This presentation compares the ready-made garment (RMG) sectors of Bangladesh and India. Some key points: - Bangladesh's RMG sector contributes 21.03% to GDP and exports over $25 billion annually, compared to 14.05% and $15.27 billion for India. - Bangladesh has 4 million RMG workers earning $0.39/hour on average, while India has 40 million workers earning $0.57/hour. - Both countries see the RMG sector as important for export revenue and economic growth, but Bangladesh has established a stronger position in global apparel exports. - The presentation analyzes the strengths, weaknesses, opportunities, and threats for Bangladesh's RMG industry and nation branding through

1. Welcome to
our
presentation

2. Submitted to
 Ishtiaq Arif
 Assistant Professor
School of Business Studies
MBA (MKT & Bank Mgt.) SUB
BBA (DCC under NU), PGDBM

3. Submitted By
 Md. Mezbauddin Ahmed
 Id: 2014110001047
 Mohhama Azharul Haque
 Id: 201411000104
 Md. Rezwan Khan
 2014110001030
 MAHBUBUR RAHMAN
 Id:2014110002003
 MD. ARIFUZZAMAN
 2014110002006

4. Project
 Nation Branding: Comparision Between
Bangladesh & India

5. Our project
 Nation Branding through RMG Sector

6. What is Brand????

7. Nation Branding

8. We will Brand our Nation …..
 With RMG Sector…

9. ABOUT RMG Sector of
Bangladesh
 Bangladesh’s RMG sector has a bright
future as close competitors like China
,india,Vietnam,Srilanka
 The boom industry
 Most earning Foreign revenue
 RMG Sector Called the HIDDEN TREASURE.

10. Comparision Between
Bangladesh & India
Title Bangladesh India
Worker 4 million 40 million
Total GDP
contribution
21.03% 14.05%
Wages rate 0.39 usd/hr 0.57 usd/hr
Export Volume 25491.40 million
dollar
15270.13 million
dollar
Buyer working About 500 About 400
Total Factory About 5000 About 4,135
Contribution in
total export
75% 64%
Global apparel
export
5.1% 5.4%
Shipment in 2013-
14
$4.9 billion $3.2 billion

11. Prospective of RMG Industry
 Market Diversification
 Flow of Investment
 Lead Time
 Infrastructural Impediments
 Labor Productivity
 Cheap Labor cost

12. The Barrier of Indian Apparel
Industry……
 Higher Tariffs
 Higher Tariffs
 Labor cost higher than Bangladesh
 Phasing out of Quotas

13. SWOT Analysis..
 Strength:
 Energy at low price
 Excellent Tele-communications network
 Convenience of duty free custom
bonded w/house
 Looking forward to Duty Free Excess to US,
eu

14. Weakness
 Lack of marketing tactics
 A small number of manufacturing
methods
 Lack of training organizations for industrial
workers
 Subject to natural calamities

15. Opportunity
 EU is willing to establish new industry
 If skilled technicians are available..
 If have large warehouse

16. Threat…
 Neighbor countries
 Quality less materials
 Political unrest

17. Thank you for stay with us…