Published on

Twitter is the world’s most popular microblogging site. Users share real time thoughts in 140 character bites. The service has changed the way people communicate and share on the web. While its been credited with everything from oversharing to coordinating revolutions, the service offers libraries a unique opportunity to connect directly with users. Learn how to find out what people are saying about your library, respond and create a buzz for your library or library special event.

Published in: Technology, Business
1 Like
  • Be the first to comment

No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide


  1. 1. Twitter Attribution: dbarefoot
  2. 2. @cmairn
  3. 3. Twitter asks “what’shappening” and makes theanswer spread across the globe to millions, immediately. Source:
  4. 4. Source:
  5. 5. Some Terminology• Twitter - a free social networking and micro-blogging service that enables users to send and read messages known as tweets.• Tweet - text-based post of up to 140 characters displayed on the authors profile page and delivered to the authors followers.• Tweeple – Twitter people, Twitter members, Twitter users.• Tweetup - Twitter meetups.• RT / Retweet – when you repeat a tweet from someone else. Can be considered citing a source. (RT @mashable Twitters 1,928 Percent Growth and Other Notable Social Media Stats• @replies – when someone replies to @yourtwitterusername (aka, handle). The more @replies you have the higher your Twitter influence.
  6. 6. Why should I care?• Create an account and find out. Experience Twitter!• Share ideas and events. Spread your message easily!• Connect with people and ideas. Bring in new users who may never find your services otherwise.• Think creatively and be the trend setter. Make Twitter whatever you want it to do or be.• Discovery tool! Follow trends via #hashtags,,,, etc. and re-tweet them and/or comment on them.
  7. 7. Why Should I Care?• Can be used to help circulate news before major news outlets do it.• Find people you know and follow them. Look at people they know and if they are interesting, then follow them too.• Associated Press Stylebook added ―Twitter‖ and ―Texting‖ to the latest edition. Follow them @APStylebook.• Tweet about company successes and flaws. You will be amazed how quickly some companies reply.• I ―attend‖ conferences even though I am not really there by following hashtags (e.g., #ALA2011).• This is not an exhaustive list. There are tons more that you can do with Twitter.
  8. 8. Finding People to Follow• Search by name• Find users via email account• Discover common interests at• Explore your friend’s friends
  9. 9. Do you really need to know whateveryone is doing all the time?
  10. 10. Twitter helps people share and connect ideas. You canalso find people that will help you discover new things!Kind of like a library, right?Clive Thompson (AKA, @pomeranian99) mentions―ambient awareness‖ in that ―each little update — eachindividual bit of social information — is insignificant onits own, even supremely mundane. But taken together,over time, the little snippets coalesce into asurprisingly sophisticated portrait of your friends’ andfamily members’ lives, like thousands of dots making apointillist painting‖ – filled with blended color andmeaning. Source:
  11. 11. How can you use Twitter?
  12. 12. I use Twitter to connect with other users and to share content and ideas. I discover something new and useful every day thanks to Twitter! Note: only 138 characters (with spaces) 
  13. 13. Mentions, re-tweets, follows etc.
  14. 14. Expand a tweet for more information (e.g., location)
  15. 15. Searches and Lists
  16. 16. Tweet As A Group Using CoTweet
  17. 17. Block and Report Spam
  18. 18. Give colleagues and customers theoption to send direct messages to your Twitter account. It is another way for them to stay in contact with you!
  19. 19. Tweet issues and get replies and sometimes fixes
  20. 20. Find out what is trending on Twitter and support/enhance it with authoritative resources.The U.S. Congressional Twitter Directory, New Congressional Committee Must Put National Interest First.
  21. 21. Follow industry leaders and reach out to them.
  22. 22. St. Pete Times article: Jedi Path video:
  23. 23. You can auto-populateyour ShareSquare space with Tweets!
  24. 24. More info at:
  25. 25.
  26. 26. Twitter Groups (i.e., Twibes) I belong to: librarians, EdTech, and Drummers.
  27. 27. Try using for class conversations!
  28. 28. Use class #hashtags
  29. 29. What are #hashtags? .org/A hashtag is a ―convention for adding additional context and metadata to yourtweets.‖ They are basically tags to help better organize tweets. (e.g., The nexttweets are the main points from my Pecha Kucha session ―Strategies for the Mobile Future of Libraries‖ at#CIL2009 #mobilelib) For more information check out:
  30. 30. Create Lists
  31. 31. Build a widget (, then create a new page in a CMS or website by simply pasting code.
  32. 32. Promotelibrary news via various channels --Library Blog, Twitter, Toolbars, etc.
  33. 33. You can use Yahoo Pipes or other mashup tools to create new/useful content for your users.This Pipe looks complex (and it is), but you can easily clone Pipes based around Twitter and modify them for your use.
  34. 34. This pipe searches Twitter and returns the results with the username, time, and source embedded in the description.
  35. 35. Twitter Applications TwitterBerryThere are thousands!! Check out for a good list. Image source:
  36. 36. Twitter visualizations Minsh: underwater social world TwitterThoughtsTwitter Stream Graph Twitter Earth Twitter Blocks TweetStats
  37. 37. Why are you doing this?
  38. 38. Quick Demo
  39. 39. Virtual Petting Zoo Let’s Hangout!
  40. 40. Contact Information Let’s Hangout!