Teaching with Twitter - Presentation to educators on how to teach with Twitter.
Includes examples, case studies, links to resources, and teachers / social media experts to follow and learn with.
3. “Social Media is like teen sex.
Everyone wants to do it, nobody
knows how. When it’s finally
done, there is a
surprise it’s not better”
Avinash Kaushick,
Analytics Evangelist, Google
4.
5.
6. What is Twitter?
Like text messaging & instant messaging
140 characters at a time
Status updates, conversations, breaking news
(primarily first hand accounts)
Usernames:
@__________
Ex. @DR4WARD
8. Twitter Lingo
Verb: tweet DM: Direct
messages
Followers
RT: Re-tweet
@: Replies #: Hash tag
9. How to tweet
Twitter.com
Apps for your computer
TweetDeck, twirl
Apps for your BlackBerry/iPhone
TwitterBerry, TinyTwitter, TwitterFon,
Tweetie
Text messages on your cell
10. Companies small & large
Transforming/supplementing
customer service. See:
@jetblue
@comcastcares
@homedepot
@zappos
@amazondeals
11. Build a network
It’s only as good or as useful as
the network you build
start following people with similar
interests
converse with them
see who they follow
rinse & repeat
12. What should I tweet?
Not what you had for breakfast
Not about your latest stomach ailment
13. What should I tweet?
A book/article you’re reading
Research you’re doing
A conference you’re going to
Find others interesting in similar
topics/research areas
14. “It was the single thing that
changed the classroom
dynamics more than anything
I’ve ever done teaching.”
David Parry, assistant professor of Emerging Media
and Communications at the University
of Texas at Dallas
15. Supplement course material
Tweet links to additional readings on
the Web that relate to subject
matter – use course hashtag
(#BUS555)
http://twitter.com/VargasNWMktg/sta
tuses/1222721251
24. Search
Track a brand or word
http://search.twitter.com/
Ex: Starbucks VIA
Introduction
http://search.twitter.com/search?q=%22s
tarbucks+via%22
25. Monitor Current Events / News
Global - BBC
http://twitter.com/BBc
National - CNN Breaking News
http://twitter.com/cnnbrk
Local - Wood TV 8
http://twitter.com/woodtv
26. Track Industry Events / News
Industry - Advertising Age
http://twitter.com/ADAge
Business - Wall Street Journal
http://twitter.com/Wsj
27. Follow a Professional
Learn from the Pros
- Study how the pros do it.
@Armano
https://twitter.com/armano
@GuyKawasaki
http://twitter.com/guyKawasaki
@scottmonty
https://twitter.com/scottmonty