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  1. 1. 15 persuasive advertising techniques 1. Heartstrings- a new born baby in an ad. 2. Beautiful people- a ripped man eating a bar. 3. Celebrities- a famous person used in an ad. 4. Excitement- fun ads that everyone loves. 5. Fear- scary things that might happen if you don’t take the product . 6. Scale- can be big lettering of words to attract people. 7. Animals/animations- kids get easily attracted to these and beg there parents. 8. Sweepstakes- like if you buy this you might get a free trip to hawaii. 9. Fun- people that are having fun like kids riding bikes. 10. Cool colors- like a toy ad that uses colors of backrounds. 11. Put downs- putting down your competiter 12. Weasel words-saying things about the product that arent really true 13. Omission-is when advertisers don’t give you the full detail or facts. 14. Bandwagon- join the crowd! Don’t be left out everyone is buying this. 15. Repetition- advertisers hope that if you see a product and people talk about it you buy it.
  2. 2. Everyone will see this and go there to see what they have for sale example of repetition.
  3. 3. This ad says that everyone uses this so other people might buy it this is an example bandwagon.
  4. 4. This is an example of put downs because sometimes boys say that girls cant do this or that but this proves.
  5. 5. This is an example of weasel words because you really arent going to heaven.
  6. 6. This is an example of omission because people aren’t tell the whole truth.
  7. 7. Maybe if I buy this product I could get one of these it is also fun.
  8. 8. This is an example of cool colors if kids like these colors they will break there arm for them.
  9. 9. This an example of scale kids will see the large words and tell there parents to buy it.
  10. 10. This is an example of animals/ animations kids will see the cartoon and beg there parents for more and more.
  11. 11. People will say oh if I by this there is another free giveaway this is sweepstakes.
  12. 12. In this ad excitement comes into as skiing down cool hills an having fun you might have to do that.
  13. 13. In this ad it is scary to a man but girls will want to buy it to get these men.
  14. 14. In this it is heartstrings people will say oh look at that cute baby and maybe by the product.
  15. 15. In this ad there is a beautiful lady I want to by this.
  16. 16. This is Terry Crews in old spice commercial if you like Terry than you can buy this and a celebrity.