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7 harsh realities in Social Media

by CEO at Wijs on Mar 06, 2010

  • 40,846 views

Social Media will *not* save your business. 7 harsh realities in Social Media.

Social Media will *not* save your business. 7 harsh realities in Social Media.

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http://thinkoutsidebr.wordpress.com 2562
http://wearesocial.net 2485
http://jazz100.wordpress.com 2212
http://www.freshnetworks.com 605
http://www.superempreendedores.com 451
http://www.marketingfacts.nl 431
http://eduardo.arcos.me 376
http://www.computerweekly.com 311
http://beatgeek.net 238
http://blogs.msdn.com 217
http://unterstrichjrg.posterous.com 196
http://earcos.net 155
http://blendinsight.wordpress.com 132
http://www.ondernemeringent.be 118
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http://www.slideshare.net 94
http://davaidavai.com 92
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http://www.futurelab.net 85
http://optinal.blogspot.de 79
http://www.socialroadtrip.nl 72
http://neilperkin.tumblr.com 69
http://optinal.blogspot.com 66
http://veroniquep.typepad.com 60
http://www.brandequitymagazine.com 58
http://www.digitology.ie 52
http://www.litmanlive.me 46
http://www.thewavingcat.com 45
http://citizenbay.typepad.com 43
http://www.weebly.com 42
http://socialmediatoday.com 37
http://www.socialmediatoday.com 36
http://tachnovation.posterous.com 34
http://plannersdilemma.misentropy.com 31
http://www.davidzinger.com 27
https://twitter.com 27
http://www.ifuturo.com 26
http://odonnellonline.ie 26
http://paper.li 24
http://sentidosocial.posterous.com 24
http://j-r-g.tumblr.com 23
http://ojodesapo.blogspot.com 23
http://bobon.posterous.com 22
http://blog.aggregatedintelligence.com 22
http://socialmediasage.tumblr.com 21
http://www.tinkle.es 20
http://nuevosmedios.posterous.com 18
http://seg.webcampus.co.uk 18
http://vansnick.net 17
http://hashtaggen.no 17
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  • erinacton Erin Acton, Social Media/Online Communications at BC public service Oh that one! 2 years ago
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  • C21realestate CENTURY 21, REAL ESTATE at Century 21 Real Estate LLC Great presentation. Right on point. 3 years ago
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  • andypiper Andy Piper, social bridgebuilder, Developer Advocate at Twitter Inc. I love this deck - absolutely - you need to seed and continue to generate and deliver new content, and work at it. Great stuff. 3 years ago
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  • MIKEP67 MIKEP67 v good reality check - cheers 4 years ago
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  • astephaniuk anne stephaniuk, VP Senior Communicators at iabc maritime canada How true. Someone has to have this in their job description - it's take human resources not being handled on the side of someone's desk. 4 years ago
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  • ubiKuos Ubikuos at Ubikuos @pim schaaf yep, u r right...that might be the hinted 'dirty secret'....:) 4 years ago
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  • pimschaaf Pim Schaaf, Web Developer & Student sociology at Home, Erasmus University Rotterdam @Ubikuos I agree, in a lot of situations there is an incentive. Though I think he does cover that under the bullet: Why would they do it for you, if they can do it for themselves? (an answer could be: because there is something at stake). 4 years ago
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  • ubiKuos Ubikuos at Ubikuos He forgot to add the dirty little secret no one seems to mention (at point 6 'your users will not generate content') but everybody can see from examples: no one participates for free. All campaigns imply giving sth away.
    People participate and interact with companies in exchange of sth. We are not talking about interacting with friends online or about ubuntu-like communities. If I go to IKEA social channels...and participate in their campaigns, it's because there's sth at stake...call it a prize, a free meal, a free subscription, a voucher, a discount...etc.
    Flat fact... and yes, it has nothing to do with buzzwords on 'participatory media' and the bla bla.
    Sad but true.
    4 years ago
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  • pimschaaf Pim Schaaf, Web Developer & Student sociology at Home, Erasmus University Rotterdam True 4 years ago
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  • gueste73aaf Lionel Estridge Your 7 harsh realities in Social Media was really a very interesting post. Thanks for taking the time to share it with us. 4 years ago
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7 harsh realities in Social Media 7 harsh realities in Social Media Presentation Transcript