1. Relaxo Domeswear LLP
Business Plan…
we care … customer need
Manufacturer,
Household Insecticide
Agriculture insecticide
Ayurvedic medicine
Cosmetic
2. Table contents:. page No.
Goal, mission and vision 01-03
Executive summary 04-05
the business 06-28
the marketing 29-44
the financial 45-52
the supporting documents‘ 53-55
This table contain for our business plan book
3. • We are dedicated to deliver quality and value in all
our products and use the resources to make the
products excellent…
OUR MISSION
4. OUR GOAL
“A company which is counted among top-
3-corporate houses in India by -2029”
0
2
4
6
Relaxo dom… Y- Z-
5. Executive summary
Factory:- Gat No. 217 Jaulke Nashik-422206
Office:- Saradha Saburi Pathardi Fata Nashik-422010
Abdullah H. Khan
Accountant-2
Admin-1
DirectorsChairman Administrator
Corporate Address
Production Head-1
Marketing Head-3
Chief secretary-1
www.relaxodomeswear.com
6. The Business
Strengths
Weaknesses
• Requires Large Marketing Network
• Government policies on chemical
• We are own manufacturer
•We have 3-Regd. Brand
•Own (products-quality) survey team
•4- manufacturing division
•Mfg unit in D-Zone
7. Legal Structure
Relaxo Domeswear limited liability partner is incorporated under the
company act 1956, it has elected by Registrar of company Maharashtra Mumbai.
Licensing authority
CIB Registration Central Government
Manufacturing License Maharashtra Government
Director of agriculture District level permission
Pollution control board District level
FDA Nasik and Mumbai
Taxes as per Govt. norms
8. Business Description
we are working in two part
Marketing
General manager (GM)
Zonal sales manager (ZSM)
Divisional sales manager (DSM)
Sales Manager (SM)
Sales Officer (SO)
Executive etc.
Working time 9:30 am – 7:30pm
Weekly off Sunday,
Every Saturday we conduct training to those
executive and officer who week in
performance
Manufacturing
1-Director for each unit
Production manager
Production supervisor
operator
Packaging manager
packaging supervisor
Workers
Driver, keeper, electrician, peon
Working hour 9:30am-5:30pm & OT
Weekly off Saturday
We have transport faculty for worker
9. Product Description
currently we are manufacturing in 4 division
• Agriculture insecticide SAFETY GRAIN™
• Household insecticide
• Cosmetic
• Ayurvedic
Our sample product is found on next slide
16. Management and Account:-
1- Admin and 2- Accountant
Hired CA “Mr. Prasad Bhatt”
Record:-
(soft copy) Tally ERP-9 and web software
(Hard copy) Factory, sales office and Regd. Office
Security:- cheque & DD (payment terms)
online cctv cameras in office & Factory
Insurance:- Factory Insurance
Med claim for officers
Accidental policy for worker
Litigation:- No Litigation
17. Market:- Rural Market - metro cities
Medical, general, kirana, Agriculture, shopping mall, etc.
Competition
Every Market face, with new competitor
we competite as per brand value & Rate
Distribution & Sales
200+ Distributor & sub distributors (Goa & Maharashtra)
contract manufacturing for other Brand owner
Our USP 100% Guaranteed Result otherwise money back
The Marketing
18. Retailer approximate 40%+ on MRP
Distributor 15-20% on billing
60% sales support
Super stockiest 9% on billing
100% sales support
Maximum % of margin to reseller
Better support after sales
Advertisement through Print Media and events
Through web site promotion
www.relaxodomeswear.com
Margins to
Resellers &
Investor 100% ROI / annum
63% ROI / annum
Marketing Strategies
