2. Name of the artist you have chosen and the
genre of music they produce
Bastille are an English Indie Rock band who formed in 2010 in London.
3. What record label are they signed too?
Bastille are currently signed with a Virgin EMI records.
4. Is the label a subsidiary?
Virgin EMI Records is a subsidiary of Universal Music Records
5. To what extent is the company integrated
both vertically and horizontally?
6. What was the artists most recent
album?
Their most recent album was 'All This Bad Blood' which was released on 25th
November 2013.
7. How the album was promoted
The lead single promoting the album, "Of the Night", was released on 11
October 2013.
Due to the Brit Awards more people bought their album and singles.
8. To what extent does the artist use social
media and/or virals as part of their
marketing?
Some examples of the social media they use are:
Twitter
Tumblr
Facebook
Instagram
By using social media they can announce tour dates and when new singles
and albums will be released. This allows the information to go straight to their
target audience/fans.
9. Where is there music available online?
There music is available through:
iTunes
YouTube
Soundcloud
Mp3skull.com
Soundowl.com
mp3.li
mp3bi.com
Napster
And lots of other websites
