Copyright © 2014 Interactive ConnectionsCopyright © 2014 Interactive Connections
Presenter:
Deanna Bartalini
Copyright © 2...
Copyright © 2014 Interactive Connections
We praise You, Lord, for all Your digital world,
especially for Brother Blog,
who...
Copyright © 2014 Interactive ConnectionsCopyright © 2014 Interactive Connections
Copyright © 2014 Interactive Connections
Blogs are usually (but not always) written by one person
and are updated pretty r...
Copyright © 2014 Interactive Connections
Copyright © 2014 Interactive Connections
• Online Diary: diarists, journalists, or journalers
• Justin Hall (1994) one of ...
Copyright © 2014 Interactive Connections
Copyright © 2014 Interactive Connections
Copyright © 2014 Interactive Connections
Corporate blogs have become much more acceptable – and
are far more read than ind...
Copyright © 2014 Interactive ConnectionsCopyright © 2014 Interactive Connections
Basics of
Building a Blog
Copyright © 2014 Interactive Connections
Considerations
Cost of Blog
Ease of Use
Modification
Copyright © 2014 Interactive Connections
Copyright © 2014 Interactive Connections
1. Domain Name = unique part of the blog’s
Uniform Resource Location (URL).
http:...
Copyright © 2014 Interactive Connections
2. Types of domain extensions
http://www.acyberpilgrim.org
What other extensions ...
Copyright © 2014 Interactive Connections
3. Buying a domain name
www.bluehost.com
www.godaddy.com
www.hostgator.com
Note: ...
Copyright © 2014 Interactive Connections
• Home Page
• About or Profile Page
• Posts
• Comments
• Categories or labels
• S...
Copyright © 2014 Interactive Connections
Copyright © 2014 Interactive Connections
Copyright © 2014 Interactive ConnectionsCopyright © 2014 Interactive Connections
What are the issues that you would
like c...
Copyright © 2014 Interactive Connections
• Don’t plagiarize (Get permission first)
• Don’t commit libel against someone or...
Copyright © 2014 Interactive Connections
Various types of attribution:
– Great article
– Blog Post
– Sources within your b...
Copyright © 2014 Interactive Connections
The rules of copyright are a bit
blurred in the online world, but the
safest path...
Copyright © 2014 Interactive Connections
CC licenses are designed to give the owners of
original work a way to share that ...
Copyright © 2014 Interactive Connections
1. Attribution
2. Attribution Noncommercial
3. Attribution No Derivatives
4. Attr...
Copyright © 2014 Interactive Connections
Four most common policies published on blogs:
• Comment policy: Describes what co...
Copyright © 2014 Interactive ConnectionsCopyright © 2014 Interactive Connections
(SEO)
Copyright © 2014 Interactive Connections
There’s actually a lot more to SEO than using
targeted keywords that match people...
Copyright © 2014 Interactive Connections
FREE TRIAL
Copyright © 2014 Interactive Connections
Copyright © 2014 Interactive Connections
Copyright © 2014 Interactive Connections
• pay for text links.
• publish links that have been paid for.
• keyword stuff.
•...
Copyright © 2014 Interactive ConnectionsCopyright © 2014 Interactive Connections
Copyright © 2014 Interactive Connections
• What does “RSS”
stand for?
• Is a web feed format.
• Feed Reader = a tool
that ...
Copyright © 2014 Interactive Connections
Feed Reader Email
Copyright © 2014 Interactive Connections
Copyright © 2014 Interactive Connections
Copyright © 2014 Interactive Connections
http://mackcollier.com/10-ways-you-can-use-feedburner-to-improve-your-blog/
Copyright © 2014 Interactive Connections
• Subscribers – most loyal audience
• Great content will attract readers
• Make s...
Copyright © 2014 Interactive ConnectionsCopyright © 2014 Interactive Connections
9 Points To Remember
Copyright © 2014 Interactive Connections
• Writing Well
• Writing Often
• Building Links
• Committing the Time
• Having Pa...
Copyright © 2014 Interactive Connections
Copyright © 2014 Interactive Connections
Copyright © 2014 Interactive ConnectionsCopyright © 2014 Interactive Connections
How would you go about building an
online...
Copyright © 2014 Interactive Connections
• Leave comments on other blogs.
• Use the same link phrase everywhere.
• Link to...
Copyright © 2014 Interactive Connections
• Commenting on other blogs.
Copyright © 2014 Interactive Connections
• Responding to comments.
Copyright © 2014 Interactive Connections
• Moderating comments
Copyright © 2014 Interactive Connections
• Linking and tracking back
For additional info: http://www.wpbeginner.com/beginn...
Copyright © 2014 Interactive Connections
• Inviting guest bloggers
Copyright © 2014 Interactive Connections
• Searching beyond the blogosphere.
Copyright © 2014 Interactive Connections
Class Process
F2F or Webinar
Blog
Wiki Assignments
Copyright © 2014 Interactive Connections
• Remember to go to our class blog to continue
our conversation about this topic....
Copyright © 2014 Interactive Connections
University of Dayton
Institute for
Pastoral Initiatives
INTERACTIVE
CONNECTIONS
Copyright © 2014 Interactive Connections
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Blogging: Sharing My Personal Faith Story

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The webinar presentation for the Blogging module.

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Blogging: Sharing My Personal Faith Story

  1. 1. Copyright © 2014 Interactive ConnectionsCopyright © 2014 Interactive Connections Presenter: Deanna Bartalini Copyright © 2011 Interactive Connections
  2. 2. Copyright © 2014 Interactive Connections We praise You, Lord, for all Your digital world, especially for Brother Blog, who is the gift through whom You give us conversation. And he is beautiful and radiant with great splendor, of You Most High, he bears your likeness. We praise You, Lord, for Twitter, in the heavens you have made the tweet short, quick, and easy. We praise You, Lord, for Brothers LinkedIn and Flickr, professional and a sea of networks, by which You cherish the photos of what you have gifted us with. We praise You, Lord, for Sister Facebook, filled with family and friends, news, and connections all across the globe. We praise You, Lord, for Sister Earth, who sustains us with her fruits, colored flowers, and herbs. Caroline Cerveny, SSJ-TOSF created this contemporary take on St. Francis' well known prayer, Canticle of the Creatures. See - http://bit.ly/itbJnr for the original prayer.
  3. 3. Copyright © 2014 Interactive ConnectionsCopyright © 2014 Interactive Connections
  4. 4. Copyright © 2014 Interactive Connections Blogs are usually (but not always) written by one person and are updated pretty regularly. Blogs are often (but not always) written on a particular topic - there are blogs on virtually any topic you can think of. -Mark James Normand
  5. 5. Copyright © 2014 Interactive Connections
  6. 6. Copyright © 2014 Interactive Connections • Online Diary: diarists, journalists, or journalers • Justin Hall (1994) one of the earliest bloggers • Term “weblog” coined by Jorn Barger on 17 December 1997 – Short term “blog” coined by Peter Merholz in a sidebar used “we blog” which became “weblog” • In 2004 it moved mainstream: political, news… • Liveblogging is commenting on live events – quickly!
  7. 7. Copyright © 2014 Interactive Connections
  8. 8. Copyright © 2014 Interactive Connections
  9. 9. Copyright © 2014 Interactive Connections Corporate blogs have become much more acceptable – and are far more read than individual’s blogs. Why?
  10. 10. Copyright © 2014 Interactive ConnectionsCopyright © 2014 Interactive Connections Basics of Building a Blog
  11. 11. Copyright © 2014 Interactive Connections Considerations Cost of Blog Ease of Use Modification
  12. 12. Copyright © 2014 Interactive Connections
  13. 13. Copyright © 2014 Interactive Connections 1. Domain Name = unique part of the blog’s Uniform Resource Location (URL). http://www.acyberpilgrim.org http://www.catholicwebsolutions.com http://spiritualpopcorn.blogspot.com
  14. 14. Copyright © 2014 Interactive Connections 2. Types of domain extensions http://www.acyberpilgrim.org What other extensions are you aware of? There are at least 14!
  15. 15. Copyright © 2014 Interactive Connections 3. Buying a domain name www.bluehost.com www.godaddy.com www.hostgator.com Note: Check all the pricing and check again before you commit to purchasing a domain name.
  16. 16. Copyright © 2014 Interactive Connections • Home Page • About or Profile Page • Posts • Comments • Categories or labels • Sidebar • Archives • Header • Footer • Blogroll or links • Trackbacks or backlinks • Pings • Tags • Template or theme Go to: http://bit.ly/iLuXYw
  17. 17. Copyright © 2014 Interactive Connections
  18. 18. Copyright © 2014 Interactive Connections
  19. 19. Copyright © 2014 Interactive ConnectionsCopyright © 2014 Interactive Connections What are the issues that you would like covered here?
  20. 20. Copyright © 2014 Interactive Connections • Don’t plagiarize (Get permission first) • Don’t commit libel against someone or something • Don’t spam through comments • Don’t publish spammy posts • Don’t be a “troll” • Don’t hide affiliate relationships (sales)
  21. 21. Copyright © 2014 Interactive Connections Various types of attribution: – Great article – Blog Post – Sources within your blog (photo’s) – Quotes – Images
  22. 22. Copyright © 2014 Interactive Connections The rules of copyright are a bit blurred in the online world, but the safest path to follow is one that errs on the side of being more conservative. - Susan Gunelius, Blogging for Dummies http://www.delicious.com/ccerveny/copyright Teaching Copyright - http://www.teachingcopyright.org/curriculum/hs
  23. 23. Copyright © 2014 Interactive Connections CC licenses are designed to give the owners of original work a way to share that work more freely (and allow other people to build on that work) by protecting the owner of the original licensed work without applying a full and highly restrictive copyright to it. http://www.delicious.com/ccerveny/creativecommons
  24. 24. Copyright © 2014 Interactive Connections 1. Attribution 2. Attribution Noncommercial 3. Attribution No Derivatives 4. Attribution No Derivatives Noncommercial 5. Attribution Share Alike 6. Attribution Share Alike Noncommercial
  25. 25. Copyright © 2014 Interactive Connections Four most common policies published on blogs: • Comment policy: Describes what comments are inappropriate and how they’re moderated. • Privacy Policy: Describes what information is collected about visitors and how that information be used. • Terms and Conditions of Site Use page: Describes legal info about your blog, such as copyrights, availability, and warnings. • Affiliations: If you get paid for any link or review
  26. 26. Copyright © 2014 Interactive ConnectionsCopyright © 2014 Interactive Connections (SEO)
  27. 27. Copyright © 2014 Interactive Connections There’s actually a lot more to SEO than using targeted keywords that match people's search engine queries. Although keywords are the starting point for your blog’s SEO strategy, they can take your blog only so far. You also need to focus on other SEO techniques to truly grow your blog’s search engine traffic. - Susan Gunelius, Blogging for Dummies
  28. 28. Copyright © 2014 Interactive Connections FREE TRIAL
  29. 29. Copyright © 2014 Interactive Connections
  30. 30. Copyright © 2014 Interactive Connections
  31. 31. Copyright © 2014 Interactive Connections • pay for text links. • publish links that have been paid for. • keyword stuff. • hide keywords. • scrape content. • publish content that is only links.
  32. 32. Copyright © 2014 Interactive ConnectionsCopyright © 2014 Interactive Connections
  33. 33. Copyright © 2014 Interactive Connections • What does “RSS” stand for? • Is a web feed format. • Feed Reader = a tool that ingests feeds from multiple sources (such as blogs) and makes it easy to view in one place.
  34. 34. Copyright © 2014 Interactive Connections Feed Reader Email
  35. 35. Copyright © 2014 Interactive Connections
  36. 36. Copyright © 2014 Interactive Connections
  37. 37. Copyright © 2014 Interactive Connections http://mackcollier.com/10-ways-you-can-use-feedburner-to-improve-your-blog/
  38. 38. Copyright © 2014 Interactive Connections • Subscribers – most loyal audience • Great content will attract readers • Make subscribing easy • Ask people to subscribe • Offer something in return to subscribers • Use the FeedCount chicklet from Feedburner
  39. 39. Copyright © 2014 Interactive ConnectionsCopyright © 2014 Interactive Connections 9 Points To Remember
  40. 40. Copyright © 2014 Interactive Connections • Writing Well • Writing Often • Building Links • Committing the Time • Having Passion • Socializing • Reading More than Writing • Being Comfortable With Technology • Having Patience
  41. 41. Copyright © 2014 Interactive Connections
  42. 42. Copyright © 2014 Interactive Connections
  43. 43. Copyright © 2014 Interactive ConnectionsCopyright © 2014 Interactive Connections How would you go about building an online community?
  44. 44. Copyright © 2014 Interactive Connections • Leave comments on other blogs. • Use the same link phrase everywhere. • Link to content you enjoy from your own posts. • Share content you like through social bookmarking, social networking, and Twitter. • Respond to comments left on your blog. • Participate in ‘link ups’
  45. 45. Copyright © 2014 Interactive Connections • Commenting on other blogs.
  46. 46. Copyright © 2014 Interactive Connections • Responding to comments.
  47. 47. Copyright © 2014 Interactive Connections • Moderating comments
  48. 48. Copyright © 2014 Interactive Connections • Linking and tracking back For additional info: http://www.wpbeginner.com/beginners-guide/what-why-and- how-tos-of-trackbacks-and-pingbacks-in-wordpress/
  49. 49. Copyright © 2014 Interactive Connections • Inviting guest bloggers
  50. 50. Copyright © 2014 Interactive Connections • Searching beyond the blogosphere.
  51. 51. Copyright © 2014 Interactive Connections Class Process F2F or Webinar Blog Wiki Assignments
  52. 52. Copyright © 2014 Interactive Connections • Remember to go to our class blog to continue our conversation about this topic. • Please complete assignments for this module posted on the class wiki before the next webinar • If you’re behind on assignments, start fresh with this week’s Blogging topic and “catch up” later.
  53. 53. Copyright © 2014 Interactive Connections University of Dayton Institute for Pastoral Initiatives INTERACTIVE CONNECTIONS
  54. 54. Copyright © 2014 Interactive Connections

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