Make the most of your time on Twitter with these helpful tips on how to market your rehab therapy practice on one of the world's biggest social media networks.

1. TWITTER
10 TIPS FOR REHAB
THERAPISTS
© 2013 WebPT, Inc. webpt.com | 866.221.1870

2. KEEP IT SIMPLE WITH THESE
IC
B AS S
LE
RU

3. 1 Listen first
2 Talk
second

4. Before you jump in, find out how your
peers, clients, and industry insiders are
using Twitter. Here's how to get started:
Do a quick search for your name and your business name to
see what people are saying about you on Twitter.
Find relevant hashtags to see what your peers are saying
about rehab therapy.
Here are a few to get you started:
● #SolvePT
● #SocialPT
● #PhysicalTherapy
● #OccupationalTherapy
● #SLPeeps
● #BizPT

5. 3 Identify Your GOAL

6. What's your main purpose on Twitter?
Provide your customers with support?
Connect with fellow therapists and physicians?
Stay on top of news and industry trends?
You'll get more out of your Twitter
experience if you have a specific goal
in mind.

7. 4
SHARE

8. Share industry news, rehab therapy how-tos,
updates for your clients, and anything else
relevant to you and your profession.
@BigDawg: Good
news! Dogs allowed
on couch.
@SmallerDawg: Great info;
See you there! RT
@BigDawg: Good news!
Dogs allowed on couch.

9. Ask Questions
5
Ask questions of your followers to learn their top concerns, identify opportunities
to improve your customer service, and show that you are listening.

10. @Duck1 thanks
6
for the RT!
RE
SP
@RealDuck you're welcome.
ON
Have a great weekend!
D
Respond to compliments and criticisms promptly, professionally, and in real-time.

11. 7
YOUR
REWARD FOLLOWERS

12. Tweet special offers, time-sensitive deals, and insider
scoops to your followers to make them feel LOVED.

13. G
O
SUPPORT
T
E
A
M
!

14. Retweet, favorite, and mention great tweets
posted by your followers and peers. It's a
good way to SUPPORT the profession and
show that you are part of the community.

15. Establish your
VOICE
Think about how you'd like to be perceived on Twitter. Are you scholarly and
professional, fun and carefree, or (we recommend) somewhere in between?

16. Be a LEADER
10
10
Build credibility by becoming a go-to resource for your followers. It's
the first step to becoming a thought leader in your industry.

17. For a more
serious
discussion
on
thought
leadership

18. Download
Beyond the Social
Media Standard
Whitepaper
(by clicking right here)

19. What Next?
Follow us on Twitter: @WebPT
Like us on Facebook: Facebook.com/WebPT
Connect on LinkedIn: Linkedin.com/company/webpt
Check out our blog: WebPT.com/resources/blog
Guess What Else?
MORE SLIDES (this is a link)

20. Want More?
Top 10 Blog Posts on
Using Social to Market
Your Practice
(you can click on this one, too)
WebPT believes in empowering the rehab community to achieve greatness in therapy
practice. That’s why we created an intuitive, web-based electronic medical record
software and combined it with exceptional, comprehensive practice management
services. WebPT gives therapists peace of mind, so they can get back to what truly
matters—their patients.

21. www.webpt.com