1. Social Media And Realty

2. Relationship Marketing (70's-80's) long-term and mutually beneficial arrangement ... providing a more holistic, personalized purchase, and use the consumption experience to create stronger ties.

4. Company Driven

5. Advertisements

6. Scheduled

7. Distant

8. Contact Lists

9. Control

11. Consumer Driven

12. Conversations

13. Real Time

14. Personal

15. Relationships

16. Surrender

17. Listen

18. Relationship Marketing Then

19. Relationship Marketing Now

21. Twitter

22. Photo Sharing

23. Video Sharing

24. Forums

26. Chat Rooms

27. Wikis

28. Mobile Apps

29. Virtual Worlds

30. Word of Mouth

32. The Flow of Social Media

34. Sense of Humor

35. A Love of People

36. Creation of a Community

37. A Personal Touch

38. Facebook Personal Profile

39. Facebook Business Page

40. Why a Fan Page? Great for brands * Resembles a profile page * Conversational * Search Engine Friendly * Custom Landing Page * Pair with a widget on your site * Page creator’s name is hidden * Customized URL * Updates may show in fans’ streams/feeds * Traffic driver * Add photos, post videos, notes, etc.

41. Custom Landing Page

42. Listen Facebook

43. Entertain

44. Entertain Customer Service

45. Customer Service

47. Facebook Places/Foursquare

48. Foursquare

49. Facebook Places Claim? YES Merge? NO

51. Leave “Tips” on Foursquare about schools, restaurants, etc. in the area.

52. Strategic Partnerships with local restaurants/ stores

53. “ Check in” when you create a video home tour, get energy inspections.

54. Upload photos to the FB “Places” Page

55. Location Based Prompts

56. QR Code I've got some information for you! Use your smart phone to scan this bar code.

57. Need More Information? Talk of the Town Workshop Introduction to Social Media Marketing Free Seminar March 15, 2011, 9AM-11AM Broyhill Inn

59. Celebrities or well known figures

60. People with large personal followings

61. Bloggers

62. MOMS!