SlideShare a Scribd company logo
1 of 23
How can I sell more
cola in cinema halls?
Can you help me
sell more branded tea
to hot tea shops?
What should be my
Modern Trade strategy
for skin care?
Can you conceptualize and
implement a consumer promotion
to increase offtake of large packs?
Can you design and implement a
trade loyalty programme?
How can I adapt my new
campaign idea to drive sales
at rural retail?
How should I redesign my
retail communication to drive
shoppers to uptrade?
What on-ground experience
can I create to drive home my
brand proposition?
How can I build relevance for
life insurance in rural markets?
Can you design an activation
programme across consumer touch-
points to launch my brand? How can I get people to wash
their hands more often?
Can you build a sampling
experience that’s rooted in the
brand proposition?
Can you help me
drive brand awareness
in media dark territories?
Who we are What we do How we do it Our work
Who we are What we do How we do it Our work
Our Disciplines
Mediatrix
Events
Brand
OOH
Activation
BTL
Activation
PR
360* profile
• We look into
creating
potential
strategic plans
based on BTL &
OOH basecamps
• In India, we offer
specialized
activation
solutions across
rural and urban
markets
One on one
dialogue
Engagement &
Promotion strategies
OOH marketingLast Mile
Activation
MEDIATRIX
Who we are What we do How we do it Our work
Specialized Service Offerings
• Our four service offerings ensure that we are
able to influence consumer behavior across
every critical point in the last mile
Shopper
Marketing
Engagement
Marketing
Promotional
Marketing
Experiential
Marketing
Who we are What we do How we do it Our work
What makes us effective in-market?
Knowledge Creativity
Expertise Scale
Scale: Reach
• Our activated footprint
extends to over (Delhi,
Amritsar, Indore,
Bhopal, Gwalior,
Mumbai & Chennai)
• Including direct one-to-
one
communication with
diverse population
across the lengths of
India
Scale: Network
Project
Management
(6)
no. of Offices
(6)
State Leaders
(3)
Permanent
Project
Coordinators
(4)Project
Supervisors
(10+) Feet-
On-Street
Who we are What we do How we do it Our work
Work
•Outdoor media advertising with Best
Buses
•BTL Activity campaigns like TVC ads in
BEST Buses
•BTL activation
•Brand awareness campaign between
the Target Group
•Print Media,
•BTL Activity
•3D screen Advertising at Airport
•Traditional OOH at Airport
•360 degree media marketing
• Animation videos for Dental
Surgeries
•Print media activities
•Newspaper advertising
• BTL Activity Launch of Brand at Sula fest -
Nashik, Ragasthan -Raj, Circkus Indigo –
Bangalore, Indian Luxury Expo – Pune.
• Digital & Social media marketing
•Television Commercial (TVC)
•Digital & Social media marketing
•Book Launch on Social media, Social
media marketing, facebook ads & much
more.
• https://www.youtube.com/watch?v=oVPUbyY
YYmY
• Virtual Mannequin Political Campaign for
Congress MLA Arif Aqueel – Bhopal.
• Digital & Social media marketing &
management for Rakhi Sawant
• Public Relations strategy for Rakhi Sawant &
Rashtriya Aam Party
Events gallery
So what can we do for you?
THANK YOU
Contact: +91 22 42953344
Email : info@mediatrix.co.in
Web : www.mediatrix.co.in

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BTL Agency in Mumbai

  • 1.
  • 2. How can I sell more cola in cinema halls? Can you help me sell more branded tea to hot tea shops? What should be my Modern Trade strategy for skin care? Can you conceptualize and implement a consumer promotion to increase offtake of large packs? Can you design and implement a trade loyalty programme? How can I adapt my new campaign idea to drive sales at rural retail? How should I redesign my retail communication to drive shoppers to uptrade? What on-ground experience can I create to drive home my brand proposition? How can I build relevance for life insurance in rural markets? Can you design an activation programme across consumer touch- points to launch my brand? How can I get people to wash their hands more often? Can you build a sampling experience that’s rooted in the brand proposition? Can you help me drive brand awareness in media dark territories?
  • 3. Who we are What we do How we do it Our work
  • 4. Who we are What we do How we do it Our work
  • 6. 360* profile • We look into creating potential strategic plans based on BTL & OOH basecamps • In India, we offer specialized activation solutions across rural and urban markets One on one dialogue Engagement & Promotion strategies OOH marketingLast Mile Activation MEDIATRIX
  • 7. Who we are What we do How we do it Our work
  • 8. Specialized Service Offerings • Our four service offerings ensure that we are able to influence consumer behavior across every critical point in the last mile Shopper Marketing Engagement Marketing Promotional Marketing Experiential Marketing
  • 9. Who we are What we do How we do it Our work
  • 10. What makes us effective in-market? Knowledge Creativity Expertise Scale
  • 11. Scale: Reach • Our activated footprint extends to over (Delhi, Amritsar, Indore, Bhopal, Gwalior, Mumbai & Chennai) • Including direct one-to- one communication with diverse population across the lengths of India
  • 12. Scale: Network Project Management (6) no. of Offices (6) State Leaders (3) Permanent Project Coordinators (4)Project Supervisors (10+) Feet- On-Street
  • 13. Who we are What we do How we do it Our work
  • 14. Work
  • 15. •Outdoor media advertising with Best Buses •BTL Activity campaigns like TVC ads in BEST Buses •BTL activation •Brand awareness campaign between the Target Group
  • 16. •Print Media, •BTL Activity •3D screen Advertising at Airport •Traditional OOH at Airport •360 degree media marketing
  • 17. • Animation videos for Dental Surgeries •Print media activities •Newspaper advertising • BTL Activity Launch of Brand at Sula fest - Nashik, Ragasthan -Raj, Circkus Indigo – Bangalore, Indian Luxury Expo – Pune. • Digital & Social media marketing •Television Commercial (TVC)
  • 18. •Digital & Social media marketing •Book Launch on Social media, Social media marketing, facebook ads & much more. • https://www.youtube.com/watch?v=oVPUbyY YYmY • Virtual Mannequin Political Campaign for Congress MLA Arif Aqueel – Bhopal. • Digital & Social media marketing & management for Rakhi Sawant • Public Relations strategy for Rakhi Sawant & Rashtriya Aam Party
  • 20.
  • 21.
  • 22. So what can we do for you?
  • 23. THANK YOU Contact: +91 22 42953344 Email : info@mediatrix.co.in Web : www.mediatrix.co.in