making sense of social media | strategies that convert
Upcoming SlideShare
Loading in...5
×
 

making sense of social media | strategies that convert

on

  • 888 views

I’m PASSIONATE about helping business owners and entrepreneurs get results with social media! I’ve been breathing, eating and sleeping social media since 2007 and while some call me an expert, I ...

I’m PASSIONATE about helping business owners and entrepreneurs get results with social media! I’ve been breathing, eating and sleeping social media since 2007 and while some call me an expert, I call myself a student.

Statistics

Views

Total Views
888
Views on SlideShare
862
Embed Views
26

Actions

Likes
1
Downloads
2
Comments
0

2 Embeds 26

http://www.spundge.com 25
https://www.rebelmouse.com 1

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

making sense of social media | strategies that convert making sense of social media | strategies that convert Presentation Transcript

  • makingsenseofsocialmedia.org Making Sense of Social Media To Help Your Business Grow By Lorri Ratzlaff
  • About Lorri makingsenseofsocialmedia.org
  • Social Strategies that Convert: Strategy #1: Facebook makingsenseofsocialmedia.org
  • Facebook is like a Revolving Door of Changes makingsenseofsocialmedia.org
  • You MUST be a storyteller to create Authenticity makingsenseofsocialmedia.org
  • Let other’s share their stories on your page makingsenseofsocialmedia.org
  • Your Facebook Cover Photo is like a First Impression makingsenseofsocialmedia.org
  • Your Facebook Cover Photo is like a First Impression makingsenseofsocialmedia.org
  • Creating Facebook Contests that Help Grow Your Business makingsenseofsocialmedia.org
  • The Facebook $1 Ad Trick 1. Go to facebook.com/ads/create 2. Click on “Page Post Engagement” 3. Click on “keep my ad up to date by automatically promoting my most recent post” 4. Click on “target ONLY your fans”*** 5. Set your budget to $1 per day 6. Click save and you’re done! makingsenseofsocialmedia.org
  • DO NOT DO THIS!! makingsenseofsocialmedia.org
  • Social Strategies that Convert: Strategy #2: Pinterest makingsenseofsocialmedia.org
  • Who Buys from Pinterest? makingsenseofsocialmedia.org
  • Current ecommerce stats: 41% of online purchases are influenced by Pinterest makingsenseofsocialmedia.org
  • makingsenseofsocialmedia.org
  • Make your Pins a 24/7 Goldmine: makingsenseofsocialmedia.org
  • Set up your boards in a way that gets you noticed: makingsenseofsocialmedia.org
  • Types of Viral Pins: makingsenseofsocialmedia.org
  • Types of Viral Pins: makingsenseofsocialmedia.org
  • Enable Viral Pinning: makingsenseofsocialmedia.org
  • makingsenseofsocialmedia.org
  • Free [or nearly Free] Pinterest Tools: infogr.am makingsenseofsocialmedia.org
  • Free [or nearly Free] Pinterest Tools: canva.com makingsenseofsocialmedia.org
  • Want even more exposure? makingsenseofsocialmedia.org
  • Social Strategies that Convert: Strategy #3: LinkedIn makingsenseofsocialmedia.org
  • 7 Keys to List Building Success using LinkedIn: 1. Search to see that your market is on LinkedIn 2. Create giveaways, such as a report, video series, ebook 3. Create a group around your markets interest, or even indirect interest. Do NOT use your business name [unless you are Donald Trump]. 4. Share YOUR links / website in other groups that are relevant to your market. Only do this once or twice per week. makingsenseofsocialmedia.org
  • 7 Keys to List Building Success using LinkedIn: 5. Post articles in groups between 8-9 AM EST. This provides the opportunity for your post to be featured in the daily email. 6. Monday through Thursday are the best days for marketing on LinkedIn. 7. Provide remarkable content and valuable insight. makingsenseofsocialmedia.org
  • I can most easily be reached online: facebook.com/makingsenseofsocialmedia twitter.com/lorriratzlaff ca.linkedin.com/in/lorriratzlaff Other contact information: social@lorriratzlaff.com lorriratzlaff.com makingsenseofsocialmedia.org 604.852.0695 makingsenseofsocialmedia.org
  • makingsenseofsocialmedia.org For packages and rates: Please contact me. Making Sense of Social Media To Help Your Business Grow By Lorri Ratzlaff