Online Journalism week 1 - Twitter & RSS

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    Online Journalism week 1 - Twitter & RSS - Presentation Transcript

    1.  
    2. Why?
    3. Do something now
      • Write on a piece of paper one par: Why you’re studying online journalism skills. BE HONEST. Don’t write what you think I want to hear.
      • Keep it anonymous
      • Hand them in when finished
      • 5 minutes!
    4. Now, my turn.
    5. Northcliffe
    6. “ Fully integrated multi-media newsrooms … all 1,500 journalists writing for both print and online ”
    7. Trinity Mirror
    8. “ Every morning the journalists check YouTube and MySpace for our local area"
    9. “ web-savvy, who know what RSS is, who can edit video”
    10. Manchester Evening News
    11. “ I don’t want to hire single-platform journalists anymore,” Paul Horrocks, editor
    12. Guardian, FT.com, BBC, Sky
    13. “ A journalist with interchangeable skills is more valuable than one without…”
    14. “… newly hired journalists are expected to be able to work in more than one area.” K Saltzis, From Single to Multimedia News
    15. http://ulken.com/blog/archive/000145.html Technical skills required in journo job ads
    16. Do something now
      • Sign up to Twitter.com
      • Go to twitter.com/paulbradshaw and click ‘Follow’
      • Get ready to Twitter!
      • 5 minutes!
    17. Twitter (microblogging)
    18. 140
    19. 140 = “ Twitter is a great way of breaking news very quickly and easily. Twitter’s mobile notification makes it perfect for this kind of service.”
    20. Twitter is a great way of breaking news very quickly and easily. Twitter’s mobile notification makes it perfect for this kind of service.
    21. Mobile
    22. Alerts
    23. Live events
    24. Social (browse, network)
    25. ‘ Call out’ (contributors, tips, leads)
    26. Search
    27. Subscribe
    28. Aggregate from
    29. Aggregate to
    30.  
    31.  
    32. Who?
    33. Assigning reporter roles
      • We’re launching a news site. We’re recruiting! The editors and I need to decide who covers which ‘beats’…
      • … and here’s the assignment brief while we’re at it.
    34. Break.
    35.  
    36. RSS
    37. +
    38. Social
    39. =
    40.  
    41. Do something now
      • Sign up to Del.icio.us
      • Sign up to Google Reader
      • Add OJB to your RSS feed subscriptions
      • Join the OJB Facebook group
      • Add other group members to your twitter
      • 5 minutes!
    42. Do more
      • Go to Google News and search for key words. Set up a Google Alert or RSS feed for that search.
      • Do the same at http://blogsearch.google.com/ and Technorati. Bookmark. Subscribe to useful RSS feeds.
      • Do a Google search and, for a good result, click on ‘similar pages’. Bookmark.
      • Search delicious. Add other ‘taggers’ to your network
      • Explore Digg and Reddit too.
      • Search Twitter
      • Join a useful Facebook group, bookmark it
      • Identify potential contributors
      • TWITTER ANYTHING INTERESTING!
    43. Directed study (5 hours)
      • Read the reading
      • Build your personal news service and RSS feeds
      • Immerse yourself in your specialist area, read, network, browse, search, connect
      • Twitter anything interesting
      • Identify forthcoming events you might Twitter from live
      • By next week you should have researched enough material to write a draft article , e.g. ‘Ten things you need to know about…’
      • Remember: editorial meeting next week, 1pm, Costa.
    44. Pub!

    + Paul BradshawPaul Bradshaw, 9 months ago

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