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Gestalt & Interactionof the touch ebookThe strange case of Dr. Ebook and Mr. Device
What is a book?
“ 1. a written or printed work of fiction or   nonfiction, usually on sheets of paper   fastened or bound together within ...
“ 1. a written or printed work of fiction or   nonfiction, usually on sheets of paper   fastened or bound together within ...
“ 1. a written or printed work of fiction or   nonfiction, usually on sheets of paper   fastened or bound together within ...
“ 1. a written or printed work of fiction or   nonfiction, usually on sheets of paper   fastened or bound together within ...
The definition of book is already quite           fuzzy              fuzzy             fuzzy           fuzzy         fuzzy ...
Photobook
Gamebook
Popup books
What is a book, really?
“ You cannot open a book  without learning something. - Confucio
An interaction view:
1   We are conditioned by    portion sizes: by default, we    try to finish our food portion.    Rolls B.J., Morris E.L., R...
2   Closure: the mind’s tendency    to see completeness of forms    from an incomplete stimuli.    Wertheimer M., Rock I.,...
1   +   2   Let’s think for a while of the            book as a cognitive object            perceived as a single item    ...
The new coming  of the ebook
Why didn’t ebooksreally work before      Kindle?
Hitchhiker’s Guideto the Galaxy“A screen, about three inches by four,lit up […] a large red button at thebottom of the scr...
Star Trek’sPADD“Consisting of a large touchscreendisplay and minimalistic manualinterface or control panel (generallyonly ...
“ I find television very educating.   Every time somebody turns on the set,   I go into the other room and read a book. - ...
book =
content +
physical support!
ebook    ‣ screen resolution    ‣ reflection & illumination    ‣ weight
Kindle’s interaction paradigmis simple
open/closeprevious page                next page                   read
(additional complexity)
open/close             turn page   read
...or is it?
Don’t forget: habitshapes behaviours
The reading paradigm  left-right                          (“western languages”)top-bottom   gestalt
The touch age
Touch devices  introduced a newinteraction paradigm
Skeuomorphism
Let’s look around...
BBC
The Economist
Financial Times
The New Yorker
Time
Interview
Type Specimen
book/turn + web/scroll
One idea
Francesc Trovar          Spain
Davide Tarasconi            Italy
Benjamin Law    Hong Kong
‣ WebKit engine‣ html5 (multimedia)‣ minimal admin debris‣ opensource (commercial use)‣ book:// identifier protocol‣ Hpub s...
The overalluser experience
readMost ebook devices
read   annotate
buy   read   annotate
find   buy          read      annotate            Kindle + Store            iBook + Store
find   buy    read     annotate            discuss    quote
borrow       lendfind    buy      read     annotate               discuss    quote
borrow       lend              PRIVATEfind    buy      read           annotate               discuss             quote
SOCIAL      borrow       lendfind    buy         read    annotate                 discuss    quote
Each one is a potential service / app        borrow         lendfind       buy        read        annotate                 ...
2 × 2 suggestions
for Designers1. don’t assume an interaction paradigm2. gestalt (closure) is critical
for Publishersfor Authors1. don’t forget the whole user experience2. the book experience is social - in its own way
“ Complicare è facile,  semplificare è difficile.  Per complicare basta aggiungere,  tutti sono capaci di complicare.  Poc...
Davide ‘Folletto‘ Casali   intenseminimalism.com   @folletto   folletto@gmail.comEbook Lab ItaliaRimini, 3-5 marzo 2011ebo...
Gestalt & interaction of the touch ebook
Gestalt & interaction of the touch ebook
Gestalt & interaction of the touch ebook
Gestalt & interaction of the touch ebook
Gestalt & interaction of the touch ebook
Gestalt & interaction of the touch ebook
Gestalt & interaction of the touch ebook
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Gestalt & interaction of the touch ebook

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What is an ebook? An interaction point of view.

The evolution of the interaction mode of the book at the dawn of the first successful ebook, how to understand it and how to design for it.

Presentation at the EbookLab 2011.

Published in: Design, Business, Technology
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Transcript of "Gestalt & interaction of the touch ebook"

  1. 1. Gestalt & Interactionof the touch ebookThe strange case of Dr. Ebook and Mr. Device
  2. 2. What is a book?
  3. 3. “ 1. a written or printed work of fiction or nonfiction, usually on sheets of paper fastened or bound together within covers. 2. a number of sheets of blank or ruled paper bound together for writing, recording business transactions, etc. 3. a division of a literary work, especially one of the larger divisions. - Random House Dictionary / Dictionary.com
  4. 4. “ 1. a written or printed work of fiction or nonfiction, usually on sheets of paper fastened or bound together within covers. 2. a number of sheets of blank or ruled paper bound together for writing, recording business transactions, etc. 3. a division of a literary work, especially one of the larger divisions. - Random House Dictionary / Dictionary.com
  5. 5. “ 1. a written or printed work of fiction or nonfiction, usually on sheets of paper fastened or bound together within covers. 2. a number of sheets of blank or ruled paper bound together for writing, recording business transactions, etc. 3. a division of a literary work, especially one of the larger divisions. - Random House Dictionary / Dictionary.com
  6. 6. “ 1. a written or printed work of fiction or nonfiction, usually on sheets of paper fastened or bound together within covers. 2. a number of sheets of blank or ruled paper bound together for writing, recording business transactions, etc. 3. a division of a literary work, especially one of the larger divisions. - Random House Dictionary / Dictionary.com
  7. 7. The definition of book is already quite fuzzy fuzzy fuzzy fuzzy fuzzy fuzzy
  8. 8. Photobook
  9. 9. Gamebook
  10. 10. Popup books
  11. 11. What is a book, really?
  12. 12. “ You cannot open a book without learning something. - Confucio
  13. 13. An interaction view:
  14. 14. 1 We are conditioned by portion sizes: by default, we try to finish our food portion. Rolls B.J., Morris E.L., Roe L.S. (2002) “Portion size of food affects energy intake in normal-weight and overweight men and women”
  15. 15. 2 Closure: the mind’s tendency to see completeness of forms from an incomplete stimuli. Wertheimer M., Rock I., Palmer S. (early 20th century) Gestalt Psychology Scott McCloud, Understanding Comics
  16. 16. 1 + 2 Let’s think for a while of the book as a cognitive object perceived as a single item that satisfies a promise through reading.
  17. 17. The new coming of the ebook
  18. 18. Why didn’t ebooksreally work before Kindle?
  19. 19. Hitchhiker’s Guideto the Galaxy“A screen, about three inches by four,lit up […] a large red button at thebottom of the screen and words beganto undulate across it. At the same time,the book began to speak”
  20. 20. Star Trek’sPADD“Consisting of a large touchscreendisplay and minimalistic manualinterface or control panel (generallyonly one or two buttons), the typicalPADD is used for a variety of functions.”
  21. 21. “ I find television very educating. Every time somebody turns on the set, I go into the other room and read a book. - Groucho Marx
  22. 22. book =
  23. 23. content +
  24. 24. physical support!
  25. 25. ebook ‣ screen resolution ‣ reflection & illumination ‣ weight
  26. 26. Kindle’s interaction paradigmis simple
  27. 27. open/closeprevious page next page read
  28. 28. (additional complexity)
  29. 29. open/close turn page read
  30. 30. ...or is it?
  31. 31. Don’t forget: habitshapes behaviours
  32. 32. The reading paradigm left-right (“western languages”)top-bottom gestalt
  33. 33. The touch age
  34. 34. Touch devices introduced a newinteraction paradigm
  35. 35. Skeuomorphism
  36. 36. Let’s look around...
  37. 37. BBC
  38. 38. The Economist
  39. 39. Financial Times
  40. 40. The New Yorker
  41. 41. Time
  42. 42. Interview
  43. 43. Type Specimen
  44. 44. book/turn + web/scroll
  45. 45. One idea
  46. 46. Francesc Trovar Spain
  47. 47. Davide Tarasconi Italy
  48. 48. Benjamin Law Hong Kong
  49. 49. ‣ WebKit engine‣ html5 (multimedia)‣ minimal admin debris‣ opensource (commercial use)‣ book:// identifier protocol‣ Hpub simple packaging
  50. 50. The overalluser experience
  51. 51. readMost ebook devices
  52. 52. read annotate
  53. 53. buy read annotate
  54. 54. find buy read annotate Kindle + Store iBook + Store
  55. 55. find buy read annotate discuss quote
  56. 56. borrow lendfind buy read annotate discuss quote
  57. 57. borrow lend PRIVATEfind buy read annotate discuss quote
  58. 58. SOCIAL borrow lendfind buy read annotate discuss quote
  59. 59. Each one is a potential service / app borrow lendfind buy read annotate discuss quote
  60. 60. 2 × 2 suggestions
  61. 61. for Designers1. don’t assume an interaction paradigm2. gestalt (closure) is critical
  62. 62. for Publishersfor Authors1. don’t forget the whole user experience2. the book experience is social - in its own way
  63. 63. “ Complicare è facile, semplificare è difficile. Per complicare basta aggiungere, tutti sono capaci di complicare. Pochi sono capaci di semplificare. - Bruno Munari
  64. 64. Davide ‘Folletto‘ Casali intenseminimalism.com @folletto folletto@gmail.comEbook Lab ItaliaRimini, 3-5 marzo 2011ebooklabitalia.com
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