1. Project log
30th april
Brainstorming ideas. I wrote down on a scruff piece of paper all the things I would like to
do for my final project.
1st may
I completed my analysis of my two ideas which were both on perfume adverts.
2nd may
Today I created two mood boards for both of my ideas, I got these images from google, we
heart it .com and tumblr. The images represent how I want my advert to look like and what
people should feel if they purchase the product.
3rd may
Today I drew out a mock up of idea to give me a clear sense of direction in which to take
later, I then designed a questionaire I asked my class mates.
7th may
Looked into my audience research.
9th may
Received my class feedback and began to develop ideas for my advert, I looked into
production management roles.
14th may
Looked into forms of advertising, fonts I could use and a particular genre for my advert.
17th may
Focussed on content for the presentation, I also looked into my market competitors and
tried to see how I would better them.
24th may
Continued to work on script for presentation.
1st june
Presented my idea to vibe productions, it included my budget, schedule, personal
requirements and idea.
7th June
wrote up my proposal
10 - 24 th june
Filming in brighton/ henley and editing