BTEC Level Two (Unit 8)

1. Unit 8:
Media Industry in Context

2.  Learning Aims:
A = Understand the organisation of media
industries.
B = Understand professional working practices.
C = Know about employment in the digital
media sectors.
 Date:Tuesday 19th May 2015
 Time: Afternoon
 Equipment: Pens, pencils, erasers, rulers.

3. Content Slide Number
Types of
Organisations
4
Media Text Processes
Production
Marketing
Distribution
Exhibition
7
9
18
20
22
Audiences 23
Audience Theories
Hypodermic Needle
Uses and Gratifications
29
30
32
Content Slide Number
Synergy 37
Convergence 40
Regulation 46
Research 49
Micro Elements
Camerawork
Editing
Mise-en-Scène
Sound
57
58
59
60
63

5.  Public service broadcasters exist to serve the
public interest.
They do this by producing texts that…
 Endorse education.
 Deliver information.
 Inspire creativity.
 Promote multiculturalism.
 Support technological advances.
 Have an entertainment factor.

6.  Examples of public service broadcasters (UK)
are…
 The BBC (British Broadcasting Corporation).
 Channel Four.

7.  Public service broadcasters usually have
objectives to fulfil.They are bound by a remit,
which is set by a governing body.
 A remit is a responsibility that these
broadcasters must adhere to.
 The BBC’s remit is set by the BBCTrust.
 Channel 4’s remit is set by Ofcom.

8.  The main aim of private broadcasters is to
make money and be profitable.

10.  Examples of private broadcasters (UK) are…

12.  Regulatory bodies are organisations that supervise
the content of specific media industries and aim to
safeguard the public from offensive material.
 They ensure that all media companies are
publishing suitable material.

13. PLATFORM ORGANISATION
Films
The British Board of Film Classification
(BBFC)
Television and
Radio
The Office of Communications
(Ofcom)
Video Games
Pan European Game Information
(PEGI)
Newspapers and
Magazines
Independent Press Standards Organisation
(IPSO)