Online Journalism week 1 - Twitter & RSS

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Lecture for year 2 journalism students at Birmingham City University - delivered 2008. See the author's other slideshows for the 2009 lecture

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Online Journalism week 1 - Twitter & RSS

  1. 2. Why?
  2. 3. Do something now <ul><li>Write on a piece of paper one par: Why you’re studying online journalism skills. BE HONEST. Don’t write what you think I want to hear. </li></ul><ul><li>Keep it anonymous </li></ul><ul><li>Hand them in when finished </li></ul><ul><li>5 minutes! </li></ul>
  3. 4. Now, my turn.
  4. 5. Northcliffe
  5. 6. “ Fully integrated multi-media newsrooms … all 1,500 journalists writing for both print and online ”
  6. 7. Trinity Mirror
  7. 8. “ Every morning the journalists check YouTube and MySpace for our local area&quot;
  8. 9. “ web-savvy, who know what RSS is, who can edit video”
  9. 10. Manchester Evening News
  10. 11. “ I don’t want to hire single-platform journalists anymore,” Paul Horrocks, editor
  11. 12. Guardian, FT.com, BBC, Sky
  12. 13. “ A journalist with interchangeable skills is more valuable than one without…”
  13. 14. “… newly hired journalists are expected to be able to work in more than one area.” K Saltzis, From Single to Multimedia News
  14. 15. http://ulken.com/blog/archive/000145.html Technical skills required in journo job ads
  15. 16. Do something now <ul><li>Sign up to Twitter.com </li></ul><ul><li>Go to twitter.com/paulbradshaw and click ‘Follow’ </li></ul><ul><li>Get ready to Twitter! </li></ul><ul><li>5 minutes! </li></ul>
  16. 17. Twitter (microblogging)
  17. 18. 140
  18. 19. 140 = “ Twitter is a great way of breaking news very quickly and easily. Twitter’s mobile notification makes it perfect for this kind of service.”
  19. 20. Twitter is a great way of breaking news very quickly and easily. Twitter’s mobile notification makes it perfect for this kind of service.
  20. 21. Mobile
  21. 22. Alerts
  22. 23. Live events
  23. 24. Social (browse, network)
  24. 25. ‘ Call out’ (contributors, tips, leads)
  25. 26. Search
  26. 27. Subscribe
  27. 28. Aggregate from
  28. 29. Aggregate to
  29. 32. Who?
  30. 33. Assigning reporter roles <ul><li>We’re launching a news site. We’re recruiting! The editors and I need to decide who covers which ‘beats’… </li></ul><ul><li>… and here’s the assignment brief while we’re at it. </li></ul>
  31. 34. Break.
  32. 36. RSS
  33. 37. +
  34. 38. Social
  35. 39. =
  36. 41. Do something now <ul><li>Sign up to Del.icio.us </li></ul><ul><li>Sign up to Google Reader </li></ul><ul><li>Add OJB to your RSS feed subscriptions </li></ul><ul><li>Join the OJB Facebook group </li></ul><ul><li>Add other group members to your twitter </li></ul><ul><li>5 minutes! </li></ul>
  37. 42. Do more <ul><li>Go to Google News and search for key words. Set up a Google Alert or RSS feed for that search. </li></ul><ul><li>Do the same at http://blogsearch.google.com/ and Technorati. Bookmark. Subscribe to useful RSS feeds. </li></ul><ul><li>Do a Google search and, for a good result, click on ‘similar pages’. Bookmark. </li></ul><ul><li>Search delicious. Add other ‘taggers’ to your network </li></ul><ul><li>Explore Digg and Reddit too. </li></ul><ul><li>Search Twitter </li></ul><ul><li>Join a useful Facebook group, bookmark it </li></ul><ul><li>Identify potential contributors </li></ul><ul><li>TWITTER ANYTHING INTERESTING! </li></ul>
  38. 43. Directed study (5 hours) <ul><li>Read the reading </li></ul><ul><li>Build your personal news service and RSS feeds </li></ul><ul><li>Immerse yourself in your specialist area, read, network, browse, search, connect </li></ul><ul><li>Twitter anything interesting </li></ul><ul><li>Identify forthcoming events you might Twitter from live </li></ul><ul><li>By next week you should have researched enough material to write a draft article , e.g. ‘Ten things you need to know about…’ </li></ul><ul><li>Remember: editorial meeting next week, 1pm, Costa. </li></ul>
  39. 44. Pub!

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