The document provides 12 tips for improving sales techniques. The tips advise salespeople to: 1) show customers the problems their current situation and explain how the product/service will solve them; 2) justify the value of the product based on its benefits; 3) emphasize the limited time offer to encourage immediate action; 4) assure customers there is no risk to purchasing; 5) reiterate the deal benefits to affirm the customer's decision; and 6) focus on top customers and understand their needs. The tips also suggest letting customers convince themselves of the need rather than pressuring them to buy.

1. Opportunity for Innovation
Insider
The
Si
Sales Tricks Edition

2. Tricks
Sales
10

3. The listener needs to understand what your product/offer will do for them
But once they understand that, they also need to know that things will get better,
problems will be solved, and nothing in their situation will change
SalesTricks
t1Show Them The Pain
Sales Call is your Real Opportunity
This Sales Callis your real opportunity
and now you just need to act
Let them feel the pain, tell them the downside
of not jumping on your offer
Ask them QUESTIONS so they can
personalize the loss by actually thinking
about what they'll be missing
But I tell you

4. Justify the value of your product or service by explaining the price you've chosen
SalesTricks
t2Show Them The Value
Justify the value of your product
Based on your products benefits and your experience in selling it to
your customers many times, you can reach a NEW LEVEL of Selling
That’s the Value of your product
We always searching for identifying our customers needs!
What is your opinion if we stop identify their
needs for a while and start to CREATE it
Learn how to create the “NEED”
& let your customers ask for it

5. If the listener doesn't act right away chances are good they'll
forget about your offer and never take action
SalesTricks
t3Show Them Time Is Limited
Give them a strong reason to act immediately
GIVE them a reason they MUST take immediate action
B-That the inventory
of your product
are limited
You can tell them..
A-They might lose offers

6. Assure them they're making the right decision,
and risk nothing by taking you up on your offer
SalesTricks
t4Show Them There’s No Risk
Take away any doubts in your potential customer's mind
“ My dearest Customer; but if you feel you can't follow my plan,
or just don't want to, then simply within 14 days return my package
– keeping your money and I'll give you a 100% no questions refund “
P.S. Of course this way is
Risky, you can’t use it too much
to avoid the Returns
But it’s a still a way to build
the rapport with our customer
and grantee they trust

7. After you've given them
the details about your
Products, goes over
your deal AGAIN and
explains the Benefits
one more time it’s help
to affirm customer
choice and decrease risk
SalesTricks
t5Show Them Your Offer Again
Goes over your deal again

8. The best Salespeople know the 80/20 Rule
Where 80 percent of their Commission comes
from 20 percent of their customers
SalesTricks
t6Understand that you don't
have to make everyone happy
So they pay a
lot of attention
to their best
customers

9. The best salespeople understand their
best customers inside and out
SalesTricks
t7Always Stay One Step
ahead of Your Customers
Their GOAL is
to find Problems and
Opportunities for their
Customers before the
Customers is even aware of it
They do their research, and dig down deep, on the customers and the industry

10. The best salespeople know that if they set
customer expectations low, when the product
or service is delivered the customer will be
blown away with the experience
SalesTricks
t8Under Promise
&Over Deliver
And that's exactly how you
want to be positioned for
your next call with that
Customer

11. Pushy Salespeople try to convince the customer to buy, buy, buy
SalesTricks
t9Let the Customers Sell Themselves
Buy, Buy& Buy
But the best Salespeople know that the most persuasive person is the customer herself
Their job is to ask the Right Questions and lead the
customers to convince themselves they want the product
“ That’s how we can
CREATE the Need
and having the ability
to convert our
customer from a
Buyer to a Needy ”

12. SalesTricks
t10Let the Customers Sell Themselves
Propose Something
Less Attractive
This is often called a Decoy Product
A model or package available to help something else
Sometimes you need a slow-moving product
because it helps establish a price point
How to use this sales trick to sell more:?
Introduce a product that makes your standard model look like a better deal
Consider a product at a similar price but with fewer features or lower specifications
Alternatively.. Introduce a Hero Product
at a much higher price
So your standard product looks
more reasonably priced

13. SalesTricks
t11Follow Your Customers
It doesn’t mean that's how the customer describes it
Some customers may use the word fantastic
while others use efficient or financially wise
The best Salespeople identify the adjectives that
customers use to describe things, then use those same
words to invoke the desired emotions in the buyer
Just because something may be great

14. SalesTricks
t12Follow Your Customers
Imagine you’re selling cookies for a charity
Rather than calling on people’s homes straight away, you phone them first to ask
whether you can send a volunteer to their house to sell some cookies
When this was done is a scientific study; 18% agreed
In the second scenario the percentage of
people agreeing increased to 32%
Imagine trying a different approach..
You phone people, and ask them how they’re feeling this evening
You wait for their reply, and then ask
whether you can send a volunteer to sell
some cookies for charity
That’s a massive increase
What’s going on?

15. SalesTricks
t12Follow Your Customers
Try to get your prospect to agree on the
challenges he faces at his organization or the
difficulties his solution presents
How to use this sales trick to sell more?
Don’t immediately aim for a sale
Start small before
aiming big

16. All the Success
MoatazBellah Magdi