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Enterprise Social Networking  Promises, Pitfalls, and Postings Michael Healey - InformationWeek
Goals Of Today ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Networking Defined Doesn’t matter what we call it.  Employees/Customer  expect  integrated model
Enterprise Challenge ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Current Usage Almost 90% of organizations have some form of internal social networking
SharePoint Leads Pack
Success Mixed
Commitment Test 1
Commitment Test 2
Commitment Test 3
Yet we know the problem
Challenge 1 – User Adoption
Challenge 2 – Outside World
Challenge 3 – Role Definition
Challenge 4 - Leadership Where’s IT in this discussion?
Social Networking Impass
Social Networking Rethought ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What’s The Upside? Source:  OECD  Productivity Reports 2000-2008
IT’s New Role ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Informationweek 500 - 2010 Enterprise Social Networking Presentation