Id8labs Creds

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Id8labs Creds

  1. 1. id8labs - An overview Communication Solutions in the Connected Economy
  2. 2. Antecedents <ul><li>Started in 1996. </li></ul><ul><li>135 people across all divisions. </li></ul><ul><li>Experience across 17 Business Verticals servicing over a 100 clients. </li></ul><ul><li>USD 9 Million in Capitalized Billings. </li></ul>India’s leading digital agency One of India’s largest Ad Exchanges Group’s Media practice
  3. 3. Creative & Development Service Mix Web Development Services E Digital Marketing E-Learning and Training Services Multimedia Solutions Intranet Solutions Customer Relationship Management Consultancy Services Online Reputation Management Mobile Content
  4. 4. Full Service Media Offering <ul><li>Ad Sales across India: </li></ul><ul><li>Planning, Selling, Serving, Tracking, Billing, Recoveries </li></ul><ul><li>Convergence/ Multi-Platform: </li></ul><ul><li>Broadband </li></ul><ul><li>Wireless </li></ul><ul><li>Database Services: </li></ul><ul><li>Data Mining </li></ul><ul><li>Creating the Portal, </li></ul><ul><li>Managing and Running: </li></ul><ul><li>Websites </li></ul><ul><li>Microsites </li></ul><ul><li>Updates </li></ul><ul><li>Email: </li></ul><ul><li>List Planning </li></ul><ul><li>& Buying </li></ul><ul><li>Blasting </li></ul><ul><li>Appending </li></ul><ul><li>Search Engine Services: </li></ul><ul><li>Paid Search </li></ul><ul><li>SEO </li></ul><ul><li>Game Advertising </li></ul><ul><li>Creation </li></ul><ul><li>In game </li></ul><ul><li>Web based </li></ul><ul><li>Promotional/ retail tie ins </li></ul><ul><li>Tracking/Analytics </li></ul><ul><li>All key metrics </li></ul><ul><li>customized to client need </li></ul>
  5. 5. Leading Ad Exchange <ul><li>Technology </li></ul><ul><li>Proprietary icogz Technology </li></ul><ul><li>Capable of integrating across Ad Networks, Search Engines, Video & Mobile platforms </li></ul><ul><li>Capable of integrating and tracking 17 digital media platforms </li></ul><ul><li>Highly responsive & functional UI </li></ul><ul><li>Capabilities / Attributes </li></ul><ul><li>Behaviorally Targeted </li></ul><ul><li>150 Million Page Views per month </li></ul><ul><li>500 Million Ad impressions per month </li></ul><ul><li>Intelligent deployment and update </li></ul><ul><li>Cross platform learnings </li></ul><ul><li>Real time tracking </li></ul>Global Affiliate Marketing Analytics Web, Mobile & Video Social Media Tracker Collaborate across networks Data Security Competitive Advantage
  6. 6. Differentiators <ul><li>Full Service 360 offerings under 1 roof. </li></ul><ul><li>Aggregated media learning's spanning over 10 years. </li></ul><ul><li>Cross Industry media intelligence. </li></ul><ul><li>Proprietary Media Tool, icogz ® for tracking and monitoring 17 different Digital Medias. </li></ul><ul><li>Pioneering Pay for Performance model. Pay for what we deliver and not what we commit. </li></ul>
  7. 7. Well Defined Development Process Business Development and Client Relationship Teams Solutions Factory Web & Mobile Media Planning Tools & Research Digital Marketing + Search Engine Marketing e Direct Marketing Online Marketing Development Process 3rd Party Products Software Applications Integrate Creative Services IT enabled Solutions Specialized Development and Media Teams
  8. 8. Some of our Clients
  9. 9. Looking forward to working together… <ul><li>If you have questions about the presentation </li></ul><ul><ul><li>Email : [email_address] </li></ul></ul><ul><ul><li>Mobile : +919995852 </li></ul></ul><ul><li>Mumbai | Delhi | Bangalore | Philadelphia | Dubai </li></ul>

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