Symtext's BookNet Canada 2010 presention
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Slides from my March 25th presentation at BookNet Canada. It outlines a bit about how Higher Education functions, with respect to making content related decisions, and how Symtext fits by providing educators with exactly the right mix of digital content.
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Symtext's BookNet Canada 2010 presention
- 1. “One Book From Many” Booknet Canada Tech Forum March 25th, 2010 www.symtext.com // ian@symtext.com // @IRBarker
- 3. How it works
- 5. Defining Characteristics of Higher Ed Educator as “specifier” Credentials and the “Availability of Information” Compromise
- 6. Cost of Compromise- problem for educators The “Unread Chapter Tax” - problem for students Used texts, Copying, Open Content - problem for publishers
- 7. New World of (Digital) Higher Education Completely new set of behaviours and expectations.
- 8. One Book From Many ...whose book are we talking about? Educator’s book. Or is it? Is it even a “book” at all?
- 9. About Us Symtext makes it easy for educators to provide their learners with exactly the right mix of digital instructional materials.
- 10. Focus on the Educator... Exactly the right mix Multi-source Multi-format Fee and free One’s own materials Source, edit, publish, and consume digitally Optional Print On Demand Switzerland
- 11. Publishers Management of prices and permissions For each market Reporting Decision making
- 12. Students Value: best credentials for the least money! "The quality of comments shows that students are generally thinking seriously about the readings and/or issues arising from them. As a result, students are much better prepared for discussions and exercises, and class participation is richer and more egalitarian."Amanda Goldrick-Jones, UBC
- 14. About the Product Liquid Textbooks let educators build the ideal course. By assembling exactly the right mix of learning materials, professors craft a living curriculum that reflects their unique style while covering the desired material. Once assembled, the Liquid Textbook becomes a platform for interaction and engagement, within which teachers, students, and subject matter experts explore and learn..
- 18. Liquid Textbooks have been used at...
- 19. Sources of Content 50+ publishers Higher Education, commercial Higher Education, academic Media – print and television Platform licensees Some of our content providers
- 20. Takeaways Meet the needs of educators, students and publishers Focus on the educator Switzerland – content, distribution, fee/free New technology mandates new models Whose book are we talking about?
- 21. How to get in touch ian@symtext.com @IRBarker www.symtext.com
Editor's Notes
- One Book From Many – suggests “chunking” of content… getting what you need.Q -- Is it the mass produced print or e-textbook? Model is based upon the old economies of scale model write textbook sell in thousands of the book to educators edition cycle to update content A – maybe, for some this makes sense and will for a long time to come. Nothing wrong with this model, but it is flawed, and does not translate completely to digital distribution.**************Q – is it something highly customized, evolving, and unique?A – maybe, for some. Increasingly the wave of the future.
- For a given course:Many publishers 1 educator many studentsWhen choice is limited (old model), the influence of the specifier is limited. Compromise required.When choice is unlimited, influence accrues to the educator. Compromise not required!Availability – findable, dynamic, accessible
- Use online far more completely – refer to Wharton article abt use of digital in exec ed.New business model, not a transposition of print model to online. I don’t need to buy the complete book!Do new stuff: chunk, reuse, share, comment, rank
- Bring in the notion of collaboration – focus on influence of educators
- Chunks. Business rules set by publisher, content creator, educator
- Chunks. Business rules set by publisher, content creator, educator
- Chunks. Business rules set by publisher, content creator, educator
- New ontology – new means/reality, new channel for publisher to reach their audienceStudent generated content+Educator’s perspective+ Multi-source publisher content=A unique digital publication: a living curriculum
- 50+ publishers
- 50+ publishers