Visual Communication

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how visualization is important in day today life.

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  • visually captivating... creates lotsa interest
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  • it is really nice .good work .Keep rocking.
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  • Bit bhaskar.:-).......................nice yaar !!!!!!!!!!!!
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  • good job yar.........slides are good
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Visual Communication

  1. 1. HOW EFFECTIVE IS VISUAL COMMUNICATION TO OUR YOUNGSTERS BY K.BASKAR
  2. 2. CONTENT <ul><li>Visual Communication </li></ul><ul><ul><li>Definition </li></ul></ul><ul><ul><li>History </li></ul></ul><ul><ul><li>Uses applications </li></ul></ul><ul><ul><li>Advantages & Disadvantages </li></ul></ul>
  3. 3. Communication Fundamentals, a recap <ul><li>Communication : the process of exchanging information </li></ul>
  4. 4. Communication Fundamentals, a recap
  5. 5. Communication Fundamentals, a recap Communication Verbal Non - Verbal visual visual oral oral Spoken language Written language Pictures Wordless Sounds Symbols Sensory Inouts Body Languages others
  6. 6. History of Visual Communication “ Expression of the Emotions in Man and Animals “ by Charles Darwin was the first scientific study on nonverbal communication
  7. 7. Definition of Terms <ul><li>Verbal communication: the process of communication through sending and receiving messages with the use of words </li></ul><ul><ul><li>Word: a unit of language that carries meaning and consists of one or more morphemes which are linked more or less tightly together, and has a phonetical value . </li></ul></ul>
  8. 8. Definition of Terms (continued…) <ul><li>Nonverbal communication: the process of communication through sending and receiving wordless messages </li></ul><ul><ul><li>Gestures </li></ul></ul><ul><ul><li>Body language </li></ul></ul><ul><ul><li>Posture </li></ul></ul><ul><ul><li>Facial Expressions </li></ul></ul><ul><ul><li>Eye Contact </li></ul></ul><ul><ul><li>Appearance </li></ul></ul><ul><ul><li>Intonations </li></ul></ul><ul><ul><li>Handwriting </li></ul></ul><ul><ul><li>Etc. </li></ul></ul>
  9. 9. Definition of Terms (continued…) <ul><li>Visual communication: the conveyance of ideas and information in forms that can be read or looked upon </li></ul>
  10. 10. HOW EFFECTIVE IS VISUAL COMMUNICATION? <ul><li>It makes everyone understand what is it? </li></ul><ul><li>It clearly define us. </li></ul><ul><li>Shows brief view in a simple figure </li></ul>
  11. 11. Guess the Logo? Apple
  12. 12. Guess the Logo? James Bond
  13. 13. Guess the Logo? Bluetooth
  14. 14. <ul><li>“ A picture is worth a thousand words” these are the golden words said by MR. JUCIY TURKEY </li></ul>
  15. 15. HOW VISUAL COMMUNICATION USED NOW? <ul><li>Visual communication is used in various forms in day to day life </li></ul><ul><li>advertising </li></ul><ul><li>promotions </li></ul><ul><li>product placement </li></ul><ul><li>endorsements </li></ul><ul><li>sales promotion </li></ul><ul><li>public relations </li></ul><ul><li>trade shows as attention getters </li></ul>
  16. 16. SOME OF THE EFFECTIVNESS OF VISUALIZATION An advertisement found in Malaysia. A sticker was placed on the high voltage box depicting that powerful Duracell batteries were used.
  17. 17. A creative ad by Mini Cooper placed at the Zurich , Switzerland train station, shows people climbing into or out of the car, when they are actually entering or exiting stairs
  18. 18. ADVANTAGES <ul><li>Transcends language barriers </li></ul><ul><li>Attention getting </li></ul><ul><li>Ability to pick up information while in a passive state of listening </li></ul><ul><li>Makes everyone to remember whatever carried out </li></ul><ul><li>It makes others believable </li></ul><ul><li>trustable </li></ul>
  19. 19. DISADVANTAGES <ul><li>From long distance, visualisation cant seen </li></ul><ul><li>It does not comes in phone line </li></ul><ul><li>It difficult to assess people to understand our ideas and innovation </li></ul><ul><li>Imprecise & difficult to convey complex ideas </li></ul><ul><li>Often cannot transmit factual information </li></ul>
  20. 20. THANK YOU

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