The document discusses similarities and differences between the front and contents pages of a magazine called "Closer". Both pages use pink and white colors prominently and feature only female images, suggesting they aim to represent pink as a feminine color. They also both connote exclusiveness through words like "exclusive" and "only in Closer". However, the layouts differ between a cluttered front page and organized contents page, and only the masthead font remains consistent as a branding element.

2. The house style in closer is visible due to
the similarity in the colours used. For
example, pink and white are predominantly
used as the font colours and the pink is the
most prevalent colour in both pages and
combined with images of only females
across both pages constructs a
representation that pink is a feminine
colour
The idea of exclusiveness seems to be
present in both the pages, for example in
the front cover the main cover line has
exclusive above it, also in the contents page
there is a subtitle, “only in closer every
week”. Both connote to the reader that
closer is unique.
The masthead is displayed in the same serif
font type to maintain the brand image

3. Between the frontpage and the
contents page of there are very
few similarities and is difficult to
identify the brand from the
contents page because there are
no consistent conventions or
brand specific graphic elements
present in both pages. However
the font type used is an sans
serif in the entirety of both
pages which is a visible aspect of
media language that is kept
consistent.

4. The brand is identifiable in the
contents page because the
masthead is located on the top
right. Although its not as
dominant as the masthead in
the front page it is still
noticeable. The colour scheme is
not consistent.
The layout of the pages varies, in
the front page the coverlines
and images are very cluttered,
whereas in the contents page
the layout is very organised.