Marketplace and Quality Assurance Presentation - Vincent Chirchir
Advantages & Cost Analysis of UV-Cured Powder Coating
1. DECORATIVE SURFACES CONFERENCE
OCTOBER 17-19, 2012
LOEWS PORTOFINO BAY HOTEL
ORLANDO, FL
MICHAEL KNOBLAUCH
DVUV LLC
Advantages and Cost Analysis of
UV-Curable Powder Coatings
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Global Market & Industry Overview
About UV-Curable Powder Coating
Performance Characteristics
Operational Efficiencies & Cost Analysis
Sustainability
Future of UV Powder
Conclusion & Questions
Presentation
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Global population 2012 6 Billion - 2030 7.4 billion1
3 Billion more middle class consumers by 20301
2012 global motor vehicle production – 51.7 million units2
2030 estimated global motor vehicle production – 80.6 million
units3
Energy demand to increase by 420 quadrillion BTUs 2010 - 20301
Convergence of sources and diversity of energy mix
fossil – biofuel – renewables – nuclear4
Global Market Perspective
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Global policies to reduce carbon emissions
By 2030 of a 42% reduction of carbon as a % of GDP
By 2030 stabilizing carbon at 450ppm4
Global growth 2012 – 2016 advanced economies – 1.1% to 3.0%5
Global growth 2017 – 2025 advanced economies – 1.3% to 2.6%5
Global growth 2012 – 2016 developing economies – 3.6% to 6.5%5
Global growth 2017 – 2025 developing economies – 2.8% to 4.3%5
1. McKinsey Global Institute : Resource Revolution: Meeting the world’s energy, materials, food and water needs. 2011
2. Robert W. Baird & Co.: Global Auto & Truck Markets – March 2012
3. Autelligence: Megatrends in the global auto industry to 2030: 2010
4. BP Energy Outlook 2030: 2011
5. www.conference –board.org/data/globaloutlook.cfm
Global Market Perspective
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Paints and coatings market*
Global coatings market to reach 8.7 billion gallons and US$107 billion by
2017
Solventborne liquid coatings 75 – 80% of market
Global powder coating market US$5.4 billion
UV-curable coating market*
Consumption of UV- curable coatings from 2009-2017 will grow at CAGR of
6.65%
Producing by 2017 - 1210.46 metric tons of product.
* Global Industry Analysts, Inc.
•
Coating Industry Today
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UV-Curable coating technology is increasingly being seen as the future
technology in the area of industrial coatings. The technology represents one of
the rapidly growing segments in the coatings industry, and is arguably
emerging as the answer to the rising environmental concerns and stringent
regulations. Several application related advantages come to serve the
technology that include absence of pot life issues, lower energy costs, fast cure
speed, and reduced environmental impact.
As such, one-component UV-Curable coating ranks among the fastest coating
chemistries available in the present context. Curing of one-component UV-
Curable coating takes few seconds to minutes, which makes it more ideal for
use in applications that require faster turnaround time.
Global Industry Analysts, Inc. March 2012
Coating Industry Tomorrow
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Thermoset or thermally cured powder coatings were
developed in the 1960s as functional coatings and have
been adapted and developed for a variety of applications
Powder coatings give superior wear resistance, barrier properties,
and cost effectiveness
Products include home appliances, industrial equipment, automotive
primer, top coat
Powder coatings have no volatile organic compounds (VOC)or
hazardous air particulates (HAPs).
Metal substrates are ideal for electrostatic powder application
Thermal cure cycle for powder coating ranges from 20 to 60 minutes
depending on chemistry and part geometry
Powder Coating
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1998 – 2000s: 1st commercial applications in U.S.
Automotive radiator
Industrial motor
2001: Decorative Veneer built the 1st UV-curable powder coating
facility for MDF in Plainwell, MI USA, followed by RADEX in London,
Ontario Canada
Application facilities built in Europe for MDF and PVC cushion floor
2005: Decorative Veneer system moved to Cleveland, OH and DVUV
formed
Key markets: Retail – Healthcare – Education & Office furniture – specialty applications
2006: Keyland Polymer, Ltd. formed to develop, formulate, and
manufacture UV-curable powder coatings for DVUV and other
customers
History of UV-Curable Powder Coating
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The differentiating characteristic of UV-curable powder
coating is the separation of melt & flow from cure
UV Powder Coating
Melt & Flow
1 min UV Cure
(secs)
Electrostatic
Powder
Deposition Finished
Product
Substrate
Pretreatment
Melt, Flow & Cure
10-30 mins
Low Temperature - 93C
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Intensity - Power or density of UV energy
Typical 1000 - 3000 mW/cm2 UV V
Ideal conditions - high intensity over short time
Exposure - Total energy received at coating surface
Typical 1000 - 3000 mJ/cm2 UV V
Intensity (mW/cm2 ) X time (secs) = Exposure (mJ/cm2)
UV Spectrum required for different applications
Clear/Tints -Mercury
Opaque - Iron additive and Gallium additive Mercury
UV Curing Parameters
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Long Wave
Short Wave
In depth
cure
Surface
cure
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MDF or Medium Density Fiberboard
Made from wood fibers, resins & additives which are bonded under heat and
pressure.
Excellent substrate for UV powder coating
Dense & flat
Low porosity
Homogenous
Powder Coating MDF
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Heating the board draws moisture to the surface, making it
conductive for electrostatic powder application.
2 Types of Application
Powder Coating MDF
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Corona Spray
Powder passes through highly charged & ionized
corona field, powder picks up negative charge
High transfer efficiency and applies quickly
Tribo Charging
Powder develops a static charge due to friction
Provides better penetration into recesses
Slower application and lower transfer efficiency
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Powder Coating Advantages
Easier to blend, process and control during
application
Easily to clean up with an industrial vacuum
Powder coatings can be reclaimed and
re-sprayed yielding up to 98% material
utilization or sprayed to waste
Color changes do not require any
purging materials or solvents and can be
accomplished in minutes
Application Process Advantages
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Finishing at the Speed of LightFinishing at the Speed of Light
Finishes and Color Matching
Metallic
Multi- Component
OpaqueRAL – Pantone – PMS systems
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Test Standard Category Test Description UV-W06-SS2 UV-W06A-SS2
ASTM D4138
Method A
Film Thickness Tooke Gauge - Destructive 3-4 mils 3-5 mils
ASTM D4060 Abrasion Resistance Taber Abrasion Test - CS-17 Wheel 500gm,
500 cycles
32.4 mg loss 29.1 mg loss
ASTM D3363-05 Scratch Resistance
– Pencil Hardness
Hardness – Wolff-Wilborn
300 gm load, 45° / no scratch
2H 3H
ASTM D523 Gloss Measurement 60° NOVO-GLOSS meter 22-25 units 16-20 units
NEMA LD3-1995 Impact Resistance 224 g steel ball (1/2 lb) 1 ½” dia. No cracking at 55” No cracking at 35”
NEMA LD3
- 2005 3.4
Cleanability / Stain
Resistance
Reagents:
10% citric acid, vegetable oil, coffee, milk,
catsup, mustard, vinegar, red lipstick, grape
juice, black permanent marker, water washable
black marker, and # 2 pencil
No permanent
effect on sample
surface
No permanent
effect on sample
surface
Cure MEK swap - 50 double rubs No softening or color
loss
No softening or
color loss
NEMA LD3
- 2005 3.4
Hot water Pool of boiling water placed on surface, pot
placed in water for 20 minutes
No blistering No blistering
ASTM D3359
Method B
Adhesion Cross Hatch Adhesion – MDF must be present
on piece of coating removed
No loss of
adhesion
No loss of
adhesion
UV-Curable Powder for MDF Substrates
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Test Duration – 24 hours
Reagents uncovered for
duration of test
Verification of visual inspection
of the treated surface with each
reagent shows no damage or
impaired surface results after
24 hour exposure
Chemical Resistance
Reagent Effect
Engine oil no effect
Gearbox oil no effect
Hydraulic oil no effect
Brake fluid Slight gloss loss
Antifreeze no effect
Cold cleaner no effect
Inert cleaner no effect
E95 no effect
Unleaded gas
Slight/moderate gloss loss
(a ring)
Diesel fuel no effect
Battery fluid no effect
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Technical Information and Testing
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Color Analysis
X Rite SP 62 Spectrophotometer
Integrating d/8° sphere geometry
4 Illuminants: daylight, cool white fluorescent,
TL84 triband fluorescent and incandescent
Visual Color Assessment
Light Booth
5 Light sources: daylight, cool white fluorescent,
TL84 triband fluorescent, incandescent and
ultraviolet
NIST traceable documentation
UV Lamp System
300 W/in microwave UV lamp, D, H and V bulb
600 W/in microwave UV lamp, V bulb
Coating Thickness Measurement
ASTM D6132, Non Destructive, Ultrasonic Film
Build
ASTM D4138, Method A, Destructive Tooke Film
Build Gauge
Abrasion Resistance
ASTM D4060, Taber® Abraser 5130
Adhesion
ASTM D3359 Method A & B
Surface Hardness
ASTM D3363, Pencil Hardness Scratch &
Gouge
Impact Resistance
NEMA LD3 – 1995, 3.8
Mandrel Bend
ASTM D 522
Gloss Level
ASTM D 523, NOVO-GLOSS™ Gloss Meter
Boiling Water Resistance
NEMA LD3 – 2005, 3.4
Cleanability / Stainability Test
NEMA LD3 – 2005, 3.4
Cure Analysis
PCI Test Method #8, 50 MEK Double Rub Test
Texture Evaluation
Tenibac Plaque
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Operational Efficiencies
0 10 20 30 40 50 60
Finish Time (min)
Liquid Coatings
Thermoset Powder
UV Powder
Part Cycle Time Anaylsis
Thermal Cure Coating Systems (Powder & Liquid)
vs. UV Powder Coatings
Coating Application
Melt & Flow
UV cure
Solvent Flash
Thermal Cure
Cooling
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Fast
Instant cure
Completed parts in 20 minutes or less
One coat
Clean
No harmful chemicals, monomers or additives
Safe to use – no special safety gear
Easy material handling and clean up
Green
Smallest carbon footprint of any coating material
No VOC’s
Waste recycling or repurposing
No operating permits
UV Powder Finishing Advantages
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Higher Quality Finished Products
Reduces substrate thermal exposure
Cross linked UV curing
Design and formulate coatings that are product specific
Lower Cost of Quality
Higher throughput
Reduced WIP
Fewer defects
Faster and Higher ROI
Able to process more material in a shorter period of time
Lower total applied cost compared to other finishing systems
UV Powder Process Benefits
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Material Cost & Productivity
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Material cost comparison
$/sqare foot - Liquid and UV
cured powder
Liquid 2 coat low
VOC
$0.2712
UV powder spray to
waste
$0.2940
UV powder spray to
reclaim
$0.2054
$-
$0.0500
$0.1000
$0.1500
$0.2000
$0.2500
$0.3000
$0.3500
Material Cost per Square
Foot of Surface Finished
Parts Produced per Day 8 hour Shift
Liquid 2 coat low VOC 388
UV-cure powder spray
to waste
1164
UV-cure powder spray
to reclaim
1164
0
200
400
600
800
1000
1200
1400
Parts Produced per Day
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Revenue and Operating Margin
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Operating margin data from www.nyu.stern.edu
Annual
revenue
Operatin
g margin
EBIT $
Operatin
g margin
EBIT %
Liquid 2 coat $907,621 $77,692 8.56%
UV-cure spray to waste $2,722,863 $233,077 8.56%
UV-cure spray to
reclaim
$2,722,863 $544,302 19.99%
$-
$500,000
$1,000,000
$1,500,000
$2,000,000
$2,500,000
$3,000,000
Revenue & Operating Margin
Liquid 2
coat
UV-cure
spray to
waste
UV-cure
spray to
reclaim
Total revenue/day $3,630 $10,891 $10,891
Total material/day $1,210 $3,995 $2,750
Gross margin/day =
R-C
$2,420 $6,897 $8,142
$-
$2,000
$4,000
$6,000
$8,000
$10,000
$12,000
Daily Revenue, Material
and Gross Margin
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Assumptions for this Life Cycle Assessment
Substrate MDF, 19 mm
Average Surface Area 0.5 m2, coated both sides
Coating TiO2
Pigment/Resin/Filler 20/60/20 for all (avg)
Solid Contents 100% all powders
50% for all 2-k systems
40% for waterborne UV
Layer Thickness 150 um (6 mils)
Curing Temperature Depending on System
Sanding Not factored
Utilization %
(Transfer Efficiency)
95% Powder
90% Waterborne UV
60% 2k solventborne and waterborne
Solvent Treatment Incineration
Durability, Functionality, End of Life No differentiation
Sustainability – Life Cycle Assessment
Collaboration with DSM Coating Resins, originally presented at 2011 Decorative Surface Conference Orlando, FL
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Coatings Life Cycle Assessment
Sustainability
Solid
Content
100% all powders
50% for all 2-k systems
40% for waterborne UV
Utilization %
(Transfer
Efficiency)
95% Powder
90% Waterborne UV
60% 2k solvent and waterborne
Assumptions
Substrate : MDF 0.75” Thick Coating both sides
Surface area – 5.4 sq ft
Pigment/Resin/Filler 20/60/20 for all (avg) TiO2
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Solvent-based coatings have the highest environmental
footprint
High CFP to produce and dispose solvents
Waterborne paints (conventional and UV 100% solids) have
lower environmental impact
UV-curable powder coatings have the lowest environmental
impact of coating materials
Sustainability – Findings
Coating Technology Impact on Carbon Footprint
Solventborne-2K Waterborne-UV UV Powder
Carbon Dioxide, CO2 (kg/m2) 0.96 / mil of coating 0.35 / mil of coating 0.21 / mil of coating
Typical Coating Thickness 5 mils 2 mils 2 mils
Coating Carbon Footprint (CO2) 4.8 kg/m2 0.7 kg/m2 0.41 kg/m2
10 x More
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Convergence of the macro market forces creates greater
opportunity for UV-curable powder coating
Population growth and migration to cities
Reduction of carbon consumption as a % of GDP & establishment of
carbon targets
Continuing growth of transportation sector
Continuing growth rates in emerging economies
UV-curable powder coating opportunities
Innovative chemistries and application technologies deliver more value
at lower cost
Displacing existing finishing chemistries & application technologies
Develop and penetrate new markets and material applications
Future of UV-Curable Powder Coating
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The coatings market will grow at or above aggregate global GDP.
o The market offers better than average GPM and ROI opportunities to firms that bring
into the market innovative chemistries and coatings that meet market specific needs.
o Improved coating performance
o Demonstrably sustainable, economically viable and have a reduced carbon footprint
o Fast application time and fast cure response
UV-Curable powder coatings are a viable but nascent finishing system.
o The productive and economic capability of UV-curable application technology is
clearly demonstrable and generates greater than market GPMs and higher ROIs.
o More resources need to be expanded to meet the significant market opportunities.
o UV-curable powder coating application technology and chemistry are poised to
capture a significant and profitable market share of the Global Coatings Industry.
Fast – Clean & Green™
Conclusion
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