The Software-Defined Data
Center and it’s impact on the
physical infrastructure
Soeren Juul Schroeder
Schneider Electric
P...
September 4th 1882

2
3
4
The Data Center Infrastructure Breakout
Business Procesesses

Facility

IT
Applications/Virtualization/Cloud

Invisible bo...
84%
Issues with
Power,
Cooling and
Space Capacity
Source: “Datacenter Barriers” an IDC Infographic

6
31%
Delays in
Application
Rollouts
Source: “Datacenter Barriers” an IDC Infographic

7
27%
Unplanned
OPEX Needs

Source: “Datacenter Barriers” an IDC Infographic

8
Source: vmware.com

Software-Defined Data Center (SDDC)

What about the impact on the physical infrastructure
design and o...
10
DCIM – A stacked approach
Automation & Dashboards

Capacity
Forecasting

Simulation & Optimization

Operation
Asset
Manage...
DCIM market expansion to 2016 (supplier
revenues $m)

DCIM is NOT
ONLY about
Software!
Source: 451 Research: Market Monito...
Data Center Management Challenges
Data Center Availability

Business Efficiency

13
Power Capacity
Management

Temperature
Heat Maps

Asset
Management

Network
Management
KPI Visualization

Cost
Management
...
POWER
CAPACITY
MANAGEMENT
15
Understanding your POWER challenges
Breaker tripped
during startup of
server!!!

UPS running
at 30%
capacity

Uneven
distr...
Getting in control of your POWER

Supply

Distribution

Demand

Actual Screenshots of Schneider Electric’s StruxureWare fo...
Getting in control of your POWER

Supply

Distribution

Demand

Actual Screenshots of Schneider Electric’s StruxureWare fo...
Getting in control of your POWER

Supply

Distribution

Demand

Actual Screenshots of Schneider Electric’s StruxureWare fo...
Getting in control of your POWER

Supply

Distribution

Demand

Actual Screenshots of Schneider Electric’s StruxureWare fo...
COOLING
CAPACITY
MANAGEMENT
21
Understanding your COOLING challenges
Temperature
threshold
violation!!!

Rapid
increase in
hot aisle
temperature

Humidit...
Getting in control of your COOLING
Actual Heat Map

Actual Screenshots of Schneider Electric’s StruxureWare for Data Cente...
Getting in control of your COOLING
Theoretical Heat Map

Actual Screenshots of Schneider Electric’s StruxureWare for Data ...
Getting in control of your COOLING
Theoretical Heat Map

Actual Heat Map

Actual Screenshots of Schneider Electric’s Strux...
Getting in control of your COOLING
Theoretical Heat Map

Theoretical Velocity Map

Actual Screenshots of Schneider Electri...
Power Capacity
Management

Temperature
Heat Maps

Asset
Management

Network
Management
KPI Visualization

Cost
Management
...
The Converged Data Center Organization
Business Procesesses

Facility + IT
Applications/Virtualization/Cloud
Compute Power...
StruxureWare

Monitoring &
Control

Operation &
Optimization

Enterprise

for data centers

• Tailored KPIs
• Business Tra...
Key data used for intelligence…
Facility Management

IT Management

IT Tickets

CMDB

Server
Management

VM Management

Co...
1

Our data centres are under pressure
and our only chance of survival is through

intelligent management

2
3

Lack of in...
Soeren Juul Schroeder
Software Sales Director, EMEA
Silcon Alle
6000 Kolding – Denmark
Mobile: +45 2075 2238
soeren.schroe...
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The Software-Defined Data Center and it’s impact on the physical infrastructure

  1. 1. The Software-Defined Data Center and it’s impact on the physical infrastructure Soeren Juul Schroeder Schneider Electric Power to the Cloud, Dubai November 25th – 26th 2013
  2. 2. September 4th 1882 2
  3. 3. 3
  4. 4. 4
  5. 5. The Data Center Infrastructure Breakout Business Procesesses Facility IT Applications/Virtualization/Cloud Invisible border Compute Power/Storage Space/Network Access Servers/Storage Units/Networking Equipment Critical Power & Cooling Building/Security/Physical Space 5
  6. 6. 84% Issues with Power, Cooling and Space Capacity Source: “Datacenter Barriers” an IDC Infographic 6
  7. 7. 31% Delays in Application Rollouts Source: “Datacenter Barriers” an IDC Infographic 7
  8. 8. 27% Unplanned OPEX Needs Source: “Datacenter Barriers” an IDC Infographic 8
  9. 9. Source: vmware.com Software-Defined Data Center (SDDC) What about the impact on the physical infrastructure design and operations? 9
  10. 10. 10
  11. 11. DCIM – A stacked approach Automation & Dashboards Capacity Forecasting Simulation & Optimization Operation Asset Management Impact Analysis Workflow Management Monitoring & Control Security & Access Control BMS Energy Server Optimization Optimization Capacity Management IT Monitoring PMS Cost Management Scada Integrated Approach KPI customization Airflow Simulation Resource Allocation Business Tracking DC Monitoring 11
  12. 12. DCIM market expansion to 2016 (supplier revenues $m) DCIM is NOT ONLY about Software! Source: 451 Research: Market Monitor 12
  13. 13. Data Center Management Challenges Data Center Availability Business Efficiency 13
  14. 14. Power Capacity Management Temperature Heat Maps Asset Management Network Management KPI Visualization Cost Management Space Management Energy Efficiency 3D Visualization Cooling Capacity Management Resource Balancing KVM Power Capping Visibility 14
  15. 15. POWER CAPACITY MANAGEMENT 15
  16. 16. Understanding your POWER challenges Breaker tripped during startup of server!!! UPS running at 30% capacity Uneven distribution of power phases No more power outlets in rack PDU!!! All servers in rack running idle?!? 16
  17. 17. Getting in control of your POWER Supply Distribution Demand Actual Screenshots of Schneider Electric’s StruxureWare for Data Centers 17
  18. 18. Getting in control of your POWER Supply Distribution Demand Actual Screenshots of Schneider Electric’s StruxureWare for Data Centers 18
  19. 19. Getting in control of your POWER Supply Distribution Demand Actual Screenshots of Schneider Electric’s StruxureWare for Data Centers 19
  20. 20. Getting in control of your POWER Supply Distribution Demand Actual Screenshots of Schneider Electric’s StruxureWare for Data Centers 20
  21. 21. COOLING CAPACITY MANAGEMENT 21
  22. 22. Understanding your COOLING challenges Temperature threshold violation!!! Rapid increase in hot aisle temperature Humidity threshold violation!!! Fan speed alert 22
  23. 23. Getting in control of your COOLING Actual Heat Map Actual Screenshots of Schneider Electric’s StruxureWare for Data Centers 23
  24. 24. Getting in control of your COOLING Theoretical Heat Map Actual Screenshots of Schneider Electric’s StruxureWare for Data Centers 24
  25. 25. Getting in control of your COOLING Theoretical Heat Map Actual Heat Map Actual Screenshots of Schneider Electric’s StruxureWare for Data Centers 25
  26. 26. Getting in control of your COOLING Theoretical Heat Map Theoretical Velocity Map Actual Screenshots of Schneider Electric’s StruxureWare for Data Centers 26
  27. 27. Power Capacity Management Temperature Heat Maps Asset Management Network Management KPI Visualization Cost Management Space Management Energy Efficiency 3D Visualization Cooling Capacity Management Resource Balancing KVM Power Capping Visibility 27
  28. 28. The Converged Data Center Organization Business Procesesses Facility + IT Applications/Virtualization/Cloud Compute Power/Storage Space/Network Access Servers/Storage Units/Networking Equipment Critical Power & Cooling Building/Security/Physical Space Software Defined Data Centre 28
  29. 29. StruxureWare Monitoring & Control Operation & Optimization Enterprise for data centers • Tailored KPIs • Business Tracking • Customizable StruxureWare Portal EWS, Web services • Simulations • Operational Guidance • Impact Analysis Data Center Data Center Operation Operation EWS, ETL EWS, ETL Web services Data Center Expert Power Monitoring Expert Cooling Monitoring Expert • Device Centric • Alarming & Alerting • Controlling 29
  30. 30. Key data used for intelligence… Facility Management IT Management IT Tickets CMDB Server Management VM Management Cooling Control Power Management BMS Data Center Infrastructure Management (DCIM) 30
  31. 31. 1 Our data centres are under pressure and our only chance of survival is through intelligent management 2 3 Lack of insight is a major risk today and tomorrow DCIM is not a silver bullet, but can be a driver for improved processes 31
  32. 32. Soeren Juul Schroeder Software Sales Director, EMEA Silcon Alle 6000 Kolding – Denmark Mobile: +45 2075 2238 soeren.schroeder@schneider-electric.com www.schneider-electric.com “According to IDC analysis and buyer perception, Schneider Electric is an IDC MarketScape Leader worldwide.” IDC MarketScape: Worldwide Datacenter Infrastructure Management 2013 Vendor Analysis, Jennifer Koppy, June 2013 32

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