2. Primary research method
To create a successful film magazine first I needed
to find out what makes a good magaizne poster
by researching what my audience would like to
see on the poster.The method I have chosen to
carry out my primary research is a online
questionnaire. I felt a online questionnaire would
be more affective than a traditional paper
questionnaire as a online version would allow me
to distribute it to more people at once
furthermore saving time in the process.
3.
4.
5.
6.
7.
8.
9.
10.
11. ο§ This data I will collect will act as a strong
foundation for developing my film magazine.
Through this research I have been able to
understand the target audiences preferences
, key elements of a magazine and the
demands. More clearly and by following the
research, I can now produce a film magazine
that has maximum potential of being
successful.
12. Results
50%
50%
What is your gender?
Male
Female
5%
58%
35%
2%
What is your age?
11 to 15
16 to 18
19 to 24
25+
85%
15%
Should the magazine be
simple or busy?
Busy
Simple
70%
15%
10% 5%
What is the main
element of a film
magazine ?
Main image
Colour scheme
13. 10%
20%
30%
40%
Which font is the best for a
magazine?
1
2
3
4
18%
80%
2%
What is the best film
magazine you have seen ?
Total Films
Empire
Mad Magazine
25%
30%
40%
5%
How much would you pay
for a magazine ?
Less than Β£2
Β£3
Β£4
Β£5+
17%
33%
50%
Which of these film
magazines is the best?
1
2
3
0% 10%
85%
5%
How often do you
purchase magazines?
Daily
Weekly
Monthly
Every 3 Months