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SOCIAL MEDIAWHERE DO I FIT IN? A guided tour: how to navigate the options and        best represent your organization
WHY IT’S IMPORTANT Even the nightly news provides twitter hashtags during theirevening reports or engage the audience to ...
SO MANY CHOICES!     TWITTER    FACEBOOK   FOURSQUARE    INSTAGRAM    YOU TUBE    LINKED IN    PINTEREST     LAST.FM    GO...
FACEBOOK Profiles vs. Pages                Posting Timeline vs. Regular Profile           • Scheduling                 ...
TWITTER http://www.momthisishowtwitterworks.com/ Twitter users RT (ReTweet) or MT (Modified Tweet) Hashtags #musiced #m...
YOUTUBE
YOUTUBE Great way to showcase talent at your site Create playlists for your students Find tutorials to share Excellent...
INSTAGRAM
KEEPING CONNECTED There is a new thread in the Teacher Forums under“discuss: network sites” Please share links to the so...
THE END  THANK YOU!    Nazli Greenprounounced “Nazla”ngreen@berklee.edu
PULSE Training Institute: Social Media Presentation
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PULSE Training Institute: Social Media Presentation

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Considering the ever-changing landscape of social media, an overview of selected free social media resources and how they can benefit non-profit music education organizations.

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Transcript of "PULSE Training Institute: Social Media Presentation"

  1. 1. SOCIAL MEDIAWHERE DO I FIT IN? A guided tour: how to navigate the options and best represent your organization
  2. 2. WHY IT’S IMPORTANT Even the nightly news provides twitter hashtags during theirevening reports or engage the audience to visit their facebook page sothey can contribute to “the conversation” What dialogue is important to you? Deciding what conversationyou want to have with your audience will help define how you usesocial media
  3. 3. SO MANY CHOICES! TWITTER FACEBOOK FOURSQUARE INSTAGRAM YOU TUBE LINKED IN PINTEREST LAST.FM GOOGLE + VIMEO
  4. 4. FACEBOOK Profiles vs. Pages  Posting Timeline vs. Regular Profile • Scheduling • Adding location Customization • Targeting by location • Favorites  facebook.com/berkleePULSE • Settings  facebook.com/ghostboxorchestra About info • Mission/Description  Insights • Other web presences • How to contact your org
  5. 5. TWITTER http://www.momthisishowtwitterworks.com/ Twitter users RT (ReTweet) or MT (Modified Tweet) Hashtags #musiced #musicedtech #howtobeawesome Customizing your page www.twitter.com/berkleePULSE Third-party software – Tweetdeck, Hootsuite, etc.
  6. 6. YOUTUBE
  7. 7. YOUTUBE Great way to showcase talent at your site Create playlists for your students Find tutorials to share Excellent source for sounds Engaging historical context for students learning music
  8. 8. INSTAGRAM
  9. 9. KEEPING CONNECTED There is a new thread in the Teacher Forums under“discuss: network sites” Please share links to the social media that is used by yoursite
  10. 10. THE END THANK YOU! Nazli Greenprounounced “Nazla”ngreen@berklee.edu
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