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Engineer by Education
Entrepreneur by Profession
Digital Marketer by Passion
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Started: Oct’ 2000
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Working or Playing?
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Digital Marketing: By Chance
2001 2002 2003 2004
Year
Days
19
1
-10
-30
Pre-order
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Media Coverage Helps
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Almost Decided to Pack Up
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Mentors are Invaluable
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Partnerships Help You Grow
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Awards are Great Validation
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What’s More Exciting?
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Failures Are Equally Important
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Lost 30,000 $ in 3 Days
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An Awesome Idea We’d to Kill
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Still Looking for Scale at
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7 Key Lessons
1.  Earlier the Better
2.  Team > 1 + 1 = 11
3.  Plans are ____, Planning is ____
4.  Learn Finance & Sales
5.  Think Scale
6.  Fail Fast
7.  Enjoy the Journey!
Useless Priceless
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Let’s continue this conversation…
@PradeepChopra
On Social Media Off Social
Mediapradeep@digitalvidya.com
Thanks for Listening!
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Pradeep Chopra - Serial Entrepreneur and Digital Marketing Professional since 2000