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Who are you?
- 1. Keeping Up With The Tweeters
- 2. Keeping Up With The Tweeters
- 3. Who are you?....and Why Should I Care? Our clients often task us, as consultants, with answering this question about respondents, employees and population groups.....but can we answer this question about ourselves and our organizations?
- 4. Journey
- 5. Journey thought process, foresight, question, growth Endless Journey - SE Poster by Spectral
- 6. We all have commonalities and as “specialists” we sometimes forget: They call them Military Generals for a reason....it’s not always about standing out as a specialist Get back to the “human” commonalities that look at people as people
- 7. Expectations Often = Limitations music is a good example of how connected and capable we are, subconsciously
- 8. A Connection similar to jazz and other art forms, we can use the culture,economy and social characteristics to see how our industry is evolving
- 9. Catalysts for Change Tech Economy Culture Phenomenons Boomers Gen-X Gen-Y Experiential
- 10. Experiential Era
- 12. evolution of marketing and brand communication strategies the modern business is constantly innovating, not to “win”, but to survive
- 14. foundation of trust Being driven is not the same as being passionate. Passion is a love for the journey. Drive is a need to reach the destination. - Simon Sinek People stop at “how can we add value and provide something valuable?” It’s one step further than that. It’s about how do you provide your community with something valuable enough that they can share it.
- 15. WTF is so cool about Twitter?
- 16. Power of Social Search Facebook, Yelp, Linkedin and ebay will become our “credit score”
- 18. I just like LinkedIn because it’s more “professional”
- 20. To blog, or not to blog? Is it really still a question? http://www.lebjournal.com/newz/about/!
- 21. Communities and Partnering and Co-Creation.....oh my! collaboration and blending.....and why the heck do people care so dang much about Facebook Fan Pages?
- 24. c e e n fl u Don’t underestimate: in n=1 bigger crowd does not always = better innovation
- 25. n Th O e us Wh Foc o “who are we talking to?” vs. “how many people are we talking to?”
- 28. Diminishing separation: between brands and consumers between client and suppliers
- 29. .....by the way, who are our clients?
- 30. NO MATTER WHAT, IT ALWAYS COMES DOWN TO EXECUTION
- 31. SOCIAL MEDIA GONE GOOD AND BAD
- 34. POSTER by ROLAND REINER TIANGCO!
- 35. Ben@SpychResearch.com 215.501.2341 SpychResearch.com @SpychResearch .com/in/BenjaminSmithee Ben Smithee /spych