gems they want to keep.
  4. No matter how you look at it, content is scattered all over the place.For a consumer's own photos, they are scattered all over the place. It's in email, on phones, on computers, in social, in the cloud. Regardless of the content's location, users have a set of common actions: 1) share, 2) print, 3) store, 4) consolidate. Again, keeping the gems.AnyCloud gives users an easy way to act on content regardless of the location. Want to take consolidate all your photos across all your locations to Flickr's 1TB of free storage? No problem.
  5. With AnyCloud, users gets to link all of their accounts together for a unified meta cloud of all content. This includes all of personal content as well as all the content that's been shared. As a meta service, AnyCloud does not provide storage so does not compete with cloud storage nor bear costs for storage.Users will always be able to connect their accounts and browse content for free.
  6. AnyCloud is far more than just an aggregated view of content spread across different locations. The AnyCloud API that enables apps on top of the AnyCloud web service that helps users collect, organize, and have fun with all of her content.Our business model is selling specific apps that solve specific problems. Some we will build and some will be built by 3rd-party developers with a revenue-sharing model.Process all you email attachments with AnyCloud Zero.Move photos stored on your mobile to any cloud account with AnyCloud Mobile.Move photos stored on your home computer to any cloud account with AnyCloud Desktop.Watch any content from your universe of photos on any Internet-connected TV with AnyCloud TV.We will sell our own AnyCloud-branded apps as well as work with partners to bring the universe of content to their services.
  7. AnyCloud Zero is a Mailbox-like app that, with a single swipe, puts content in its proper place. AnyCloud Zero is being develop by Felix Xiao, our summer intern from Duke, using the AnyCloud APIs. AnyCloud Zero allows users to mow through hundreds of email attachments quickly to move them to the cloud.
  8. The technology behind AnyCloud is our 5 "credential broker" provisional patents, which allow users to authenticate multiple accounts and move content between any source and destination.The credential broker extends outside of a single user's AnyCloud. A user can extend permissions to others, so they can view or contribute with the owner's permissions. No accounts are required - users can share Facebook photos with grandma without grandma ever needing either a Facebook or AnyCloud account.
  9. Our product is in open beta with over 750 users. We've been successfully validating our assumptions that users will connect multiple services to build their own personal AnyCloud.
  10. Reactions so far have been awesome. We recorded our very first alpha testers and have called the initial experience the "AnyCloud Moment", when they lean forward and say "wow" as they first realize that everything's there and organized for them.The service is available at anycloud.co - we invite you to try it out and experience your own AnyCloud Moment.
  11. The video feedback showcases what we call the “AnyCloud experience”. It’s when users lean-forward and say “cool”, “wow”, and “where do you find this stuff?”
  12. There are 7 of us working on AnyCloud and we're got a strong group of advisors.
  13. Our customer acquisition plans are focused on growth hacking and integrated viral components to drive customer adoption and keep acquisition costs low.
  14. We're a few weeks away from a public launch. We're raising $500K in angel or seed financing to launch the company and build a position of strength.
  15. We invite you to come check out AnyCloud.