The document analyzes the contents page of a pop magazine. It finds that the page uses bright colors, many images of pop artists and fashion, and an informal tone to address its young, female target audience simply and engage them. Key elements that help reach this audience include large page numbers, highlighted text, and a rule-of-thirds layout that organizes the busy page clearly.

1. Analysis Of Pop Magazine
contents pages
Danielle Molyneux

2. There are further flashers like on the front cover with similar shapes which are fun reflecting the age group. Similarly one of the
flashers is in contact with the main image and is about how the magazine want you to collect all magazines. The way they want you to
collect can make its almost like a hobby which links to how music is also a hobby.
Editorial
The masthead is continued but with a
different colour. The colour is still bold and
the red has connotations of love which can
link to the heart in the masthead, how the
audience love pop music and also how the
girls love the females and males who not only
bring them entertainment but also something
to aspire to be like.
Page number in similar fonts to other copy creating a consistent
and smart style.
The colours in the fonts and the background
pick up colours in the mise-en-scene such as
the red of the masthead picks up one of the
costumes and backgrounds in one image and
the blue background links to one of the flashers
and some of the cover lines. The blue colour is
also quite a playful colour and can link to some
of the stories such as about the boy band who
have smiles on their faces and also the two
females with the bag.
The majority of white creates a
simplicity and balances the busyness
that is due to the many cover lines and
remaining copy.
There are many images that link to how the
younger audience respond more to an image led
magazine. The main image is a medium long
shot of the boy band which the cover star is in.
The font, like on cover is basic and simple as
the music and other features can do the
talking. Similarly their is an informal feel with
the way the editors note looks written almost
like an autograph which can link with how
magazines have close relationships with their
audience.
There are many quotes which engage the reader,
especially teenagers who want to get stuck into the
music and features straight away. It can lure them in.
There is quite a busy layout which is still
smart and can reflect perhaps how this issue
is packed full of amazing things to benefit the
target audience.
The mode of address for this contents page is
informal as the masthead “We love this” is quite
conversational and quite personal and similarly
it links to the masthead as We love this is like
We Love Pop. It creates a consistency within the
lexis which makes it smooth and funky.
Similarly words such as “quid”, “Snuggly”, “full
on” and “pricey” all help add to the informal
approach this magazine provides for the benefit
of its audience. Also there is informal language
in the editorial such as “mags” and “twinkle
toes” which again helps to create an easy to read
feel for the target audience who just what to get
stuck in!
The footer is exactly the same to the
front cover which not only creates a
house style which makes for a smooth
publication but also having these
posters featured again can remind the
audience of what they will be gaining
as well as all the music.

3. House Style- Bright colours
are used throughout that page
like pink and yellow which
connote happiness, creating a
positive atmosphere for the
readers. The pink is a key
colour throughout the
magazine as it has been used
on the cover also, and is
extremely feminine.
There is no ‘top of pops’ logo, editorial or ‘Contents’ masthead on the page
which breaks conventions of a typical contents page. Alternatively to ‘Contents’
is ‘Inside the mag..’ which is easier for a younger target audience to understand
as the language is more simplistic.
Images- Lots of images are used on the
page, mainly of fashionable clothes,
perfume, and pop artists which
immediately suggests that this magazine
is aimed at a younger audience (girls) as
they tend to be entertained via imagery. A
image of the cover page is also used with
arrows showing what page numbers the
coverlines are on. This informs the reader
and makes things easier and simple for
the younger audience to read and follow.
Mode of Address- The mode of address
us extremely cheesy, informal and
colloquial. For example they say ‘Disco
Diva’ , We love boys’ and ‘awww!’ which
shows that the target audience must be
quite young as the language used is quite
simple and basic so that they can
understand.
Sub-headings- The sub-headings
on the contents page
are in bold, to draw the readers
eye’s to the most important
sections of the page. The font is
san-serif and has many swirls in
it, suggesting that the target
audience is for females.
Page Numbers- The page
numbers are really big compared
to the size of the text next to it.
This is to ensure that the readers
can see it clearly and are able to
locate the pages correctly. It is also
in pink, which stands out against
the plain background. The page
numbers and the main coverlines
are highlighted in yellow. This is
because yellow is a bright bold
colour that connotes summer and
fun which will stand out against
the white background, ensuring
that it will catch the readers eyes.
Rule Of Thirds
Rule of Thirds- The contents page is split up into 3 columns so that the
page looks more professional and organised. This follows the conventions of a
contents page.