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How Implementing Call-Back
Technology Improved Customer
Loyalty
Shai Berger
Co-Founder & CEO
Fonolo
Mark Edelman
VP Member Services,
1st United Services Credit Union
Why Call-Backs?
• Happier Customers
• Less Abandonment
• Lower Telco Costs
• Shorter Handle Times
75%
of consumers describe the
option for a call-back as
“highly appealing”.
32%
fewer abandoned calls after
call-backs added, based on
study of 200 call centers.
A real-life phone interview
Call-Back Software
for the Call Center
Deployment in days
Works with equipment
from any vendor
Cloud =
Why Fonolo?
Affordable (starts at $15k/yr)
Cost scales with usage
=
SaaS
Replace hold-time with a call-back
on all channels.
In-Call Rescue Mobile Rescue Web Rescue
Solutions
In-Call Rescue
Give callers the
option to receive a
call-back when hold
times are too long.
“Press 1 to get a call-
back from the next
agent.”
How it Works
Customer relaxes while
waiting for call-back.
Call
transferred to
Fonolo
Call
Begins
Fonolo connects
caller and agent
Let customers
easily connect to a
live agent, directly
from within your
mobile app.
Mobile Rescue
Visual IVR
Ready-to-Use Component for
Your Mobile App
Pre-call
Questions
Virtual
Queuing
Enable customers
to seamlessly
transition from
web to live
assistance.
Web Rescue
No Need for IT
Add the widget to your site with just a few
lines of HTML.

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How Implementing Call-Back Technology Improved Customer Loyalty