This document compares the author's preliminary and final productions of a rap magazine. In the preliminary task, the author lacked understanding of editing, fonts, color schemes, and the target audience. The final production shows improvement in layout, design, photography, and understanding conventions like fonts, poses, and logos that appeal to and represent rap culture. The author's skills grew to make a higher quality product that better engages the intended audience.
IGNOU MSCCFT and PGDCFT Exam Question Pattern: MCFT003 Counselling and Family...
Preliminary vs Final: Improved Understanding of Rap Magazine Conventions
1. This is my preliminary task, which I
made at the beginning of the
planning of my production. As you
can see it is completely different
to my final pieces, in many ways,
including the quality of the
picture, fonts, masthead and many
other magazine conventions which
I will show in this question.
In the time spent making my preliminary task and my final production I have
learned many things including, new tools for editing, new fonts, colour
schemes and a better understanding of my audience. As you can see from my
front page I have clearly displayed a better understanding of editing and the
conventions of a rap magazine, for example the title of the magazine,
compared to the preliminary task which is of poor quality and colour, whereas
my front page, contents page and double page spread has a constant theme
throughout with the same title and design and colour. The font also shows a
big difference in understanding as my font in the preliminary task would not
attract the audience I want to attract as it is not eye catching nor does it
conform to the conventions of rap, whereas again my front page does do this,
as well as my content and double page spread. In all of my final production
pieces I used the Impact font mainly as it conforms to my target audience and
genre of my magazine, I also changed the font for certain parts of my final
production to make it stand out more and catch the viewers eye as I know that
the target audience would be more likely to purchase my product if it is more
unique than other products similar to my own. I also added the price in more
professional manor so it would conform to a typical rap magazine product. In
regards to my audience, I believe I have a much better understanding of my
target audience, this is because I had to research my target audience in my
research and planning which allowed me to gain more of an understanding of
what my audience like and want. Developing my camera skills also played a
big part in improving my overall product, as you can see from my preliminary
task the camera shot is of poor quality and the pose of the model does not
conform to the conventions of a typical rap genre product, compare this to my
final pieces, the camera shot and pose does conform to the conventions of a
rap genre, as they are from the waist up and directly looking into the camera
showing his power and authority which links to the genre of rap. Also the pose
on the front page shows the rapper with a gun pose which is
typically seen as a rap convention as it would represent a gun
which again is seen as a rap convention and this is why I chose
this pose as the audience would recognize this as a convention
and could even relate to it therefore engaging the audience
even more. The crest logo on the double page spread also could
conform with the rap conventions as a crest represents
champions and winners and rap stars see themselves as
winning at life and in the game of rap and see
themselves as champions. The masthead also shows
how I have understood the target audience as it stands
out and would catch the attention as well as
conforming with the conventions of rap which I have
followed.
The colour scheme has also stayed
consistent unlike the preliminary
task, my final production has
followed the exact same colours
which would be easily recognizable
for the audience and they would
feel safe by knowing my magazine.