The document provides guidance on key elements that a magazine must have in order to appeal to its target audience. It discusses features like the masthead, eye contact, anchoring, branding, and use of color scheme that draw the reader in and reinforce the magazine's identity. Common elements like the date, barcode, and page numbers are also mentioned. The document advocates using 3-4 colors to make certain features stand out on the magazine cover.
2. Q5
A MAGAZINE MUST HAVE:
STRAP
Contain more information to appeal to
audience, i.e. Prizes, competitions,
interesting storeys. Top of the page,
BUTTON
first thing the reader looks at. Adds more information, often again
can include prizes, competitions etc.
MASTHEAD
The masthead must be in the top third
of the magazine and the largest text
EYE CONTACT
on the page to stand out and draw Draws the audience in to buy the
audience in. magazine, interacts with the audience.
FEATURES
More features on the cover to again
appeal to the audience but not take
ANCHORING
the attention off the cover story. Used so the buyer knows exactly who
the cover star is and what they are
saying, in case it isn't recognisable.
COLOUR
SCHEME RULE OF THIRDS
Feature so you know where common
Colour scheme on every magazine,
elements go on a magazine, i.e.
links into the lead story. Makes the
Masthead being dedicated to top third
magazine look professional and
as its the first thing the audience look
makes certain parts stand out more
at.
than others.
BARCODE
Every magazine has one to make it
able to sell in shops.
3. Q5
A MAGAZINE MUST HAVE:
BRANDING
V festival, a recognisable company
that all NME readers will be aware of.
They will be interested in the festival
as they like the music the festival has
on offer.
GENRE
Genre is reinforced through the other
features on the magazine cover, clear
target audience. Cover star’s clothes
and facial expressions again
emphasize the genre.
BRANDING
Reinforcement of the brand. NME has
many platforms, you can access the
bran through, print, online, gigs,
tickets and the phone. Wide variety to
get through to the company. Therefore
a large company with lots to offer its
target audience.
4. Q5
DATE
MASTHEAD
Reinforces the name of magazine,
creates brand identity.
FEATURES
EDITORIAL Adds more information about what the
Adds some information about the articles include, tries to bring in the
inspiration the editor got when audience.
creating the magazine, interested in
what the reader is interested in.
UNIQUE
SELLING
POINT
Draws the audiences
attention, different colour,
PAGE
makes them want to go to NUMBERS
that page Anchoring the pictures so the
audience know where to go for what
page they have taken interest for
CAPTION
Gives more of an explanation for the
photo which it is anchoring.
5. Q5
DROP CAP STAND FIRST
HEADLINE A sentence/rhetorical question
This headline Another CODE: that HOOKS the reader
tells the reader
contains a drug
where to start PULL-OUT
reference. This
is a CODE- the reading QUOTE
Breaks text up so
audience will
it is more relaxing
understand from
for the audience to
the band’s
read. Also leads the
reputation and
reader through the
music that they
article
use
hallucinogenic
drugs. The PICTURES
headline then Tell the audience a
becomes little more about the
humorous and band. Behind the
rebellious. scenes images
create a sense of
BELONGING and
EXCLUSIVITY
CAPTIONS
Relates to the
pictures, again to
give more
USE OF COLOUR COLUMNS information to the
Contrast of colour between the Keep the story line in neat order reader.
heading and picture. Makes so the reader can follow the
heading stand out. article through without getting
mixed up.
6. Q5 When creating my magazine I was inspired by various other magazine such as NME and Kerrang, I
looked a various issues of there's and tried to use similar features I thought were effective.
Strap, one of the first things the
reader reads, common feature. Buttons are also a common
convention which is used a lot on the
cover of NME, I think it looks
effective as it stands out to the
reader.
The use of the black background
splits up the features in the blue box,
I think it makes each feature clearly Common elements which are on
defined and attracts attention to every magazine, the date so you
that side of the magazine. know what month issue it is, the
website to reinforce the brand identity
and also the issue number so the
audience know how many have been
made.
This is common on many NME
covers, it is a way to introduce what
bands will be mentioned within the
magazine. I think it works well as it
makes the target audience very
recognisable.
7. Q5
Most magazine cover’s use around 3-4 colours on there cover to make certain features stand out.
Yellow, Black and Red Yellow, White and Pink Yellow, White and Purple Yellow, White and blue
Therefore this is the reason for my
changed to my cover that I have
another colour to help draw out
things that will bring the audience to
buy my magazine.
8. Q1
I think my magazine is similar to “NME.” There is one minor difference between the two magazines, NME targets
both male and female however primarily male, consequently REVERB primarily targets females although aims for
both genders.
9. Q1 Q5
Interested in festivals
Similar layout
overall
Focuses more on
different gender
artists
All contain one lead
story
Album information
Artists to suit genre