This document discusses how social media can help or hurt your job search and provides tips for using social networks strategically. It recommends completing all online profiles with consistent professional information, building a network by connecting with others, researching target companies, and customizing your LinkedIn profile to highlight relevant qualifications and experience. Employers may check social media to assess a candidate's communication skills, qualifications, and fit with company culture, so candidates should ensure their online presence reflects positively.

1. Social
Networks
and Your Job
Search

2. Everyone has an opinion

3. 1 in 7
Employee
Referrals
is Hired
1 in 100 General
Candidates
is Hired
JobVite 2013

5. 1. Networking
2. Reputational Tool
3. Great info source

6. What are hiring managers looking for
on social media?
- Professional
presentation
- Fit with
company
culture
CareerBuilder, 6/13

7. How social media
helps job seekers
• Qualifications same as on resume
• Good comm skills / professional image
• Good feel for candidate’s personality
CareerBuilder 6/13

8. And hurts…
• Qualifications different from resume
• Poor communication skills
• Badmouth previous employer

9. Online Reputation
•
•
-
What is public – Google Yourself
Do you need to change any info
Revise profile information
Create a new presence, should you use a
different version of your name
- Request unflattering content be removed
• Check and re-check privacy settings

10. Set up a Google Alert for target
companies and to monitor mentions
of your name.

11. Consider setting up a Google profile if
you need a more robust online presence.

12. Solidify Your Online Brand
• Use the same name on all sites, on your
resume, cover letter, job applications,
email address, email signature, etc.
• Use similar biographic info
• Use the same photo on all sites
• Link your profiles across social media
platforms, for example include LinkedIn
profile on Facebook profile

13. What you can do on
• Create profile, upload public resume
• Find contacts and make connections
• Join (or create) groups and network
• Search for jobs
• Research and follow companies
• Provide status updates and share
information – showcase your talent to
potential employers

14. Do NOT put your clearance
on your LinkedIn profile

15. Customize professional headline for
what you aspire to.

16. What is a “good” LinkedIn profile?
Headline describes what
you’re looking for
Picture in professional attire
Contact info is complete

17. A Complete Profile
• Summary is a more robust version of your
elevator speech – do NOT paste your
resume in this section. White space and
bullets not paragraphs!
• Experience include key accomplishments
and how you impacted the organization
• Complete Volunteer Experience &
Causes, Certifications, Education, Skills,
Honors & Awards, etc.

18. Get and give
Strategic Rec’s
You accept the recommendation
and control whether it’s visible

19. LinkedIn Groups
• Post articles
•
•
•
or info
Comment or
respond to
posted items
Gather info
Network!

20. Search Target Companies

22. Endorsements

23. Personalize
your invitations
to connect
when you can

24. Review the LinkedIn profile of
an interviewer(s) before you
meet them

25. 5 Things You Must Do
1. Complete profile including keywords,
skills and picture in professional attire
2. Build network by connecting with
personalized invitations
3. Join relevant groups and participate
4. Get/give strategic recommendations
5. Research and follow companies; find
individuals to help your job search

26. 140 Character news and information feed /
email alternative

27. Why
• Follow recruiters & target companies
• Job postings are tweeted
A Tweet

28. You never know who might be
able to help your job search.

29. Active Facebook User?
1. Include work info on your profile
2. Follow your targeted employers
3. Let your friends know you’re
looking for a job
4. Set up lists of people you share info
with friends/others

30. Not on Facebook?
1. Create a skeletal profile
2. Like/follow companies,
organizations and government
agencies you are targeting

31. Profiles,
Groups,
Discussions
and more

32. www.TFCN.us

33. This is the best thing that
could ever happen here a
is going to be a great
networking roup for
intelligence careers
www.TheIntelligenceCommunity.com

34. Over 100 Interviews
with Defense
Contracting
Recruiters and HR
Specialists

35. For your
targeted
companies
•
Research and follow on
LinkedIn, Facebook,
Twitter, YouTube, etc.
•
Connect with recruiters
and other employees

36. Social
networking
isn’t over
after you land
the job
Keep your network
intact for the future!

37. Upcoming Cleared Job Fairs
Feb 6 – Tysons Corner, Va
March 6 – BWI, Md
April 3 – Springfield, Va
www.ClearedJobs.Net
Thanks for your service!