Ad World IT Ltd is a product development consultancy that has been in business for over 4 years. ZipNFC is a 3-year-old brand focused on Near Field Communication technologies that offers an online shop and supplies individuals and large clients. The document describes ZipNFC's cloud-based SAAS platform that allows Android and Apple mobile devices to interact with NFC tags through a simple URL call for applications in marketing, exhibitions, asset management and more. The flexible system is designed to evolve over time through an agile approach and provides reliability, customization and ongoing support through a partnership model.

2. Background
Ad World IT Ltd – The company – 4+ Years
ZipNFC - Brand focused on Near Field
Communication – 3 Years
Chris Humphries – 30+ Years of providing enterprise
systems

3. Ad World IT Ltd
Product development consultancy
Strategy, structure, development, implementation
Project management
CIO / CTO services to boards

4. ZipNFC
Online shop, eBay and Amazon
Large supply clients to private individuals
All types of NFC enabling technologies
Software as a service
NFC, QR and iBeacon
Marketing & Advertising, Exhibitions, Garden
Management, Assets (early version)

5. ZipNFC SAAS
Cloud systems
Android applications
Apple (in progress)
Full services provided
Data, backups, uptime, secure, optimization
Support, advice, integration to own systems / data

6. System Components
NFC tag / card / key fob
• Lock, secure, identify using ID / App /
URL
• Small in size
• Quick to read
• Static - No need to ever change
Mobile / Tablet / NFC Capable
• No app
• Simple call to service via URL
• Direct to:
• Browser web page
• Phone, SMS
• Email, Calendar
• App
• Logic / intelligence
• Access to anything on the mobile
• Security , identification , login
• Better User Interface /
Interaction
Cloud
• Dynamic, power, volume
• Logic, intelligence
• No data limits
• Track
• Analysis
• Easy maintenance / change

7. Summary
Flexible
Ongoing system evolution – agile approach
Quality, reliability, friendly
Use as much of us or as little as required
Partners rather than a supplier