Age of Real-Time: Future Trends in a Digital World

AGE OF REAL-TIME Future Trends in a Digital World September 2009 Teemu Arina tarina.blogging.ﬁ tar1na

We are in the midst of a historic “upload”, a frenetic rush to transfer the vast wealth of analog culture to the digital domain. It is still barely understood how the media of the past ought to be preserved, presented and interconnected for the future. – The Institute for the Future of the Book (2007)

35% of book sales at Amazon when Kindle editions are available Source: Amazon

HELSINKI CITY LIBRARY PHYSICAL VISITS VIRTUAL VISITS 7,06m 6,44m 6,39m 3,50m 2003 2007 Source: tilastot.kirjastot.fi

LIBRARIES ONLINE?

SCHOOLS ONLINE?

e-Learning 1.0

NETWORK

WEB 2.0: Architectures of Participation Photo: Christopher Chan

Ref: Scott Leslie

e-Learning 2.0

WHICH SHELF?

Digitalization frees information architecture from the constraints of physical location.

AVG 80 YEAR OLD 15 YEARS WATCHING TV

TV > MOBILE HEAD Image: Judy Breck

1 TRILLION hours of TV / YEAR 1% = 100 Wikipedia projects Source: Clay Shirky

ALEXANDRIA WIKIPEDIA 10 times larger than Library of Alexandria Source: Wikipedia

Years old 7th MASS 500 Print MEDIA 100 Radio Cinema Recordings 50 Television 15 Internet 10 Mobile Ref: Tomi T. Ahonen

A LOOK AT THE HISTORY...

PRE-GUTENBERG ERA

PALIMPSESTS “Scraped again”

MANUSCRIPTS Manuscripts as visual communication

3D INTERFACES Church as a medium for visual communication

LEARNING AS LOOKING

LEARNING AS READING

MOVABLE TYPE Johannes Gutenberg, 1439

“Only a fraction of the history of literacy has been typographic.” Marshall McLuhan (1962)

PRE-HELVETICA

LEARNING AS READING Decorate the margins as you go

MASS-EDUCATION Copy/paste text into brain

CONTEXTUALITY

MAN-MACHINE SYMBIOSIS – J. C. R. Licklider, 1960

ONE MACHINE Technology as an extension of man. Man as an extension of technology.

SOCIAL MEDIA “We are the genitals of our technology.” – McLuhan

CONTEXTUALITY Nonlinearity and probing

FRAMING SOCIAL OBJECTS

Pattern Recognition “Information overload is an opportunity for pattern recognition” – Marshall McLuhan Image: jbum

Look Read Perceive patterns Pre-Gutenberg Era Gutenberg Era Post-Gutenberg Era

< Mechanic Age of Speed > Digital Age of Real-time

The web is transitioning from mere interactivity to a more dynamic, real-time web where read-write functions are heading towards balanced synchronicity. The real-time web is the next logical step in the Internet’s evolution. – OM Malik, Giga OM (2009)

From Pages to Streams

FROM COLLECTING

TO PERCEIVING PATTERNS

FROM SEQUENTIAL MODELS

TO SIMULTANEOUS HAPPENING

THE SIXTH SENSE colored caps camera projector phone mirror Ref: MIT Media Lab

Ref: MIT Media Lab

Magic Wands What do you call a h andheld interface fo real, actual objects? r "A wand." – Bruce Sterling

"It is the framework which changes with each new technology and not just the picture within the frame." Marshall McLuhan

Thanks! Teemu Arina ceo - dicole ltd. mail teemu@dicole.com blog tarina.blogging.ﬁ web www.dicole.com “Imagination is more important than knowledge” – Albert Einstein tar1na

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Age of Real-Time: Future Trends in a Digital World

by Teemu Arina on Sep 10, 2009

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