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Twitter: WII-FM

by Barbara Nixon on Oct 27, 2009

3,282 views

A presentation prepared for Public Relations Student Society of America at Georgia University. Learn why PR students should get involved in Twitter . . . and what to watch out for.

A presentation prepared for Public Relations Student Society of America at Georgia University. Learn why PR students should get involved in Twitter . . . and what to watch out for.

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But first . . . A Test. I’ll show you a word, number or character. . . You tell me what it means.Photo Credit: http://www.flickr.com/photos/49503156729@N01/11827393/
Number of characters you can use in a tweet
A message sent on Twitter
The symbol you use to identify that you’re replying to someone
Retweet = Forwarding a message written by someone else
Hashtag = Used to identify a category or theme for your message. Example: #FollowFriday or #GSUPRSSA (or #TopChef, #NASCAR)
Direct Message = A private message sent to just one person. (And a “twoops” is an accidental @ message when you meant to send a DM)
The Fail Whale = Image used when Twitter is down
Twitter clients. Easier for many to use than the web-based interface
The question that Twitter asks you to answer.
This makes more sense to me . . . Answer the question “What has captured your interest?”Share ideas, links, things that made you scratch your head or laugh . . . Ask questions.
So you’re probably thinking . . . What’s in it for me?I’ve broken it down into four main categories.
Learn
LaughImage Credit: http://www.flickr.com/photos/7900943@N06/2415832454/
SharePhoto Credit: http://www.flickr.com/photos/58117789@N00/534883941/
NetworkPhoto Credit: http://www.flickr.com/photos/13053707@N00/102413554/
Remember these two things:
FIRST:For you to benefit from Twitter, you MUST be following “good” people or accounts. Otherwise, you’re wasting your time.What was it like when you FIRST started using Twitter?Image Credit: http://www.flickr.com/photos/51035764102@N01/2002866892/
Here are two lists of people to get you started. The Starter Pack for PR Students has PR pros, professors, and more. The GSU_PR list contains Georgia Southern PR Students, Recent Grads & Faculty.
SECOND: Keep it clean. Potential employers (and your professors . . . Maybe even your parents!) may read anything you write and post online.
And these last three aren’t about TwitterImage Credit: Adapted from http://ebookstore.sony.com/ebook/remy-stern/but-wait-theres-more/_/R-400000000000000130649
Keep yourself informed about the world of PR. I read Ragan’s PR Daily (it comes to my e-mail each morning), and I listen to For Immediate Release (twice a week) and Inside PR (once a week).

Twitter: WII-FM — Presentation Transcript

in 140 Minutesor Fewer(way fewer)
@BarbaraNixon
First . . .A Quick QuizAbout Twitter
A Test
140
Tweet
@
RT
#
DM
TweetDeck, Tweetie, Tweed & Seesmic
“What are you doing?”
What has captured your interest?
WII-FM
Learn
Learn
Laugh
Laugh
Share
Share
Network
Network
Following > Followers
Contact Me
Barbara B. Nixon, Ph.D. (ABD)
Public Relations Faculty
Georgia Southern University
Life Member & Past President of the International Listening Association (listen.org)
E-mail: bnixon@georgiasouthern.edu
Twitter: barbaranixon
Skype: barbara.b.nixon
Blogs: publicrelationsmatters.com & learnercentered.wordpress.com