Launching<br />Your Site Right<br />
Chris Lema, VP of Software Engineering, Emphasys Software<br />Boy Doesn’t Know Girl. Wants to know Internet.<br />I think...
Chris Lema, VP of Software Engineering, Emphasys Software<br />Boy Doesn’t Know Girl. Starts, Runs, Sells Startups.<br /><...
Platforms
Software as a Service
Various Industries</li></ul>5 Startups<br />
Chris Lema, VP of Software Engineering, Emphasys Software<br />Boy Meets Girl. Declares “I’m a start up guy!”<br />She Smi...
Chris Lema, VP of Software Engineering, Emphasys Software<br />Girl says, “No more startups.”<br />Boy starts driving mini...
LIES<br />WordPress is only for blogs.<br />You need to be able to code.<br />You need the perfect design.<br />You need a...
The Single<br />Biggest<br />Mistake<br />You Can Make<br />
Not all hosting providers are equal.<br />
The Second<br />Biggest<br />Mistake<br />You Can Make<br />
Get Good Help.<br />
The First<br />Post-Install<br />Steps<br />
The Art of<br />Plugin Selection<br />
The First<br />Five Plugins<br />
8 More I Like<br />Caching<br />W3 Total Cache<br />SEO<br />Better SEO Slugs<br />Mobile<br />WP Touch<br />SEO<br />Word...
Wait…one more plugin…<br />
If you only spend $40 on your site, spend it on Gravity Forms…<br />
How do I pick the right theme?<br />
 Your Site Type<br /> Your Experience<br /> Your Money<br />
Last Minute Tips<br />
Find Your Voice<br />
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Launch

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Going to Launch a WordPress Site. Do it Right with these tips from Chris Lema - delivered at WordCamp Los Angeles 2011.

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Launch

  1. 1. Launching<br />Your Site Right<br />
  2. 2. Chris Lema, VP of Software Engineering, Emphasys Software<br />Boy Doesn’t Know Girl. Wants to know Internet.<br />I think this “internet thing” could get really big and cool. <br />Plus, I’m a geek.<br />Berkeley<br />
  3. 3. Chris Lema, VP of Software Engineering, Emphasys Software<br />Boy Doesn’t Know Girl. Starts, Runs, Sells Startups.<br /><ul><li>Web Based
  4. 4. Platforms
  5. 5. Software as a Service
  6. 6. Various Industries</li></ul>5 Startups<br />
  7. 7. Chris Lema, VP of Software Engineering, Emphasys Software<br />Boy Meets Girl. Declares “I’m a start up guy!”<br />She Smiles.Knowingly. <br />He’s clueless.<br />Married: 2004<br />
  8. 8. Chris Lema, VP of Software Engineering, Emphasys Software<br />Girl says, “No more startups.”<br />Boy starts driving minivan.<br />Starts working at Emphasys Software<br />Coaches CEOs & Entrepreneurs<br />Lives vicariously through them<br />6 years using WordPress to help others.<br />
  9. 9. LIES<br />WordPress is only for blogs.<br />You need to be able to code.<br />You need the perfect design.<br />You need a lot of content.<br />This is going to cost you.<br />
  10. 10. The Single<br />Biggest<br />Mistake<br />You Can Make<br />
  11. 11. Not all hosting providers are equal.<br />
  12. 12. The Second<br />Biggest<br />Mistake<br />You Can Make<br />
  13. 13. Get Good Help.<br />
  14. 14.
  15. 15.
  16. 16. The First<br />Post-Install<br />Steps<br />
  17. 17. The Art of<br />Plugin Selection<br />
  18. 18. The First<br />Five Plugins<br />
  19. 19. 8 More I Like<br />Caching<br />W3 Total Cache<br />SEO<br />Better SEO Slugs<br />Mobile<br />WP Touch<br />SEO<br />WordPress SEO <br />Sharing<br />SexyBookmarks<br />SEO<br />SEO Smart Links<br />Sharing<br />WP Social Toolbar<br />SEO<br />Google XML Sitemaps<br />
  20. 20. Wait…one more plugin…<br />
  21. 21. If you only spend $40 on your site, spend it on Gravity Forms…<br />
  22. 22. How do I pick the right theme?<br />
  23. 23. Your Site Type<br /> Your Experience<br /> Your Money<br />
  24. 24. Last Minute Tips<br />
  25. 25. Find Your Voice<br />
  26. 26. Find Your Rhythm<br />
  27. 27. Chris Lema<br />http://www.slideshare.net/cflema/launch<br />cflema@gmail.com<br />http://chrislema.com<br />http://www.facebook.com/chrislema<br />http://twitter.com/chrislema<br />http://quora.com/Chris-Lema<br />
  28. 28. I just got tips from @chrislema on <br />launching my #wordpress site right! <br />http://slidesha.re/Launch #wcla<br />
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