How to Determine the ROI of Anything
Upcoming SlideShare
Loading in...5
×
 

Like this? Share it with your network

Share

How to Determine the ROI of Anything

on

  • 191,245 views

What's the ROI of a Piano? What's the ROI of a YouTube channel? What's the ROI of anything!? After you read this deck you'll be able to answer all these questions easily.

What's the ROI of a Piano? What's the ROI of a YouTube channel? What's the ROI of anything!? After you read this deck you'll be able to answer all these questions easily.

Statistics

Views

Total Views
191,245
Views on SlideShare
107,697
Embed Views
83,548

Actions

Likes
476
Downloads
2,090
Comments
22

207 Embeds 83,548

http://blog.bufferapp.com 21492
http://garyvaynerchuk.com 17375
http://thenextweb.com 11837
https://www.linkedin.com 9588
https://blog.bufferapp.com 8849
https://twitter.com 2276
http://www.linkedin.com 1214
http://michelle-dale.com 1061
http://socialtext.dpcdom.sa.gov.au 933
http://www.marketingfacts.nl 884
http://www.scoop.it 592
http://www.blogdumoderateur.com 550
http://feedly.com 485
http://www.business2community.com 439
http://foodcraftsmen.com 362
http://news.profitablehospitality.com 320
http://smpsboston.wordpress.com 280
https://sarah-dawber.squarespace.com 260
http://plus.url.google.com 251
http://www.virtualmissfriday.com 227
http://www.wildfiresocialmarketing.com 225
http://hq.squidoo.com 224
http://evansonmarketing.com 219
http://sosmedtoday.com 215
https://www.all-techglobal.com 164
http://www.all-techglobal.com 157
http://thesocialtone.com.au 130
http://www.in1week.nl 125
http://www.jskn.se 125
http://www.silvrsocial.com 124
http://www.conseilsmarketing.com 111
http://www.socializedseo.com 111
http://calebstorkey.com 103
http://blog.jobsinsocialmedia.com 87
http://www.gfm-nachrichten.de 86
http://www.strikingly.com 84
https://www.facebook.com 76
http://flavors.me 75
http://www.valerybonneau.com 74
http://ericasmith.com 69
http://feeds.feedburner.com 68
http://kcclaveria.com 57
http://www.taloncompany.com 53
http://www.thesocialtone.com.au 53
http://shaw64blog.wordpress.com 51
https://social-qa.opentext.com 51
http://news.google.com 50
http://www.cosmeticsocialmedia.com 41
http://bob.tv 40
http://www.feedspot.com 40
More...

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

15 of 22 Post a comment

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

How to Determine the ROI of Anything Presentation Transcript

  • 1. GARY VAYNERCHUK
  • 2. Over the years, I’ve heard one question more than any other: GARY VAYNERCHUK
  • 3. “WHAT’S THE ROI OF SOCIAL MEDIA?” GARY VAYNERCHUK
  • 4. And I always have to laugh, because the answer is the same... GARY VAYNERCHUK
  • 5. Allow me to explain: GARY VAYNERCHUK
  • 6. a PIANO? What’s the ROI of... GARY VAYNERCHUK
  • 7. For me? About $26.50, but that’s mainly people paying me to STOP.
  • 8. For Elton John? About $400 million. http://www.celebritynetworth.com/richest-celebrities/rock-stars/ elton-john-net-worth/ GARY VAYNERCHUK
  • 9. a BASKETBALL? What’s the ROI of... GARY VAYNERCHUK
  • 10. Want to guess how much surgery costs for a torn meniscus?
  • 11. For Kobe? About $220 million. http://www.celebritynetworth.com/richest-athletes/nba/ kobe-bryant-net-worth/ GARY VAYNERCHUK
  • 12. playing VIDEOGAMES? What’s the ROI of... GARY VAYNERCHUK
  • 13. I used to bet on games of Madden in college... so like $50?
  • 14. For Lee Jae Dong, about half a million in prize money alone. That doesn’t even count endorsements, or his team salary... Keep in mind that he’s 25. http://www.esportsearnings.com/players GARY VAYNERCHUK
  • 15. a YOUTUBE CHANNEL? What’s the ROI of... GARY VAYNERCHUK
  • 16. Ok, I actually did pretty well here since my views can convert to booksales/new clients. But check this out... 34,738 subscribers 2,138,815 views
  • 17. Jenna Marbles: 13,259,421 subscribers 1,443,599,186 views Roughly $4.3 million (just from ads). http://www.celebritynetworth.com/articles/celebrity/the-25- highest-earning-youtube-stars/ GARY VAYNERCHUK
  • 18. While we’re talking about YouTube... . . . . . . GARY VAYNERCHUK
  • 19. playing with DISNEY TOYS? What’s the ROI of... GARY VAYNERCHUK
  • 20. For me? I dunno, maybe I could eBay them for a few bucks...
  • 21. For the creator of the DisneyCollector YouTube Channel, playing with toys has grossed over $5 million in YouTube ad revenue. http://www.celebritynetworth.com/articles/celebrity/the-25- highest-earning-youtube-stars/ GARY VAYNERCHUK
  • 22. a CAMERA? What’s the ROI of... GARY VAYNERCHUK
  • 23. For me? Literally nothing. Like absolutely positively zero dollars.
  • 24. Annie Leibovitz, on the other hand, is rumored to have a $100,000+ day rate, and has used cameras to amass a $20 million fortune. http://www.celebritynetworth.com/richest-celebrities/ actors/annie-leibovitz-net-worth/ http://nymag.com/fashion/09/fall/58346/ GARY VAYNERCHUK
  • 25. SPRAYPAINT? What’s the ROI of... GARY VAYNERCHUK
  • 26. Meanwhile, a Banksy canvas is worth something like $32,000. http://www.mirror.co.uk/news/weird-news/banksy-sells-original- paintings-worth-2368651 GARY VAYNERCHUK
  • 27. CAT PHOTOS? What’s the ROI of... GARY VAYNERCHUK
  • 28. For me? Probably some lols in response to my next email.
  • 29. For Ben Huh, they created the multi-million dollar Cheezeburger empire. http://www.crunchbase.com/organization/cheezburger GARY VAYNERCHUK
  • 30. So let’s come back to my original point. GARY VAYNERCHUK
  • 31. “WHAT’S THE ROI OF SOCIAL MEDIA?” GARY VAYNERCHUK
  • 32. Well if you’re willing to invest the time... and the effort... and learn the platforms... and you have a natural talent... GARY VAYNERCHUK
  • 33. Maybe you can score a book deal.
  • 34. Or maybe you can help your clients achieve their business results. GARY VAYNERCHUK
  • 35. ...and grow your agency to 400 people.
  • 36. Because ROI is never about the tool. GARY VAYNERCHUK
  • 37. ROI is about the MECHANIC using the tool. GARY VAYNERCHUK
  • 38. If you liked this deck, CHECK OUT MY OTHER PRESENTATIONS. GARY VAYNERCHUK