2. ‘ACOUSTIC’ Magazine
‘’The UK’s only dedicated acoustic guitar magazine’’
It is mainly aimed at Acoustic Guitar Players
It includes interviews with artists, gear tests, reviews & expert columns from respected acoustic players such
as Martin Taylor, Martin Simpson, Gordon Giltrap, Doyle Dykes, Martin Barre of Jethro Tull fame.
3. ‘ACOUSTIC’ Magazine: The Facts
Publishing Company: Oyster House Media Ltd.
Editors Name: Pierre Benususan, Maartin Allcock, Doyle Dykes, Chris Gibbons, Simon Mayor, Gordon Giltrap
and Julie Ellison
Date Of First Publication:
Frequency Of Publication: Bi-monthly
Price: £4.25
Distribution: WHSmith, HMV, Paper-shops, Online Newsletter, Online Delivery etc.
4. The title of the magazine clearly
shows the genre; acoustic music. The
plain, bold font portrays the
magazine to be simple and
sophisticated. The masthead is
partially hidden by the main image;
‘ACOUSTIC’ Magazine: Front Cover Analysis The main image is of Ben Howard and
he is the only image on the front
this is common to most magazine and cover. This shows that he is the main
shows the house style because feature of the magazine and shows
features like this prove that the that he is quite popular. Ben Howard
magazine is popular and is showing direct contact with the
recognisable. reader which is a way of
communicating with the reader and
The sell line ‘’The UKs only dedicated luring you in to buy it. There are
Acoustic guitar magazine’ makes the many other headlines surrounding
reader think they are buying an him but the one with the biggest font
exclusive magazine and that it is relates to me, showing that he is the
quite unique. There is also a price unique selling point of this individual
that is below the title. If this a good magazine.
offet they are often written in bigger
text.
Information from certain subheading
again shows the genre of the
‘Ben Howard’ is highlighted in a
magazine as it relates to guitar music
bigger bolder coloured font and is a
which relates to target audience of
similar size to the actual masthead
this magazine. This will be of great
which shows its importance. This
interest to anyone that likes this
shows that he is the most relevant
genre.
and current artist that month for the
magazine and that most people will
know who is and want to buy the Certain headings are highlighted to
magazine to know more. make them stand out more, including
a more bolder font which shows the
The bright blue plain importance of that piece of text and
background, makes it look quite makes them stand out more.
professional. You could say the blue
in the background shows quite a
masculine feature to the magazine
suggesting it is aimed males. A barcode is used in the bottom right
hand corner which is another
Ben Howard is dressed quite simply common convention of magazine
in a black t-shirt, this relates to the covers.
simplicity of the magazine. And fits in
well with the block colours colour
scheme. He is holding a guitar which The main colours scheme is red, white and black. These are colours that look good
again relates to the acoustic genre. together and are consistent on the cover of this magazine.
5. There is branding at the top of the The contents page is separated into
magazine, which names the ‘ACOUSTIC’ Magazine: Contents Page Analysis different sections depending on
magazine again. relevance. All of these have
separate sub-headings which stand
Although I am creating a one page contents, I can analyse this for inspiration. out on the grey background in a
Often there is a title ‘contents’ at the ‘Acoustic’ magazine always uses a double page spread for its contents.
top of the page, however in this bold font.
magazine you can immediately tell
that this is a contents page, so they
Although it looks like a lot of
may think it is not necessary to do a
writing, it is a pretty simple writing
title for the page.
style, with a page number and a
title, with a brief description of it.
The larger image at the top of the The pictures also link to the story.
page, shows an article that may be
the most popular, most interesting
feature in the magazine. This often The text is written in columns, like a
links to the front cover as well, with newspaper. This makes it neater and
the main heading on there, again easier to read and navigate to the
showing the unique selling point of page. This is called ‘house style’.
that individual magazine.
Certain headings are highlighted to
The artists name is written in capitals make them stand out more, including
in a larger font, which makes it stand a more bolder font which shows the
out to other headings on this importance of that piece of text and
page, again showing the importance makes them stand out more.
of that article.
A frame of guitars going down the
Page numbers are commonly found right hand side of the page, links to
on the image, next to each title of the the genre, and also makes it look
page, to show you which page to go more edgy and exciting rather than
to. This makes navigation easier. plain and boring.
Below the headings for each image A small puff is used to emphasis the
and page, there is often a small price of a guitar showing it is great
article with a brief description of As well as a main image on the contents The main colours scheme is white, grey
value. This is done in a circle puff to
what is going to be on that page. This page, there is a few smaller images dotted and red, which links to the front cover of
make it stand up and make people
lets the reader know a bit more around the page. This gives another insight the magazine so is consistent
notice it as a good buy.
about that page, before flicking to into features of the magazine. throughout.
that page. Phrases within it can also
add to the persuasion of buying the
magazine, by making you want to
read more.
6. ‘ACOUSTIC’ Magazine: Double Page Spread Analysis
A blackberry pin is given at the top of
this magazine which is a way of
The images
getting more information about the
appear quite
artist that is presented on this page.
organised on this
page placed on
the border of the
text.
There are 4 main images on this
page, which are of a similar size, this
shows they are all as important as The ‘feature’ subheading is
each other, and relate to a similar shown at the top of the
topic. page, so when referring to
the contents page, you can
see this is the article named
in that category.
An image of a man with a
guitar again links to the At the end of each
genre o f the magazine. article, in a smaller font, it
Images must be relevant to gives the source or person
ensure it doesn't look out of to which this article came
place. from.
Articles below the images are written in a small, easily
This double page spread seems, simple. It has
readable font. It is written in columns which spreads it out
images and text that fit well together on the
across the page more evenly and makes it easier to look at.
page without looking too busy and cramped.
They are also separated into paragraphs of relevance.
7. ‘ACOUSTIC’ Magazine: What I Intend To Use Imitate In My Magazine
I intend to use all common conventions used on the cover and contents page of magazines. (i.e.
Masthead, main image, barcode)
My masthead will be a bold font, with my main image overlapping a slight bit of it, but making sure it
is still recognisable.
I will have a main image of a man/woman sat with a guitar, which straight away shows the genre of the
magazine.
I will use a colour scheme that fits well with the theme and fonts.
My contents and double page spread articles will be written in separate categories, in columns.
I will use certain features such as gig dates and guitar sheet music, which fits in with the genre of my
magazine.
A blackberry pin is used at the top of a double page spread, which is a way of getting more information
about this artist who is the feature of that article. This is a good idea of getting people more interested in
the artist, so I will use this in my magazine.
‘Feature’ is the name of the subheading from the contents written on the double page spread showing
which catagory it is has come from. This makes it easier for navigation so i will use it in my final design.
