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Using Mobile Apps to Enhance Marketing
 

Using Mobile Apps to Enhance Marketing

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Presentation in Homer, Alaska for businesses on marketing throug

Presentation in Homer, Alaska for businesses on marketing throug

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  • so value this @aliza....truly llike the comprehensive hands on approach...showing them big and personal and all the while using your own progress and where you want to improve and why. fabulous really...thank you for sharing. ;)
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  • Rock on, Aliza!
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    Using Mobile Apps to Enhance Marketing Using Mobile Apps to Enhance Marketing Presentation Transcript

    • Using Mobile Apps to Enhance Your MarketingHomer 3rd Annual Business, Marketing, and Technology Seminar September 2011
    • Going Mobile Why  mobile?   Mobilized  sites   Mobile  apps   QR  Codes   Augmented  Reality  
    • Are You Social?
    • Mobile vs. Web
    • Mobile Consumers Pew  
    • Who’s Mobile?
    • Why Mobile? Portable   Pervasive   Loca@on  Aware  (GPS)   Socially  Connected   Enhanced  Experience  
    • Goals Target ActionsResources
    • Is Your Site Ready?
    • Not ready!
    • Take your website
    • View on a Phone
    • Mobile friendly?
    • How to Mobilize Outerwoven   bMobilized   MoFuse   Mobify   Wirenode  
    • Mobile Apps
    • For the Customer Portable   Convenient   Social   Omnipresent   FUN  
    • For the Business Pervasive   In@mate   Socially-­‐enabled   User  Generated   Word-­‐of-­‐mouth  
    • Foursquare Find friends Share tips Get perks
    • Yelp Find places Get reviews Share reviews
    • Facebook Places Check ins Check in deals Join friends
    • Instagram Share photos Post comments Build community
    • Foodspotting Locate places See reviews Recommend food
    • Pinterest “Pin” images Showcase items Review and share
    • Trover Find & share places Make comments Build community
    • QR Codes2-dimensional bar codes
    • QR Codes
    • QR Codes
    • QR Collateral
    • QR Desinations
    • QR  Code  
    • QR  Code  
    • QR  Code  
    • Destination Actions Value
    • Augmented Reality Augmented  Reality  
    • Augmented  Reality  
    • Augmented  Reality  
    • Augmented  Reality  
    • Goals Target ActionsResources
    • Going Mobile  Aliza  Sherman  SheKnowsMobile.com    @alizasherman