2. B U S I N E S S
OPPORTUNITIES
for
Agenda
1. Homepage Overview
2. Create and Edit profile
3. Manage Account Settings
4. Search, Save Search Results
5. Manage Contacts
6. Join and Navigate Groups
3. B U S I N E S S
OPPORTUNITIES
for
Provide tools to manage career
effectively
Help manage professional
identity, build and manage
professional network, access
knowledge, insights and
opportunities.
4. B U S I N E S S
OPPORTUNITIES
for
1. Homepage Overview
5. B U S I N E S S
OPPORTUNITIES
for
2. Create Profile
6. B U S I N E S S
OPPORTUNITIES
for
2. Create Profile
7. B U S I N E S S
OPPORTUNITIES
for
2. Create Profile
8. B U S I N E S S
OPPORTUNITIES
for
2. Create Profile
9. B U S I N E S S
OPPORTUNITIES
for
2. Create Profile
Tip:
LinkedIn will offer you a free trail of the Premium Package for one month, However
pay attention for the subscription date in case you decide to cancel the paid plan
and keep enjoying the free features. In case you decide to continue with paid plan
make sure to switch the payment from monthly to yearly to reduce the costs.
10. B U S I N E S S
OPPORTUNITIES
for
2. Edit Profile
11. B U S I N E S S
OPPORTUNITIES
for
2. Edit Profile
Tip:
1One step keeps you from being properly available on LinkedIn is to “Edit Profile”
after creating it. This crucial step will either be of a positive mark or negative one in
your record.
2Never neglect the right side of your profile when in editing process to add more
value to your profile.
12. B U S I N E S S
OPPORTUNITIES
for
3. Manage Account Settings
Tip:
Explore all the features provided to you by LinkedIn for a maximum benefit and
control.
13. B U S I N E S S
OPPORTUNITIES
for
3. Manage Account Settings
Tip:
Explore all the features provided to you by LinkedIn for a maximum benefit and
control.
14. B U S I N E S S
OPPORTUNITIES
for
3. Manage Account Settings
Tip:
Explore all the features provided to you by LinkedIn for a maximum benefit and
control.
15. B U S I N E S S
OPPORTUNITIES
for
3. Manage Account Settings
Tip:
Explore all the features provided to you by LinkedIn for a maximum benefit and
control.
16. B U S I N E S S
OPPORTUNITIES
for
3. Manage Account Settings
17. B U S I N E S S
OPPORTUNITIES
for
Tip:
You can always add, change or remove your primary account. You can also use
several emails for one LinkedIn account to be connected to everyone you know.
3. Manage Account Settings
18. B U S I N E S S
OPPORTUNITIES
for
4. Search, Save Search Results
Tip:
As many search engines LinkedIn provides a simple search feature and an
advanced one for a more specific and focused search result.
19. B U S I N E S S
OPPORTUNITIES
for
4. Search, Save Search Results
Tip:
You can search for new connections or old ones from “People Search feature” by
providing one hint/information or even several.
You can also choose the connection relationship:
1st Connections means people already added to your network.
2nd Connections means people connected to your network members but not yours.
3rd Connections means people not connected to you or any of your network
20. B U S I N E S S
OPPORTUNITIES
for
4. Search, Save Search Results
Tip:
You can also search for connection according to their job title, the company they
work for or even the job nature itself.
21. B U S I N E S S
OPPORTUNITIES
for
4. Search, Save Search Results
Tip:
After a search function made you cal always decide whether to be connected to the
person immediately or choose to:
“Save” the persons profile in your account data base.
“Get Introduced” to the person by using one of your connections as an intermediate
factor if they know him/her closely.
“Send InMail” to them without being connected to them or using an intermediator
and wait for a response.
“Share” their profile information with other LinkedIn members.
“Find References” to check the credibility of that person with.
22. B U S I N E S S
OPPORTUNITIES
for
4. Search, Save Search Results
Search Tips
• Special Search Types
• Search by Keywords
• Search by Name
• Search for References
Special Search Types
You can use these search types to refine your results.
• Quoted searches to search for an exact phrase, enclose the phrase in quotation marks (for example: “graphic
designer”).
• - searches to do a search excluding a particular term, type that term with a - immediately before it (for
example: -photography). Your search results will exclude any profile containing that term.
• OR searches to search for profiles which include just one of two or more terms (for example: CEO OR
President) you can separate those terms with the upper-case word OR.
• AND searches to search for profiles which include two terms (for example: photographer AND designer) you
can separate those terms with the upper-case word AND.
• Parenthetical searches to do a complex search (for instance, finding vice presidents or directors of divisions)
you can combine terms like this: VP OR (director AND division). This will find people who have VP in their
profiles, or have director AND division in their profiles.
✓
23. B U S I N E S S
OPPORTUNITIES
for
4. Search, Save Search Results
Search Tips
• Special Search Types
• Search by Keywords
• Search by Name
• Search for References
Search by Keywords
• Keyword: Any keywords you can use.
• Title: Search for users with a particular title. Check “current titles only” to show users holding that title only.
• Company: Search for users at a particular company. Check “current companies only” to show users who are
currently at that company.
• Industry: Searches for users in one or more primary industries. Use ctrl-click on Windows, or cmd-click on the
Macintosh to select more than one industry at a time.
• Location: Limit your search to users either in a particular area, or willing to travel there.
• Interested in: Search for types of users you would like to find: all users, potential
employees, consultants/contractors, entrepreneurs, hiring managers, industry experts, or deal-making
contacts.
• Joined network: Search for users who have joined your network within a specified period of time.
• Sort by:
• Degrees and recommendations: Shows the most-recommended users first
• Degrees away from you: Show the people “closest” to you first
• Number of connections: Show the most-connected users first.
• Keyword relevance: Show the users for whom that keyword or keywords are the most relevant.
✓
24. B U S I N E S S
OPPORTUNITIES
for
4. Search, Save Search Results
Search Tips
• Special Search Types
• Search by Keywords
• Search by Name
• Search for References
Search by Name
• Name: Enter first and last name, or last name only. It is not possible to search by first name only.
• Company: Limit your searches to users at a particular company.
• Location: Limit your search to users either in a particular area, or willing to travel there.
✓
25. B U S I N E S S
OPPORTUNITIES
for
4. Search, Save Search Results
Search Tips
• Special Search Types
• Search by Keywords
• Search by Name
• Search for References
Search for References
Use Reference Search to find people in your network who could be references for prospective clients, business
partners, and employees.
• Company Name: List your candidate’s current and former employers.
• Years: Enter a starting and ending year for each company. If candidate is still employed at the
company, enter the current year for the end date.
✓
Tip:
If your search returns too few or no results, you can double-check the spelling of
each company name you entered or search with a less specific company name, for
example “Apple” instead of “Apple Computer, Inc.”
26. B U S I N E S S
OPPORTUNITIES
for
5. Manage Contacts
To delete an imported contact from your address book:
1. Move your cursor over Network at the top of your homepage and select Add Connections.
2. Click the Manage imported contacts link in the top right.
3. Check the box next to the contact you want to delete.
4. Click the gray Delete selected contacts button near the bottom of the page.
To send an invitation to an imported contact from your address book:
1. Move your cursor over Network at the top of your homepage and select Add Connections.
2. Click the Manage imported contacts link in the top right.
3. Check the box next to the contacts you want to invite.
4. Click the Invite selected contacts button on the right.
Note: If you see an Imported Contacts section on the Contacts page under Source, these are 1st-degree
connections whose contact information was manually edited before switching to the new Contacts.
27. B U S I N E S S
OPPORTUNITIES
for
6. Join and Navigate Groups
To access the groups to which you already belong, click on the "Interests" link on the top menu and select "Groups
the drop down menu. You will see a full list of your groups.
28. B U S I N E S S
OPPORTUNITIES
for
6. Join and Navigate Groups
To add and be part of new groups, click on “Find a group” and type in the key word of the group desired. You will s
full list of your groups.
29. B U S I N E S S
OPPORTUNITIES
for
6. Join and Navigate Groups
30. B U S I N E S S
OPPORTUNITIES
for
6. Join and Navigate Groups
31. B U S I N E S S
OPPORTUNITIES
for
Extra Tips
Creating a LinkedIn Group
• Your name is important! Consider which keywords your target members will search for. Make sure your
group name is clear and includes these keywords.
• Create a group for your industry, not your company. People are more likely to join a group when it's not
simply for fans of your company.
• Design the group logo to fit the small standard logo size. The group logos that are displayed will actually
be quite small.
• Create a custom webpage for the group on your website. This type of page will provide more
context, engagement, and visibility for your group. It can have as much or as little information as you like.
• Display the group in the Group Directory and on members' profiles. Take advantage of the functionality
already in place on LinkedIn to help your group get more visibility.
32. B U S I N E S S
OPPORTUNITIES
for
Extra Tips
Promoting a LinkedIn Group
• Invite coworkers, past colleagues, and customers to join and start discussions. Leverage your existing
network to get your group started.
• Promote the group on your website, blog, email newsletter, and social media networks. Make sure
people know that you have a group and how to join.
• Invite key industry experts to join and engage. If there are some influentials in your industry, invite them to
engage with the community.
• Cross-market to related groups that you manage on different networks. Create a similar group or Page
on Facebook and invite members of each network to join the group on the other network.
• Integrate LinkedIn into all of your marketing efforts. Every time you do a webinar or go to a
conference, notify your group and invite those you meet to join the group as well.
33. B U S I N E S S
OPPORTUNITIES
for
Extra Tips
Managing a LinkedIn Group
• Add discussions, news and jobs. The more opportunities for interaction you add to your group, the more
valuable your group will be to the community.
• Use featured discussions to highlight particular content or offers. The group discussions can quickly get
overrun and it can be hard to get your discussion thread noticed. But, as a manager of your group, you can
mark a discussion as featured and this will pin your thread at the top of the discussion board. You can also
unpin it at any time.
• Send announcements. Announcements are emails sent by you through LinkedIn to your group members.
The benefit of sending these announcements through LinkedIn is that your recipients are more likely to
recognize the email as trustworthy and your deliverability may be higher than if you had sent the email
yourself.
• Import your blog RSS feed. If you write a blog that's relevant to the group, you can import your articles
automatically to the News section. Go to News >> Manage news feeds and add the RSS feed for your blog.
• Make your own LinkedIn analytics. To track the growth of your group, check the number of members every
week and keep track of the group size in a spreadsheet.
34. B U S I N E S S
OPPORTUNITIES
for
To Dos
1. A Detailed Profile Is A Strong Profile (work hard to fill your profile account to show as a professional person)
2. Temporarily Turn Off Activity Broadcast (as a curtsy gesture not to jam and bother your networks news
threads)
3. Proofread Your Entire Profile (check for grammatical and spelling mistakes)
4. Do Not Lie About Anything (never compromise your identity with a “small or white lie” as there is no such
things)
5. Customize Your Profile Url (make a personal URL for a more easy link search on well know search engines)
6. Have The Right Profile Picture (a professional picture attracts more connections. Stay away from “selfies”)
7. Use LinkedIn Badges On Your Website (attract more connections from different networks using the LinkedIn
badges)
8. Be Active In LinkedIn Groups (active person is always someone you can count on and refer to in future. Be
that person)
9. Personalize LinkedIn Email Requests (personalized emails are more likely to be respond to more than cold
and dull automated one)
10.Use LinkedIn Applications (to enhance your profile such as TripIt, JD Supra, SlideShare, Portfolio
Display, WordPress, Box Files, Amazon Reading List and Lawyer Ratings)
36. B U S I N E S S
OPPORTUNITIES
for
For Further Information
Contact me on the following
aishalotaibi
AishaAlOtaibi
aisha_ipad
http://aishalotaibi.com
94492277